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NewslettersCEO Daily

How to invest your money as a recession looms

By
Jackson Fordyce
Jackson Fordyce
and
Alan Murray
Down Arrow Button Icon
April 14, 2023, 1:32 AM ET
Traders work on the floor of the New York Stock Exchange on March 23, 2023 in New York City.
Traders work on the floor of the New York Stock Exchange on March 23, 2023 in New York City. Spencer Platt—Getty Images

Good morning.

If the economy is headed for recession, where should you put your money? That’s the question addressed by Fortune’s new Quarterly Investment Guide, which you can read this morning here.  

For the first time in a long while, we look at how to make meaningful returns from money market funds and other near-cash vehicles, which now offer returns of up to 5%. (See the best ones here.) Why take a risk in the stock market if you can get risk-free returns like that?

Experts caution against an all-cash strategy, however, saying it’s the equivalent of trying to time the market. At some point, stocks will shoot up, and if you aren’t in the market when that happens, you’ll miss out on the action. So here are some strategies for picking the best stocks. And if you believe we boomers are less qualified to give investing advice than younger folk, here are 10 stocks highly favored by Gen Z.

Separately, I spent a day this week in Montgomery, Ala., visiting The Legacy Museum and the National Memorial for Peace and Justice with a group of corporate executives, courtesy of Fortune’s partners at EVERFI. The museum and memorial were the brainchild of Bryan Stevenson and created to commemorate the experience of Black people in America. It’s an immensely moving pair of exhibits, and one I would recommend to everyone who manages people. An immersive mix of words, images, data graphics, and video conveys the injustices inflicted on Black Americans over the last 400 years—flowing seamlessly from the slave trade to Jim Crow-era lynchings to modern mass incarceration and police killings. Experiencing it won’t make you “woke”—but it will awaken you to a powerful truth shaping modern American life.  

More news below.


Alan Murray
@alansmurray

alan.murray@fortune.com


TOP NEWS

Stock surge

LVMH is on a tear. Already the largest company in Europe by market cap, the luxury house has now broken into the world's top 10 after a first-quarter sales beat pushed shares up 5% and its value neared $500 billion. LVMH's surging stock has solidified founder and CEO Bernard Arnault's lead as the world's richest person. 

Friday firing day

Barbara Corcoran, Shark Tank personality and founder of The Corcoran Group, has revealed that she reserves Fridays for firing her worst employees. On a podcast, Corcoran explained how she takes pleasure in firing negative and chronic complainers who she believes are ruining her team's positivity. Fortune

June approaches 

Oracle's NetSuite unit is joining other tech firms in enforcing stricter return-to-office policies, requiring most employees within a 45-minute commute of an office to work in-person at least twice a week starting June 1. Employees who are newly hired or not meeting expectations must work in-office at least three times a week, while fully remote workers must be meeting or exceeding expectations. Bloomberg

AROUND THE WATERCOOLER

The U.S.’s new rules on EVs are a boon for a startup in Sweden by Vivienne Walt

How Schneider Electric became corporate America’s go-to decarbonization partner by Peter Vanham

A.I.-powered chatbot Perplexity, backed by big names from Google and Meta, launches new features as search battle heats up by Jeremy Kahn

American women are increasingly the breadwinner. But many are still in charge of childcare, cooking, and cleaning by Megan Leonhardt

PBS is the latest news organization to leave Twitter over ‘government funded media’ label by Chris Morris

This edition of CEO Daily was edited by Jackson Fordyce. 

This is the web version of CEO Daily, a newsletter of must-read insights from Fortune CEO Alan Murray. Sign up to get it delivered free to your inbox.

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