• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia
Some Fortune Crypto pricing data is provided by Binance.
CryptoBitcoin

Bitcoin’s freefall approaches $80,000 as precious metals also tank

By
Ben Weiss
Ben Weiss
Former Crypto Reporter
Down Arrow Button Icon
By
Ben Weiss
Ben Weiss
Former Crypto Reporter
Down Arrow Button Icon
January 30, 2026, 1:40 PM ET
Bitcoin, also known as "digital gold," is down—and so is gold.
Bitcoin, also known as "digital gold," is down—and so is gold.Illustration by Ben Weiss
Add Fortune on Google for similar content.

The world’s largest cryptocurrency has tanked to its lowest price since April. Bitcoin is down nearly 2% over the past 24 hours and hit a low of nearly $81,000 late Thursday night—underneath its last floor of $82,175 in November. On Friday, the token posted a modest rebound and now trades at around $82,290, according to data from Binance. Bitcoin’s freefall has spread to other cryptocurrencies, including Ethereum, which is down 4% over the past 24 hours to now about $2,660.

Recommended Video

Meanwhile, this week has seen an even more dramatic downturn in the price of precious metals, which until recently had been on an unprecedented tear. Gold is down 11% over the past day and silver has dropped an even greater 31%. Platinum and copper are also down. 

The volatility in the crypto and metals markets comes as President Donald Trump announced Friday morning that he was nominating Kevin Warsh to succeed Jerome Powell as chair of the U.S. Federal Reserve. It also comes as investors remain uneasy over Big Tech’s mammoth investments in AI. After markets closed on Thursday, Microsoft reported strong earnings but its results failed to assuage investor anxiety over increased spending and slowing revenue gains. The tech giant’s stock plummeted more than 10% in after-hours trading.

“Concerns around heavy AI investment by Big Tech, without the corresponding earnings to justify the spend, appear to be unsettling broader risk assets,” said Matt Howells-Barby, a vice president at the crypto exchange Kraken, in an email.

Jake Ostrovskis, head of OTC trading at the market maker Wintermute, echoed Howells-Barby and said the drop in Microsoft’s stock and gold prices “kick-started the move lower in risk.”

The downturn in Bitcoin’s price continues the cryptocurrency’s flagging performance since October, when new tariff threats from Trump preceded a “flash crash” in the crypto market. The world’s largest cryptocurrency has historically tracked tech stocks, but Bitcoin and the S&P 500 have diverged over the past three months. Bitcoin is down more than 30% since early October, while the S&P 500 is up nearly 3%.

Flagging token prices have prompted some analysts to say that the crypto market, which hit all-time highs in 2025, has turned bearish. Still, institutional interest in stablecoins and new crypto regulation has others cautiously optimistic. “This is just a mild Crypto Winter,” said Alex Kuptsikevich, chief market analyst at the forex broker FxPro, in a recent research note.

Explore the Fortune Crypto 100, our global ranking of the companies leading the digital asset industry across 10 categories. Plus, our Fortune Crypto Innovators list recognizes 30 firms shaping what’s next.
About the Author
By Ben WeissFormer Crypto Reporter
LinkedIn iconTwitter icon

Ben Weiss is a former crypto reporter at Fortune.

See full bioRight Arrow Button Icon
Add Fortune on Google for similar content.

Latest in Crypto

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Fortune Secondary Logo
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • World's Most Admired Companies
  • See All Rankings
  • Lists Calendar
Sections
  • Finance
  • Fortune Crypto
  • Features
  • Leadership
  • Health
  • Commentary
  • Success
  • Retail
  • Mpw
  • Tech
  • Lifestyle
  • CEO Initiative
  • Asia
  • Politics
  • Conferences
  • Europe
  • Newsletters
  • Personal Finance
  • Environment
  • Magazine
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
  • Group Subscriptions
About Us
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • TikTok icon
  • YouTube icon

Latest in Crypto

Anthony Scaramucci
CryptoCongress
Anthony Scaramucci: don’t let politics cost America the digital economy
By Anthony ScaramucciAugust 1, 2026
19 hours ago
A baseball player swinging his bat with two umpires behind him.
North AmericaCryptocurrency
New York Mets tap Novig as prediction market partner as MLB embraces new betting sector
By Camila Grigera NaónJuly 30, 2026
2 days ago
An iPhone showing a display of an events contract on Polymarket.
Startups & VentureCryptocurrency
Exclusive: Polymarket launches institute to fund independent academic research on prediction markets
By Camila Grigera NaónJuly 29, 2026
4 days ago
wh
North AmericaWhite House
White House teleprompter operator accused of cashing in on Kalshi no longer works for government, official says
By Aamer Madhani and The Associated PressJuly 29, 2026
4 days ago
Coinbase and Robinhood are in a heated battle rivalry—and this week’s Q2 earnings will show who has the edge
CryptoRobinhood
Coinbase and Robinhood are in a heated battle rivalry—and this week’s Q2 earnings will show who has the edge
By Jeff John RobertsJuly 28, 2026
4 days ago
Steve Witkoff walks in front of a car dressed in suit and tie with his phone in his hand and his jacket draped over his arm.
CryptoDonald Trump
A VC says he declined to join the Trump family’s crypto venture after cofounder Steve Witkoff couldn’t pronounce ‘memecoin’
By Camila Grigera NaónJuly 27, 2026
5 days ago

Most Popular

Jensen Huang says ‘a lot’ of six-figure jobs in plumbing and construction will soon be unlocked because someone needs to build new AI centers
Success
Jensen Huang says ‘a lot’ of six-figure jobs in plumbing and construction will soon be unlocked because someone needs to build new AI centers
By Preston ForeAugust 1, 2026
15 hours ago
Millennials say they’ll refuse to care for aging boomer parents—but they’ll be forced to as their inheritance shrinks to 40 cents on the dollar
Personal Finance
Millennials say they’ll refuse to care for aging boomer parents—but they’ll be forced to as their inheritance shrinks to 40 cents on the dollar
By Nick LichtenbergJuly 31, 2026
2 days ago
The rise of 'conspicuous waiting': The 19th-century economic theory that explains why Gen Z posts their place in line
Retail
The rise of 'conspicuous waiting': The 19th-century economic theory that explains why Gen Z posts their place in line
By Tatiana SatauaJuly 31, 2026
2 days ago
Jensen Huang says this is the greatest time in history to start a business—and his advice is to stop overthinking it: 'How hard can it be?’
Success
Jensen Huang says this is the greatest time in history to start a business—and his advice is to stop overthinking it: 'How hard can it be?’
By Preston ForeJuly 31, 2026
2 days ago
'Retiring backwards': How cold economic reality forced Gen X into something like the reverse of baby boomers' golden years
Success
'Retiring backwards': How cold economic reality forced Gen X into something like the reverse of baby boomers' golden years
By Nick LichtenbergJuly 31, 2026
2 days ago
Polar bears roll in beds of ice cubes at Prague Zoo as Europe battles record heat
Environment
Polar bears roll in beds of ice cubes at Prague Zoo as Europe battles record heat
By The Associated PressJuly 30, 2026
3 days ago

© 2026 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.