• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia

Trendingnow

1

New York City women are making up to $30,000 per month by renting out their closets to strangers

2

Why did a $154 billion CEO just endorse stripping most Americans of voting rights—and taking us back to the 19th century?

3

The millennial generation is split in 2: an older crowd with boomer-style comfort, a younger set going 'back to the early 1900s'

1

New York City women are making up to $30,000 per month by renting out their closets to strangers

2

Why did a $154 billion CEO just endorse stripping most Americans of voting rights—and taking us back to the 19th century?

3

The millennial generation is split in 2: an older crowd with boomer-style comfort, a younger set going 'back to the early 1900s'
LifestyleInnovation

Scientists have created a meatball made from a genetically-engineered mammoth—but no one is allowed to eat it

Prarthana Prakash
By
Prarthana Prakash
Prarthana Prakash
Europe Business News Reporter
Down Arrow Button Icon
Prarthana Prakash
By
Prarthana Prakash
Prarthana Prakash
Europe Business News Reporter
Down Arrow Button Icon
March 30, 2023, 4:05 PM ET
a picture of a large meatball
A meatball made from flesh cultivated using the DNA of an extinct woolly mammoth is presented at NEMO Science Museum on March 28, 2023. Piroschka van de Wouw—Reuters
Add Fortune on Google for similar content.

You’ve probably heard of scientists experimenting with lab-grown meat these days. But what about an extinct prehistoric animal that no one has seen for thousands of years? 

Earlier this week, Australian cultured meat company Vow unveiled a meatball made of wooly mammoth meat and grown entirely in a lab. But there’s a catch—no one can eat it just yet. 

“This is not an April Fools joke,” Tim Noakesmith, founder of Vow, told the Associated Press. “This is a real innovation.” The meatball is currently on display at a science museum in the Netherlands, Rijksmuseum Boerhaave.

Vow used existing information about the genetic sequencing of a mammoth, which included a key protein that gives the meat its taste, and filled in the blanks based on data from similar species (like the African elephant). The company then inserted those genes into sheep cells, and let the cells multiply until they reached a meatball-sized amount. 

Vow also produces lab-grown quail, but has not sold it to the public. Other companies have created cultured meat like chicken and proven that it’s safe for consumption. 

“Normally, we would taste our products and play around with them. But we were hesitant to immediately try and taste because we’re talking about a protein that hasn’t existed for 5,000 years,” James Ryall, the chief scientific officer at Vow, told CNN Tuesday. “It’s not going to go up for sale, because we’ve got no idea about the safety profile of this particular product.”

Vow did not immediately return Fortune’s request for comment.

So, if the meatball isn’t going to make it into restaurant menus or supermarkets, why bother creating them? Vow says there’s a broader message behind creating a mammoth meatball: to invest in the future of food. 

As climate change and food shortages threaten the global food supply, Vow touts lab-grown meat as the future. Cultured meat demands fewer resources like land and water to manufacture, and advocates say it could reduce the risks of pollution and climate change. 

“We need to start rethinking how we get our food. My biggest hope for this project is … that a lot more people across the world begin to hear about cultured meat,” James Ryall, the chief scientific officer at Vow, told CNN. 

Noakesmith told the AP that it chose to replicate the meat of a woolly mammoth because it has been “traditionally a symbol of loss. We know now that it died from climate change. And so what we wanted to do was see if we could create something that was a symbol of a more exciting future that’s not only better for us, but also better for the planet.”

Plant-based meat brands like Beyond Meat and Impossible Foods have made a splash over the last few years for their faux-meat burger patties and chicken nuggets. But only a handful of companies currently specialize in lab-grown meat made from real animal cells, and only one country—Singapore—has legally allowed its consumption. In late 2022, the U.S. Food and Drug Administration said that lab-grown chicken was safe for consumption in a landmark move for the mock-meat industry.  

Subscribe to Well Adjusted, our newsletter full of simple strategies to work smarter and live better, from the Fortune Well team. Sign up today.
About the Author
Prarthana Prakash
By Prarthana PrakashEurope Business News Reporter
LinkedIn icon

Prarthana Prakash was a Europe business reporter at Fortune.

See full bioRight Arrow Button Icon
Add Fortune on Google for similar content.

Latest in Lifestyle

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Fortune Secondary Logo
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • World's Most Admired Companies
  • See All Rankings
  • Lists Calendar
Sections
  • Finance
  • Fortune Crypto
  • Features
  • Leadership
  • Health
  • Commentary
  • Success
  • Retail
  • Mpw
  • Tech
  • Lifestyle
  • CEO Initiative
  • Asia
  • Politics
  • Conferences
  • Europe
  • Newsletters
  • Personal Finance
  • Environment
  • Magazine
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
  • Group Subscriptions
About Us
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • TikTok icon
  • YouTube icon

Latest in Lifestyle

This CEO was bedridden 16 hours a day. She turned her own misdiagnosis into a self-funded, multimillion-dollar thyroid clinic
SuccessMost Powerful Women
This CEO was bedridden 16 hours a day. She turned her own misdiagnosis into a self-funded, multimillion-dollar thyroid clinic
By Sydney LakeJuly 28, 2026
1 hour ago
Kalshi tiptoes back into canceled flight markets with new  JFK airport wager, bets don’t apply to specific flights
BankingKalshi
Kalshi tiptoes back into canceled flight markets with new JFK airport wager, bets don’t apply to specific flights
By Jeff John RobertsJuly 27, 2026
5 hours ago
Palantir spent $17.2 million flying its CEO Alex Karp around in 2025. It’s part of a private-jet boom sweeping the C-suite
C-Suitepalantir
Palantir spent $17.2 million flying its CEO Alex Karp around in 2025. It’s part of a private-jet boom sweeping the C-suite
By Sam Klebanov and Morning BrewJuly 27, 2026
12 hours ago
l
Arts & EntertainmentWealth
LeBron James joins California’s billionaire exodus, but he may not escape the wealth tax
By Nick LichtenbergJuly 27, 2026
13 hours ago
magic
RetailMillennials
What Magic: The Gathering’s record year reveals about America’s stalled adulthood economy
By Nick LichtenbergJuly 27, 2026
14 hours ago
t
North AmericaWhite House
The new Air Force One controversy is really about a 90-year power struggle over presidential travel
By Peter Kastor and The ConversationJuly 27, 2026
16 hours ago

Most Popular

New York City women are making up to $30,000 per month by renting out their closets to strangers
Retail
New York City women are making up to $30,000 per month by renting out their closets to strangers
By Sarah GlodekJuly 27, 2026
1 day ago
Why did a $154 billion CEO just endorse stripping most Americans of voting rights—and taking us back to the 19th century?
C-Suite
Why did a $154 billion CEO just endorse stripping most Americans of voting rights—and taking us back to the 19th century?
By Nick LichtenbergJuly 27, 2026
16 hours ago
The millennial generation is split in 2: an older crowd with boomer-style comfort, a younger set going 'back to the early 1900s'
Real Estate
The millennial generation is split in 2: an older crowd with boomer-style comfort, a younger set going 'back to the early 1900s'
By Nick LichtenbergJuly 25, 2026
3 days ago
An 11-year-old is cleaning his neighbors' trash cans for $10 each—he now has 100K followers as teens face the worst summer job market since 1948
Success
An 11-year-old is cleaning his neighbors' trash cans for $10 each—he now has 100K followers as teens face the worst summer job market since 1948
By Orianna Rosa RoyleJuly 25, 2026
3 days ago
I've been teaching college students for decades. Most of them can no longer finish a book
Commentary
I've been teaching college students for decades. Most of them can no longer finish a book
By Austin SaratJuly 26, 2026
2 days ago
One-third of Seattle's downtown is empty: Here's how America's boomtown turned into one of the toughest places to find a job
Real Estate
One-third of Seattle's downtown is empty: Here's how America's boomtown turned into one of the toughest places to find a job
By Nick LichtenbergJuly 27, 2026
1 day ago

© 2026 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.