• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia
LeadershipAviation

Spirit Airlines’ CFO is ditching one troubled company for another, joining Hertz as the car rental firm tries to shake EV disaster

By
Mary Schlangenstein
Mary Schlangenstein
,
David Welch
David Welch
, and
Bloomberg
Bloomberg
Down Arrow Button Icon
By
Mary Schlangenstein
Mary Schlangenstein
,
David Welch
David Welch
, and
Bloomberg
Bloomberg
Down Arrow Button Icon
June 3, 2024, 12:36 PM ET
A close-up on a bright yellow Spirit Airlines jey
Spirit Airlines CFO Scott Haralson will take a new CFO position at Hertz at the end of the month.Joe Raedle—Getty Images

Spirit Airlines Inc. is losing its chief financial officer to another troubled company — Hertz Global Holdings Inc. — as the carrier works to restructure a crushing debt load and the car rental company reboots after a failed bet on electric vehicles.

Recommended Video

Scott Haralson, who has been Spirit’s CFO since 2018, will take the same job at Hertz by the end of June, the companies said in separate statements Monday. He will join Gil West, another airline industry veteran, who is leading the car rental company as chief executive officer. 

Spirit is in critical talks with bondholders to avoid bankruptcy by restructuring about $3 billion in debt and slashing costs after the collapse of its planned acquisition by JetBlue Airways Corp. 

Haralson helped lead Spirit through the pandemic that widely gutted air travel as well as JetBlue’s planned $3.8 billion takeover before a federal judge scuttled it on antitrust grounds. The carrier also is in the midst of negotiating for additional compensation from RTX Corp. over a manufacturing defect in Pratt & Whitney engines that has grounded some Spirit planes. 

Hertz is rebuilding after acquiring a fleet of mostly Tesla EV models that renters didn’t want and that cost more to repair than the company anticipated. Hertz also has been hurt by plummeting values for the EVs it bought after Tesla cut prices, resulting in higher-than-expected first-quarter losses of $392 million. 

Spirit rose 2.6% to $3.74 as of 10:15 a.m. in New York. Hertz fell 5.3% to $4.13. 

Hertz is exploring options to raise cash under West, a former chief operating officer at Delta Air Lines Inc. who joined Hertz in April after Stephen Scherr resigned as CEO.

Current Hertz CFO Alexandra Brooks is leaving “to pursue other opportunities,” the company said in a statement, and will stay on until the end of June as part of a transition. She had been appointed as finance chief in July, after having served as an interim CFO since April 2023. The car rental company also said COO Justin Keppy will leave effective Monday.

Haralson will remain at Spirit through June 14, when Brian McMenamy, currently vice president and controller, will succeed him as interim CFO. The carrier said it will hire an executive search firm to find a permanent replacement. 

The airline has bled cash over much of the past two years as it contended with uneven demand, engine issues and higher costs plaguing the US domestic market. It’s already delayed aircraft deliveries, put some flight attendants on leaves with paid benefits and announced plans to furlough pilots starting Sept. 1. 

Join us at the Fortune Workplace Innovation Summit May 19–20, 2026, in Atlanta. The next era of workplace innovation is here—and the old playbook is being rewritten. At this exclusive, high-energy event, the world’s most innovative leaders will convene to explore how AI, humanity, and strategy converge to redefine, again, the future of work. Register now.
About the Authors
By Mary Schlangenstein
See full bioRight Arrow Button Icon
By David Welch
See full bioRight Arrow Button Icon
By Bloomberg
See full bioRight Arrow Button Icon

Latest in Leadership

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Fortune Secondary Logo
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • Future 50
  • World’s Most Admired Companies
  • See All Rankings
Sections
  • Finance
  • Fortune Crypto
  • Features
  • Leadership
  • Health
  • Commentary
  • Success
  • Retail
  • Mpw
  • Tech
  • Lifestyle
  • CEO Initiative
  • Asia
  • Politics
  • Conferences
  • Europe
  • Newsletters
  • Personal Finance
  • Environment
  • Magazine
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
About Us
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map
Fortune Secondary Logo
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • Pinterest icon

Latest in Leadership

trump
LawTariffs
‘Why shouldn’t we get our money back too?’ Normal people are starting to demand Trump tariff refunds
By Mae Anderson and The Associated PressFebruary 28, 2026
23 minutes ago
david ellison
Arts & EntertainmentHollywood
20 years ago, David Ellison’s flop as an actor stressed him out so much he went to the hospital. Now he’s set to own Paramount and Warner
By Matt Sedensky and The Associated PressFebruary 28, 2026
27 minutes ago
warren
InvestingBerkshire Hathaway
Berkshire Hathaway shareholders just woke up to a letter by someone other than Warren Buffett
By Josh Funk and The Associated PressFebruary 28, 2026
32 minutes ago
Big TechAmerican Politics
Your spend as a ‘weapon’: Scott Galloway’s ‘Resist and Unsubscribe’ movement asks you to ditch Amazon, Apple, and Netflix to oppose Trump
By Kristin StollerFebruary 28, 2026
5 hours ago
Gamers celebrating
SuccessCareers
Meet the Gen Z college students who turned Excel into a competitive esport—they’re competing in spreadsheet challenges and it’s helping them land jobs
By Preston ForeFebruary 28, 2026
6 hours ago
world's fair
CommentaryRobots
Something big is happening in AI, but panic is the wrong reaction
By Peter CappelliFebruary 28, 2026
6 hours ago

Most Popular

placeholder alt text
Success
Japanese companies are paying older workers to sit by a window and do nothing—while Western CEOs demand super-AI productivity just to keep your job
By Orianna Rosa RoyleFebruary 27, 2026
1 day ago
placeholder alt text
Success
Walmart exec says U.S. workforces needs to take inspiration from China where ‘5 year-olds are learning DeepSeek’
By Preston ForeFebruary 27, 2026
1 day ago
placeholder alt text
Law
China's government intervenes to show Michigan scientists were carrying worms, not biological materials
By Ed White and The Associated PressFebruary 26, 2026
2 days ago
placeholder alt text
Commentary
'The Pitt': a masterclass display of DEI in action 
By Robert RabenFebruary 26, 2026
2 days ago
placeholder alt text
Economy
Come 2030, the U.S. deficit will be worth 5.9% of GDP—more than spending on Social Security, and equal to major health programs
By Eleanor PringleFebruary 26, 2026
2 days ago
placeholder alt text
Personal Finance
Current price of gold as of February 27, 2026
By Danny BakstFebruary 27, 2026
1 day ago

© 2026 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.