• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia
Personal FinancePersonal Finance

9 ways to avoid financial stress this holiday season

By
Adriana Morga
Adriana Morga
and
The Associated Press
The Associated Press
Down Arrow Button Icon
By
Adriana Morga
Adriana Morga
and
The Associated Press
The Associated Press
Down Arrow Button Icon
December 18, 2024, 7:12 AM ET
Shoppers walk along Fifth Avenue on Nov. 29, 2024, in New York.
Shoppers walk along Fifth Avenue on Nov. 29, 2024, in New York.Heather Khalifa—AP

The holidays are meant to be a time of celebration with family and friends. But they can also bring pressure to spend money on gifts, gatherings and plane tickets home, exacerbated by brand emails, social media influencers and family expectations.

Recommended Video

With credit card debt rising and prices for many items still high due to inflation, overspending during the holiday season can add to the financial stress many Americans are already experiencing, said Dr. Marketa Wills, CEO and medical director of the American Psychiatric Association.

“The idea that one is on the hook for buying gifts for all their friends and families adds an enormous amount of stress on someone trying to have a perfect holiday,” Wills said.

But there are ways to get through the holidays without spending more than you can afford. From setting expectations with your family to making a budget to gifting experiences rather than things, here are expert recommendations to avoid financial stress this holiday season:

Start with a budget

To avoid overspending on gifts for family and friends, set a specific goal, said Matt Watson, CEO of Origin, a financial planning app. Ask yourself what your spending limit is before you start shopping.

“People get into ‘justification mode’ where you have a general sense of what you want to spend but then you see this really nice thing and all of the sudden you’ve done that a few times and you spend twice as much as you thought you might,” Watson said.

Watson also recommends that you include in your budget calculations how much you’ll pay for taxes and shipping.

Manage expectations with loved ones

In many families, the holidays mean going all out with gift-giving. But this can quickly become stressful if your finances make it hard to keep up. Managing expectations is key.

“You can avoid feeling inadequate, or like you’re not doing a good job, by having an honest conversation about where your finances are,” Watson said.

Being open about your money can be difficult, but sharing if you are struggling with debt or other financial issues can help family and friends understand that they should prioritize low-cost gifts or activities.

Don’t wait until the last minute

Planning your holiday shopping ahead of time can make it easier to stick to your budget,.

“When people feel rushed, oftentimes they’re going to buy more expensive things,” said Watson, who also pointed out that shipping costs increase closer to Christmas.

As you budget for the holidays, make a list of the items you want to purchase and slowly start buying them. This way, you divide your costs among several paychecks and avoid relying on credit for last-minute expenses.

Get creative

Wills recommends that people opt for homemade gifts if they want to show appreciation for their loved ones without overspending. Homemade gifts don’t always have to be crafts, they can also be actions.

“I will do babysitting for you, I will cook a meal for you,” Wills said. “Those kinds of things take a financial pressure off and make for a more joyous holiday season.”

In recent years, shopping expert Trae Bodge has noticed that younger people prefer to gift each other experiences rather than items. She recommends finding affordable, fun activities to do with your loved ones.

Examples include going ice skating, hiking or hosting a potluck. You could also gift a photoshoot or framed pictures or digital albums to commemorate happy experiences.

Create your own traditions

Expectations or traditions you grew up with, such as buying expensive gifts for every member of your extended family, can cause stress during the holidays. This is what Bodge refers as “keeping up with the Joneses,” which refers to trying to keep up with the expectations of other people rather than what is realistic for you to spend.

“Sometimes you may have a family member that is very financially well-off and they love to treat you to big, extravagant things. If you’re not in that same financial position, you should not feel compelled to return the favor,” Bodge said.

When creating your own new traditions, Watson recommends sharing the financial goals you have, such as saving for a house or paying off debt. This will help your loved ones understand why you’re looking to limit expenses during the holidays.

Divide spending responsibilities

Wills also recommends cutting costs by being selective with your expenses. For example, when it comes to hosting, even having a small group of people can be very expensive if you’re expected to pay for everything. If you’re in this situation, you could propose that everyone brings a dish.

“Think about having a potluck meal for the holiday. Have everybody bring something to the event to help share the cost,” she said.

Communicate your feelings

If you are having financial difficulties, it can help to talk about it with your family and friends.

“Sharing about stress can in and of itself be therapeutic for the individual who may be having concerns for that during the during the holiday season,” Wills said.

Making room to listen to your loved ones’ feelings is equally important, she said.

And if the holidays are a tough time for you, Wills recommended that you prioritize your mental health and good habits such as resting well and exercising.

Don’t be afraid to say no

It’s the season where social events are happening every weekend but if they are causing you too much financial stress or hurting your mental health, it’s okay to be selective.

Additionally, if you start feeling uncomfortable about certain conversations with your family, Wills recommends you take some time for yourself by taking a walk or removing yourself from the conversation.

Seek professional help if you need it

If you are experiencing mental health struggles, there are several resources you can use to find professional help.

In the U.S., you can dial 211 to speak with a mental health expert, confidentially and for free.

Other mental health resources include:

  • Veterans Crisis Line: call 1-800-273-TALK (8255)
  • Crisis Text Line: Text the word ‘Home’ to 741-741
  • The Trevor Lifeline for LGBTQ Youth: 1-866-488-7386
  • The Trans Lifeline: 1-877-565-8860
Join us at the Fortune Workplace Innovation Summit May 19–20, 2026, in Atlanta. The next era of workplace innovation is here—and the old playbook is being rewritten. At this exclusive, high-energy event, the world’s most innovative leaders will convene to explore how AI, humanity, and strategy converge to redefine, again, the future of work. Register now.
About the Authors
By Adriana Morga
See full bioRight Arrow Button Icon
By The Associated Press
See full bioRight Arrow Button Icon

Latest in Personal Finance

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • Future 50
  • World’s Most Admired Companies
  • See All Rankings
Sections
  • Finance
  • Leadership
  • Success
  • Tech
  • Asia
  • Europe
  • Environment
  • Fortune Crypto
  • Health
  • Retail
  • Lifestyle
  • Politics
  • Newsletters
  • Magazine
  • Features
  • Commentary
  • Mpw
  • CEO Initiative
  • Conferences
  • Personal Finance
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
About Us
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • Pinterest icon

Latest in Personal Finance

Personal Financemortgages
Current mortgage rates report for Jan. 16, 2026: Rates remain low after recent dip
By Glen Luke FlanaganJanuary 16, 2026
7 hours ago
Personal FinanceReal Estate
Current ARM mortgage rates report for Jan. 16, 2026
By Glen Luke FlanaganJanuary 16, 2026
7 hours ago
Personal FinanceReal Estate
Current refi mortgage rates report for Jan. 16, 2026
By Glen Luke FlanaganJanuary 16, 2026
7 hours ago
Personal FinanceLoans
Best personal loans for excellent credit 2026: Low APRs and strong borrowing power
By Joseph HostetlerJanuary 15, 2026
17 hours ago
newsom
Personal FinanceTaxes
Gavin Newsom literally started his career with funding from a billionaire, but he was also raised by a single mother with 3 jobs
By Nick LichtenbergJanuary 15, 2026
18 hours ago
newsom
Personal FinanceTaxes
Gavin Newsom’s anti-Zohran moment: the California billionaire tax that splits the Democratic Party down the middle
By Nick LichtenbergJanuary 15, 2026
18 hours ago

Most Popular

placeholder alt text
Personal Finance
Peter Thiel makes his biggest donation in years to help defeat California’s billionaire wealth tax
By Nick LichtenbergJanuary 14, 2026
2 days ago
placeholder alt text
Europe
Americans have been quietly plundering Greenland for over 100 years, since a Navy officer chipped fragments off the Cape York iron meteorite
By Paul Bierman and The ConversationJanuary 14, 2026
2 days ago
placeholder alt text
Health
The head of marketing at Slate posted on LinkedIn requesting cleaning services as a benefit at her company. The next day, HR answered her call
By Sydney LakeJanuary 15, 2026
1 day ago
placeholder alt text
Economy
California's wealth tax doesn't fix the real problem: Cash-poor billionaires who borrow money, tax-free, to live on
By Nick LichtenbergJanuary 14, 2026
2 days ago
placeholder alt text
Success
Despite a $45 million net worth, Big Bang Theory star Kunal Nayyar still works tough, 16-hour days—he repeats this mantra when he's overwhelmed
By Orianna Rosa RoyleJanuary 15, 2026
1 day ago
placeholder alt text
Politics
One year after Bill Gates surprised with the choice to close his foundation by 2045, he's cutting staff jobs
By Stephanie Beasley and The Associated PressJanuary 14, 2026
2 days ago

© 2025 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.