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Gwyneth Paltrow tackles Astronomer’s most common questions as ‘very temporary’ spokesperson — ‘OMG! What the actual f’

Jason Ma
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Jason Ma
Jason Ma
Weekend Editor
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July 26, 2025, 12:03 PM ET
Singer Chris Martin and actress Gwyneth Paltrow at the 71st Annual Golden Globe Awards held at the Beverly Hilton Hotel on January 12, 2014.
Singer Chris Martin and actress Gwyneth Paltrow at the 71st Annual Golden Globe Awards held at the Beverly Hilton Hotel on January 12, 2014.Christopher Polk—NBC/NBCU Photo Bank/NBC via Getty Images
  • The data infrastructure and operations company showed it also has a sense of humor after its CEO and HR chief resigned amid fallout from a kiss-cam moment that captured them hugging during a Coldplay concert. The company posted a video of actress Gwyneth Paltrow, the ex wife of Coldplay singer Chris Martin, addressing the company’s most common questions.

Astronomer showed it also has a sense of humor after its CEO and HR chief resigned amid fallout from a kiss-cam moment that captured them hugging during a Coldplay concert.

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The data infrastructure and operations company posted a video late Friday of actress Gwyneth Paltrow, who said she was hired on a “very temporary basis” to speak on behalf of the more than 300 employees at Astronomer.

“Astronomer has gotten a lot of questions over the last few days, and they wanted me to answer the most common ones,” she said. 

The first question was shown in text on screen as, ‘OMG! What the actual f,’ to which Paltrow enthusiastically replied, “Yes, Astronomer is the best place to run Apache Airflow unifying the experience of running data, ML, and AI pipelines at scale! We’ve been thrilled so many people have a newfound interest in data workflow automation!”

The other common question shown on screen was, “How is your social media team holding,” prompting Paltrow to respond by saying, “Yes, there is still room available at our Beyond Analytics event in September.”

The video came at the end of a tumultuous period for Astronomer. The once-obscure company went viral after Coldplay singer Chris Martin, who was previously married to Paltrow, spotted the company’s Andy Byron and Kristin Cabot hugging during a kiss-cam moment at a concert and said they are “having an affair or they’re just very shy.” 

Byron, who is married, and Cabot, attempted to hide from the cameras. They have since resigned from their respective roles as CEO and HR chief.

On Monday, Astronomer’s interim CEO and cofounder, Pete DeJoy, addressed the public for the first time since taking over for his scandal-laden predecessor.

“The events of the past few days have received a level of media attention that few companies—let alone startups in our small corner of the data and AI world—ever encounter,” he wrote on LinkedIn. “The spotlight has been unusual and surreal for our team and, while I would never have wished for it to happen like this, Astronomer is now a household name.”

Meanwhile, Paltrow also sought to help steer the public away from the scandal in her video for Astronomer on Friday.

“We will now be returning to what we do best: delivering game-changing results for our customers,” she said cheerfully. “Thank you for your interest in Astronomy.”

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About the Author
Jason Ma
By Jason MaWeekend Editor

Jason Ma is the weekend editor at Fortune, where he covers markets, the economy, finance, and housing.

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