• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia

Trendingnow

1

'Work hard, stay loyal, and the system will reward you': the Boomer credo is a Gen X betrayal and a Millennial pipe dream

2

Current price of oil as of June 16, 2026

3

Hundreds of Stanford students walked out of their grad ceremony to protest Google CEO’s commencement speech. It wasn’t all about AI

1

'Work hard, stay loyal, and the system will reward you': the Boomer credo is a Gen X betrayal and a Millennial pipe dream

2

Current price of oil as of June 16, 2026

3

Hundreds of Stanford students walked out of their grad ceremony to protest Google CEO’s commencement speech. It wasn’t all about AI
SuccessHollywood

Leonardo DiCaprio says his first agent thought he’d never get hired in Hollywood because his name was ‘too ethnic’: ‘Your name is Lenny Williams’

By
Dave Smith
Dave Smith
Former Editor, U.S. News
Down Arrow Button Icon
By
Dave Smith
Dave Smith
Former Editor, U.S. News
Down Arrow Button Icon
September 26, 2025, 9:31 AM ET
Leonardo DiCaprio wearing a tuxedo
Leonardo DiCaprio at the 78th annual Cannes Film Festival, May 13, 2025.Stephane Cardinale—Corbis/Getty Images
Add Fortune on Google for similar content.

Leonardo DiCaprio’s early struggles in Hollywood are the stuff of legend, but a newly resurfaced story offers fresh insight into the industry’s long history of gatekeeping and cultural bias.

During a recent appearance on the New Heights podcast with Jason and Travis Kelce, DiCaprio—one of Hollywood’s most bankable stars—revealed he couldn’t get an agent for a long time, but when he finally got one, the agent advised him he wouldn’t succeed in show business because of his real name. The agent suggested he adopt the stage name “Lenny Williams,” saying, “Your name is too ethnic” and telling a then-13-year-old DiCaprio, “You’re never going to be hired.”

When DiCaprio asked, “What is Lenny Williams?” his agent apparently responded, “We took your middle name and made it your last name. Now your first name is Lenny.”

DiCaprio’s father, George, apparently hated the agent’s move. Upon seeing a fresh headshot of his son with the name “Lenny Williams,” DiCaprio said his father tore it up, saying, “Over my dead body.”

Things ended up working out pretty well for DiCaprio, who shot to fame as a teenager on Growing Pains, earned his first Oscar nomination at age 19 for What’s Eating Gilbert Grape, and later headlined international blockbusters Romeo + Juliet and Titanic.

DiCaprio’s experience, of course, is not isolated. During the same New Heights podcast episode, DiCaprio’s co-star in the new Paul Thomas Anderson film One Battle After Another, Benicio Del Toro, said he received similar advice—to become “Benny Del”—from his own agent. Both actors said these moments shaped their resolve.

The persistence of stage name pressure is a window into Hollywood’s outsize influence on personal branding. Countless artists—from Whoopi Goldberg to Jamie Foxx to Lady Gaga—have rebranded themselves to navigate opportunities and biases.

You can watch the full interview with DiCaprio below. He joins the program around the 53-minute mark, and talks about this harrowing moment from his early career around the one-hour, 17-minute mark.

For this story, Fortune used generative AI to help with an initial draft. An editor verified the accuracy of the information before publishing.

The Fortune 500 Innovation Forum will convene Fortune 500 executives, U.S. policy officials, top founders, and thought leaders to help define what’s next for the American economy, Nov. 16-17 in Detroit. Apply here.
About the Author
By Dave SmithFormer Editor, U.S. News

Dave Smith is a writer and editor who also has been published in Business Insider, Newsweek, ABC News, and USA Today.

See full bioRight Arrow Button Icon
Add Fortune on Google for similar content.

Latest in Success

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Fortune Secondary Logo
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • World's Most Admired Companies
  • See All Rankings
  • Lists Calendar
Sections
  • Finance
  • Fortune Crypto
  • Features
  • Leadership
  • Health
  • Commentary
  • Success
  • Retail
  • Mpw
  • Tech
  • Lifestyle
  • CEO Initiative
  • Asia
  • Politics
  • Conferences
  • Europe
  • Newsletters
  • Personal Finance
  • Environment
  • Magazine
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
  • Group Subscriptions
About Us
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • Pinterest icon

Latest in Success

Aravind Srinivas, co-founder and chief executive officer of Perplexity
SuccessCareers
‘I have nothing to lose’: Perplexity CEO says fear of failure is ‘the stupidest thing’ holding you back
By Emma BurleighJune 17, 2026
6 hours ago
Kevin O’Leary slams work-life balance, saying it’s complete nonsense and founders should work ’25 hours a day, 8 days a week’
Successwork-life balance
Kevin O’Leary slams work-life balance, saying it’s complete nonsense and founders should work ’25 hours a day, 8 days a week’
By Sydney LakeJune 17, 2026
6 hours ago
Steve Ballmer
SuccessCareers
Microsoft boss Steve Ballmer publicly dismissed Chrome as a ’rounding error’—but Google’s CEO says he used the jab as fuel to win the browser-wars
By Preston ForeJune 17, 2026
6 hours ago
y
Arts & EntertainmentHollywood
Meet the YouTubers remaking Hollywood, one Gen Z box-office smash at a time
By The Associated PressJune 17, 2026
7 hours ago
Thasunda Brown Duckett sitting in front of a podcast microphone
SuccessFortune 500: Titans and Disruptors of Industry
A 76-year-old was about to lose his entire $3 million retirement to a scam. TIAA’s AI caught it—but a human prevented disaster
By Preston ForeJune 17, 2026
13 hours ago
nuri
SuccessImmigration
The man who lived through the fall of the Soviet Union and helped wealthy Chinese move to Canada sees a familiar picture in America
By Nick LichtenbergJune 17, 2026
13 hours ago

Most Popular

'Work hard, stay loyal, and the system will reward you': the Boomer credo is a Gen X betrayal and a Millennial pipe dream
Success
'Work hard, stay loyal, and the system will reward you': the Boomer credo is a Gen X betrayal and a Millennial pipe dream
By Nick LichtenbergJune 16, 2026
1 day ago
Current price of oil as of June 16, 2026
Personal Finance
Current price of oil as of June 16, 2026
By Joseph HostetlerJune 16, 2026
1 day ago
Hundreds of Stanford students walked out of their grad ceremony to protest Google CEO’s commencement speech. It wasn’t all about AI
Big Tech
Hundreds of Stanford students walked out of their grad ceremony to protest Google CEO’s commencement speech. It wasn’t all about AI
By Tristan BoveJune 15, 2026
2 days ago
Exclusive: Universal beat Disney as Hollywood's maker of the most expensive movie of all time 
Arts & Entertainment
Exclusive: Universal beat Disney as Hollywood's maker of the most expensive movie of all time 
By Christian SyltJune 17, 2026
10 hours ago
Melinda French Gates' advice to new IPO millionaires: 'Give half your money away'
Startups & Venture
Melinda French Gates' advice to new IPO millionaires: 'Give half your money away'
By Emma HinchliffeJune 13, 2026
4 days ago
Cursor’s 25-year-old CEO is a former Google intern who just cemented a $60 billion deal with SpaceX
AI
Cursor’s 25-year-old CEO is a former Google intern who just cemented a $60 billion deal with SpaceX
By Marco Quiroz-GutierrezJune 16, 2026
1 day ago

© 2026 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.