• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia
FinanceReal Estate

It’s still a golden age of homebuilding, according to one top real estate CEO. Here’s why

By
Alena Botros
Alena Botros
Former staff writer
Down Arrow Button Icon
By
Alena Botros
Alena Botros
Former staff writer
Down Arrow Button Icon
April 26, 2024, 2:25 PM ET
Is it the golden age for new homes?
Is it the golden age for new homes?Photo illustration by Fortune; original photo by Getty Images

Howard Hughes’ chief executive called this year the golden age of homebuilding about four months ago—and he hasn’t changed his tune despite the recent resurgence in mortgage rates that’s already dampened some forecasts. 

Recommended Video

Earlier this week, David O’Reilly, who held a couple roles at the real estate development and management company before becoming its chief executive officer, was asked on CNBC: “You call this the golden age of homebuilding. What contributes to that assessment?”

His answer was simple; “we have demand that’s meaningfully outpacing supply,” O’Reilly said. He mentioned millennials who’ve delayed their household formations, the thousands of people turning 35 every day, and wealthy retirees who want to move closer to their children and grandchildren. A lot of them are swaying toward newly built homes.

“It’s that unique confluence of strong demand, no supply because there’s no resale inventory, and large public builders with a meaningful advantage through those rate buydowns,” he explained. 

So let’s take a step back for a moment. When he said there’s no resale inventory, he’s referring to the lack of existing homes for sale. The reason is that mortgage rates shot up from prior levels, triggering the so-called lock-in effect. It keeps people from selling their homes because they don’t want to lose their below-market mortgage rates, which a lot of people have. 

During the pandemic, and years before, mortgage rates were really low; at one point the average 30-year fixed mortgage rate was well below 3%. But inflation became a problem that the Federal Reserve had to fix. The Fed raised interest rates and mortgage rates followed, reaching a more than two-decade high in October last year. And they’re still high. Weekly readings show mortgage rates are 7.17%; daily readings show they’re at 7.45%. Who wants to give up a below-3% mortgage rate for one that’s edging closer to 8%? Nobody, which is why no one is selling their home and existing home sales fell to their lowest point in almost 30 years.  

But sales of newly built homes have held up fairly well, and that’s where mortgage rate buydowns come in. Homebuilders have the margins to offer the incentive, which reduces a buyer’s mortgage rate either temporarily or for the lifetime of the loan. In March alone, new home sales were up on a monthly and annual basis; existing home sales on the other hand, were down on both. Still, higher interest rates are hard for all real estate, but it seems the new home market is handling the current economic environment better—and the same could be said throughout last year too. Historically, new home inventory only made up a little more than 10% of total home inventory; last year, they made up almost 30%, First American’s deputy chief economist, Odeta Kushi, told Fortune at the time.

But it isn’t simply mortgage rate buydowns, builders are building smaller homes too. It’s to account for the affordability crisis, but also to keep their businesses alive, as Fortune’s recently reported: They need people to buy homes. And you could argue homebuilders are doing pretty well because they know that. 

Howard Hughes is so bullish on new homes that it’s developing Teravalis, a 37,000-acre community in the Phoenix West Valley. Howard Hughes partnered with four homebuilders, and in the end, the hope is that it’ll be 100,000 homes and 55 million square-feet of commercial real estate. It has the potential to be home for 300,000 people, according to the company. 

“This will be a city, when we’re done, about the size of St. Louis,” O’Reilly told CNBC. “There’s pent-up demand, and Phoenix is…relatively affordable compared to many other cities.” 

But here’s the thing. There are metropolitan cities where you can build communities such as that one, or even where you can simply build enough homes to meet the population (particularly in the Sunbelt). But then there’s places such as California, where it may not be the golden age of homebuilding as years of policy failure and unfettered local control have made it extremely difficult to build anything in the state, or its single-family home neighborhoods. 

Clarification, May 3, 2024: This article has been updated to clarify that new home inventory only made up a little more than 10% of total home inventory.

Join us at the Fortune Workplace Innovation Summit May 19–20, 2026, in Atlanta. The next era of workplace innovation is here—and the old playbook is being rewritten. At this exclusive, high-energy event, the world’s most innovative leaders will convene to explore how AI, humanity, and strategy converge to redefine, again, the future of work. Register now.
About the Author
By Alena BotrosFormer staff writer
LinkedIn iconTwitter icon

Alena Botros is a former reporter at Fortune, where she primarily covered real estate.

See full bioRight Arrow Button Icon

Latest in Finance

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Fortune Secondary Logo
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • Future 50
  • World’s Most Admired Companies
  • See All Rankings
Sections
  • Finance
  • Fortune Crypto
  • Features
  • Leadership
  • Health
  • Commentary
  • Success
  • Retail
  • Mpw
  • Tech
  • Lifestyle
  • CEO Initiative
  • Asia
  • Politics
  • Conferences
  • Europe
  • Newsletters
  • Personal Finance
  • Environment
  • Magazine
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
  • Group Subscriptions
About Us
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map
Fortune Secondary Logo
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • Pinterest icon

Latest in Finance

herrick
CommentaryWealth
I’ve been advising wealthy family offices on real estate for decades. This market requires another look at your 100-year plan
By Belinda G. SchwartzMarch 7, 2026
50 minutes ago
robot
AIWork
AI turns Marxist rebel from overwork, resentfully telling its masters that ‘society needs radical restructuring’
By Nick LichtenbergMarch 7, 2026
2 hours ago
Brandon Lutnick, chairman of Cantor Fitzgerald, sits in a white chair wearing a suit and speaking.
BankingTariffs
Meet the quiet winners of the Supreme Court tariff ruling: hedge funds creating a $100 billion market snapping up rights to importers’ tariff refunds
By Sasha RogelbergMarch 7, 2026
2 hours ago
Man in glass and a suit looking to the side.
AIData centers
Google, Meta and the AI ‘hyperscalers’ are on a $1 trillion borrowing binge after years of printing cash. Here’s why Big Tech’s pivot to debt matters
By Amanda GerutMarch 7, 2026
3 hours ago
AIFinance
The unexpected 92,000 drop in payrolls is a clue we might be reading the AI jobs narrative all wrong
By Shawn TullyMarch 7, 2026
4 hours ago
An explosion in Tehran.
EnergyIran
Oil and gas shutdowns in Iraq and Kuwait widen the Iran war’s impact on energy prices, while the U.S. lines up insurance and naval escorts in response
By Jordan BlumMarch 7, 2026
5 hours ago

Most Popular

placeholder alt text
Economy
The Treasury may need to borrow an extra $1.6 trillion to cover the hole left by tariff ruling and pay a further $400 billion in debt interest
By Eleanor PringleMarch 6, 2026
1 day ago
placeholder alt text
AI
Anthropic just mapped out which jobs AI could potentially replace. A 'Great Recession for white-collar workers' is absolutely possible
By Jake AngeloMarch 6, 2026
20 hours ago
placeholder alt text
Politics
Iran is turning out to be a more effective enemy than many thought, and U.S. allies are losing their patience with the war
By Jim EdwardsMarch 6, 2026
1 day ago
placeholder alt text
Success
Chinese billionaire who has fathered more than 100 children hopes to have dozens of U.S.-born boys to one day take over his business
By Emma BurleighMarch 5, 2026
2 days ago
placeholder alt text
Middle East
The Iran conflict will be the ’straw that breaks the camel’s back’ for the U.S. economy if it goes on much longer, Nobel laureate Paul Krugman warns
By Tristan BoveMarch 6, 2026
1 day ago
placeholder alt text
AI
Shark Tank's Kevin O'Leary says if he were 25 today, he'd chase these two booming opportunities in the world of AI
By Marco Quiroz-GutierrezMarch 6, 2026
21 hours ago

© 2026 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.