• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia
Successremote work

In-person work rates will remain ‘flat as a pancake’ until 2026, when WFH will officially dominate, says remote work guru Nick Bloom

By
Jane Thier
Jane Thier
Down Arrow Button Icon
By
Jane Thier
Jane Thier
Down Arrow Button Icon
November 30, 2023, 12:14 PM ET
Businesswoman working remotely on laptop in cottage
For pro-office bosses, it's only a matter of time.Maskot - Getty Images

The return to office conversation has essentially reached its conclusion. That’s what Stanford economist Nick Bloom, who leads the WFH Research group that has documented the evolution of flexible work since early 2020, told Fortune in a recent phone interview. 

Recommended Video

We’re holding stable at working from home 28% of the time. Don’t expect that number to drop much lower anytime soon. (Sorry, bosses.) That is, until 2026, when remote work will put the final nail in the coffin—and an end to the debate. 

Bloom’s prediction draws on data from the Census Bureau, his own firm’s regular Survey of Working Arrangements, and office occupancy data, all of which have shown slowly diminishing rates of remote work between 2020 and 2022. But that downward trend came to a stop this year, leaving that 28% WFH figure “pancake flat.”

But then will come 2026. From there onwards, Bloom, who has studied remote work for two decades, foresees “slowly rising” rates of remote work, mostly driven by technological advancements. He calls it the Nike Swoosh effect, and it’s exactly the opposite of what most CEOs predict. (Nearly two-thirds of chief executive respondents to a recent KPMG survey said  they believe 2026 will see a full office return.)

“2023 turned out to be the year of stabilization—and the end of the return to the office,” he told Fortune on Wednesday. “It wasn’t obvious to me that that would be the case, actually; I’ve been surprised by how WFH rates have stabilized.”

Because the media is filled to the brim with stories of a rumored return-to-office overhaul, people may have expected workers to file back en masse this year. “Outrage and shock sells more than anything else, and a full return to office would be the biggest, most shocking thing,” he said. “But I talk to hundreds and hundreds of executives, and they mostly want hybrid.”

It’s no wonder, then, that a hybrid arrangement is what’s shaken out. 

“The CEOs—the very head figures—are men in their 50s who are more keen on a full return,” he went on. That’s because their experience of the office differs widely from everyone else’s. “They breathe different air. They’re super successful and hard-working, and they have tens of millions of dollars invested in their companies. For them, the office is appealing, because their jokes are funny and everyone’s nice to them.” 

That’s created a tension where the CEO wonders aloud why no one else wants to come into work, because it’s so enjoyable for them. Bloom’s answer: For most people, work is just work, not the pinnacle of their life’s purpose. It can be done anywhere. 

When it’s up to workers, they’re already remote 

Another reason to believe Bloom’s prediction will eventually win out: It’s what independent contractors and self-employed people have long tended towards.

“The actions people take themselves is the most telling thing,” Bloom said. “In late 2022, I would’ve said that by now, 24% or 25% of days would be spent remotely—now it’s about 28%, which doesn’t sound like much of a difference, but it’s about a quarter higher.”

Bloom compared public perception of remote work as similar to the current state of the stock market. “We continue to be surprised how strong the stock market is, as well as how high levels of remote work are,” he said. “Strong economic growth tells us that working from home isn’t the problem you think it is, and it means labor markets are tight, so it’s hard for employers to force workers in.” 

‘This is not a match RTO is winning’

Bloom has maintained this loose prediction—stable remote work rates, with an eventual upwards creep—for some time. 

“The census data, Kastle [office occupancy data], it’s flat as a pancake,” Bloom said in August in a webinar hosted by software firm Scoop. “We’re not heading into the office, but we’re not heading out either. It is completely level.” 

Indeed, a glance at this year’s weekly data from building security and consulting firm Kastle found that—save for New Year’s, July 4th, and Thanksgiving week, which yanked office occupancy into the 30-percent range—occupancy this year has stayed between 46 to 50.5% range. That’s across the ten largest major metro areas in the U.S.  

“It feels like the [score of the] last three years has been, Work from home—three; return to office—zero,” Bloom said in August. “This is not a match that RTO is winning.” His words proved prescient; despite ample Labor Day return-to-office mandates and deadlines, offices across the country stayed completely level at 47% full. 

“We can debate how [real the plans are] in theory versus practice,” Bloom added. “I talk to literally hundreds of firms and managers, and some are coming in. Some are going out. On average, they’re about flat.”

Join us at the Fortune Workplace Innovation Summit May 19–20, 2026, in Atlanta. The next era of workplace innovation is here—and the old playbook is being rewritten. At this exclusive, high-energy event, the world’s most innovative leaders will convene to explore how AI, humanity, and strategy converge to redefine, again, the future of work. Register now.
About the Author
By Jane Thier
LinkedIn iconTwitter icon
See full bioRight Arrow Button Icon

Latest in Success

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • Future 50
  • World’s Most Admired Companies
  • See All Rankings
Sections
  • Finance
  • Leadership
  • Success
  • Tech
  • Asia
  • Europe
  • Environment
  • Fortune Crypto
  • Health
  • Retail
  • Lifestyle
  • Politics
  • Newsletters
  • Magazine
  • Features
  • Commentary
  • Mpw
  • CEO Initiative
  • Conferences
  • Personal Finance
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
About Us
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • Pinterest icon

Most Popular

placeholder alt text
North America
'I meant what I said in Davos': Carney says he really is planning a Canada split with the U.S. along with 12 new trade deals
By Rob Gillies and The Associated PressJanuary 28, 2026
1 day ago
placeholder alt text
C-Suite
Fortune 500 CEOs are no longer giving employees an A for effort. Now they want proof of impact
By Claire ZillmanJanuary 28, 2026
1 day ago
placeholder alt text
Success
Every U.S. Olympian is going home with $200,000, whether they medal or not, thanks to a billionaire's $100 million gift
By Jacqueline MunisJanuary 28, 2026
21 hours ago
placeholder alt text
Politics
The American taxpayer spent nearly half a billion dollars deploying federal troops to U.S. cities in 2025, CBO finds
By Nick LichtenbergJanuary 28, 2026
21 hours ago
placeholder alt text
Real Estate
Ryan Serhant thinks the American Dream was just a 'slogan created by banks,' but it was really about FDR, the Great Depression, and an economic crisis
By Sydney Lake and Nick LichtenbergJanuary 26, 2026
3 days ago
placeholder alt text
Success
Billionaire Mark Cuban spends hours reading 1,000 emails a day on 3 devices—yet he’s telling Gen Z to shut their phones, get outside, and have more fun
By Preston ForeJanuary 28, 2026
1 day ago

© 2026 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.


Latest in Success

Sam Altman
SuccessCareers
Like Gen Z, OpenAI CEO Sam Altman isn’t a fan of using capital letters—but experts say the ‘lazy’ tech habit could kill their careers
By Preston ForeJanuary 29, 2026
2 hours ago
The founder and CEO of $98 billion Intercontinental Exchange, Jeffrey Sprecher
SuccessCareers
Inspired by Steve Jobs, New York Stock Exchange’s owner says successful leaders surround themselves with smart people—and ‘get rid of the stupid ones’
By Emma BurleighJanuary 29, 2026
2 hours ago
SuccessCareers
Job huggers, beware: Research shows you’re more likely to regret staying in a bad job than quitting it
By Orianna Rosa RoyleJanuary 29, 2026
7 hours ago
Lebron James holds the U.S. flag and waves on a boat.
SuccessOlympics
Every U.S. Olympian is going home with $200,000, whether they medal or not, thanks to a billionaire’s $100 million gift
By Jacqueline MunisJanuary 28, 2026
21 hours ago
C-SuiteCEO salaries and executive compensation
Here’s who topped the Fortune 500 in CEO pay last year—from Goldman’s David Solomon to Disney’s Bob Iger
By Marco Quiroz-GutierrezJanuary 28, 2026
22 hours ago
belichick
CommentarySports
Football snubs Bill Belichick, one of its greatest ever coaches—showing how his unapologetic leadership style came with a cost
By Nick LichtenbergJanuary 28, 2026
23 hours ago