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A.I. will reduce inequality by leveling the tech playing field, studies suggest

By
Nicholas Gordon
Nicholas Gordon
and
Alan Murray
Alan Murray
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By
Nicholas Gordon
Nicholas Gordon
and
Alan Murray
Alan Murray
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September 10, 2023, 11:41 PM ET
An exhausted computer programmer looking at a monitor
Studies find that A.I. improves the performance of employees with fewer skills and less experience. Getty Images
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Good morning. 

Much of the commentary around generative A.I.—including my own—has focused on negative implications for society. I’ve been particularly disturbed by the tendency of large language models to just make stuff up—or “hallucinate”—occurrences that technology experts tell me are more feature than bug. 

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This morning, some good news. Economists generally agree that technology has fed inequality in advanced societies over recent decades, putting outsized power and money in the hands of math nerds, computer geeks, and other over-educated experts. But there’s emerging evidence that generative A.I. may be the first computer technology wave that has the opposite effects.

A spate of recent studies, summarized last week by the perceptive blogger Noah Smith, suggests generative A.I. gives its biggest boost to the lowest skilled. A study by Erik Brynjolfsson and two of his colleagues gave generative A.I. tools to customer support staff and found it “disproportionately increases the performance of less skilled and less experienced workers.” Another study, which gave the tools to professionals to help with writing tasks, found that productivity inequalities among the group “were half erased” by the technology. Yet another looked at the effect of GitHub’s “Copilot” on programmers and concluded “less experienced programmers benefit more.” Still another, looking at how generative A.I. could help students on law exams, found “students at the bottom of the class saw huge performance gains with A.I. assistance, while students at the top of the class saw performance declines.”

This is a big deal. It suggests that while earlier waves of information technology complemented human skills, generative A.I. tends to substitute for such skills. Smith uses the analogy of a shovel—which increased the power of able-bodied workers—versus a steam shovel—which did the work for them. It’s still early days, of course, but there’s at least some early evidence, as Smith puts it, that generative A.I. “could level the human-capital playing field.”

That’s one of the topics we’ll be discussing Oct. 3, when the Fortune CEO Initiative meets in Washington. Brynjolfsson will be joining us, along with tech savvy CEOs like IBM’s Arvind Krishna and Accenture’s Julie Sweet. You can read Noah Smith’s report here and get more information on the CEO Initiative here.

Here’s another topic we’ll be discussing at the CEO Initiative: How the Supreme Court’s decision on affirmative action is affecting corporate diversity efforts. A study by Bloomberg found that mentions of diversity, equity and inclusion on earnings calls and at conferences fell 54% in the third quarter from a year earlier—before the court’s decision. Still to be determined: Whether companies are just talking less or actually doing less. Former Merck CEO Ken Frazier, who has been a relentless champion of corporate diversity efforts, will be with us in Washington. I also plan to raise the subject on Wednesday this week when I interview politician and activist Stacey Abrams at the Fortune Impact Initiative in Atlanta.

More news below.


Alan Murray
@alansmurray

alan.murray@fortune.com

TOP NEWS

Alibaba’s CEO exits

In a surprise move, outgoing Alibaba CEO Daniel Zhang is also stepping down as the head of the company’s lucrative cloud computing unit. Zhang, who officially ended his term atop the Chinese e-commerce firm on Sunday, had previously stated he would serve as Alibaba Cloud’s CEO as he spun it off as an independent company. The Cloud IPO is going forward without Zhang, part of Alibaba's ambitious restructuring that will split the company into six units. Bloomberg

Instacart lowers its expectations

Grocery delivery company Instacart expects a valuation of up to $9.3 billion in its IPO later this month, significantly less than the $39 billion valuation it received in a fundraising round in 2021. Instacart is one of three IPOs acting as bellwethers for a recovering IPO market, alongside chip designer Arm (debuting this week) and marketing platform Klaviyo. The Wall Street Journal

Unpacking ESG

The CEO of Republic Services, one of America’s largest trash haulers, thinks ESG needs to be “unpacked.” Jon Vander Ark, who heads the Fortune 500-ranked company, tells Fortune that the concept is “like a pig, a chicken and duck that get lumped together,” and argues that the environmental component is “here to stay.” Conservative politicians are attacking ESG as pushing an ideological agenda, while progressives complain that current standards exaggerate how sustainable companies truly are. Fortune

AROUND THE WATERCOOLER

The man who bought the NYSE just made a $11.9 billion bet that he can fast-track your mortgage for far less than you’re paying now by Shawn Tully

Gen Z is dragging their feet going back to offices they’ve barely known, but (retired) Boomers can’t wait by Jane Thier

Brad Pitt, Reese Witherspoon, and Steven Spielberg’s agents have a new boss as French billionaire buys Hollywood talent powerhouse CAA by Prarthana Prakash

Why ‘I quit’ comes soon after ‘you’re promoted’—and companies keep bungling the career advancement process by Irina Ivanova

Tim Cook said Apple and China had a ‘symbiotic’ relationship just 6 months ago. Now Beijing’s reported iPhone ban may mean the good feelings are over by Nicholas Gordon

Elon Musk and Tesla poised to benefit from ‘highly likely’ UAW strike against Detroit’s Big 3—and the timing is just right by Steve Mollman

This edition of CEO Daily was curated by Nicholas Gordon. 

This is the web version of CEO Daily, a newsletter of must-read insights from Fortune CEO Alan Murray. Sign up to get it delivered free to your inbox.

About the Authors
Nicholas Gordon
By Nicholas GordonAsia Editor
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Nicholas Gordon is an Asia editor based in Hong Kong, where he helps to drive Fortune’s coverage of Asian business and economics news.

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