• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia
Personal FinanceWealth

How to build wealth in 5 simple steps, according to a former Wall Street trader with 2 million TikTok followers

By
Jane Thier
Jane Thier
Down Arrow Button Icon
By
Jane Thier
Jane Thier
Down Arrow Button Icon
December 13, 2022, 2:03 PM ET
Woman at desk reviewing paperwork
“If you don’t write your goals down—if you don’t put them into the ether—you’re never going to hit them,” Vivian Tu says.Drakula Images—Getty Images

Vivian Tu, trusted by over 2 million followers to dispense sound financial wisdom, has a word of advice if you’re looking to get your money in order: STRIP.

It’s an acronym that Tu, 28, has developed since launching personal finance TikTok Your Rich BFF nearly two years ago after colleagues began asking the former Wall Street trader for financial advice. In the time since, she’s posted at least one video a day breaking open the floodgates on taboos around salary, saving, and budgeting in an effort to make financial literacy digestible with relatability and wit. “STRIP” is essentially a starter pack for getting started in building wealth, a method that Tu followed herself. 

S stands for savings: Tu recommends always having three to six months of living expenses tucked away, should your car break down or your roof cave in. If you don’t have it, you’ll rack up debt and put yourself in a bad spot. 

Without adequate savings, even minor emergencies can become huge financial burdens. Plus, per a recent Bankrate survey, fewer than half of Americans have enough savings to cover a $1,000 emergency expense, and more than one-third would finance an emergency with a credit card or a personal loan, or by borrowing money—which is bad practice. 

“Relying too heavily on debt as a financial safety net can lead to bigger problems down the road,” Bruce McClary, senior vice president of communications at the National Foundation for Credit Counseling, told Fortune Recommends. “And it can have consequences for your credit score if the debt becomes unmanageable.” 

T represents total debt. Rank your debt from highest to lowest interest rate and pay down the highest first, Tu advises. “We’re talking mostly credit card debt,” she explains, adding that federal student loans can be put on the back burner.

Without a payment plan, debt can quickly become nearly impossible to manage. If you have debt, figure out how much you owe and nail down the corresponding interest rates. After that, you can determine how much you can afford to invest while still making minimum debt payments, leaving you room for the next two steps in Tu’s method: retirement and investment. 

Investing in your retirement account, as Tu likes to say, is the easiest way to legally avoid paying taxes: 401(k), IRA, HSA, anything. “Do it,” she says. “Your dollar will go further.” 

After you’ve maxed out your retirement accounts, Tu suggests opening up an individual brokerage account or investing in things like real estate or your own personal side hustle. For example, Tu has invested in her TikTok account—buying a ring light and a digital camera counts too. 

Even if you’re starting with very limited means, it’s important that you start small, working up to investing somewhere around 15% to 25% of your post-tax income, Mark Henry, founder and CEO at Alloy Wealth Management, told Fortune.

Plus, many types of investments, including IRAs, buying stocks through brokerage accounts or with a robo-advisor, or opening a high-yield savings account, don’t require much money to get started. 

But it’s hard to get all of these money strategies in order without a plan, which is what the P stands for in STRIP. It’s often the most overlooked, Tu says, but not by her.

“I do a quarterly business review of Your Rich BFF to help align my goals. When I put them down on paper, when I set a date next to each item, it forces me to go back and look at how well I’m tracking,” she says. “If you don’t write your goals down—if you don’t put them into the ether—you’re never going to hit them.”

Our new weekly Impact Report newsletter examines how ESG news and trends are shaping the roles and responsibilities of today's executives. Subscribe here.

About the Author
By Jane Thier
LinkedIn iconTwitter icon
See full bioRight Arrow Button Icon

Latest in Personal Finance

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • Future 50
  • World’s Most Admired Companies
  • See All Rankings
Sections
  • Finance
  • Leadership
  • Success
  • Tech
  • Asia
  • Europe
  • Environment
  • Fortune Crypto
  • Health
  • Retail
  • Lifestyle
  • Politics
  • Newsletters
  • Magazine
  • Features
  • Commentary
  • Mpw
  • CEO Initiative
  • Conferences
  • Personal Finance
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
About Us
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • Pinterest icon

Latest in Personal Finance

thiel
Personal FinanceTaxes
Peter Thiel makes his biggest donation in years to help defeat California’s billionaire wealth tax
By Nick LichtenbergJanuary 14, 2026
21 hours ago
page, brin
EconomyTaxes
California’s wealth tax doesn’t fix the real problem: Cash-poor billionaires who borrow money, tax-free, to live on
By Nick LichtenbergJanuary 14, 2026
21 hours ago
A drawing of a piggy bank on a rocket ship.
Personal FinanceSavings
Best high-yield savings accounts of January 2026
By Glen Luke FlanaganJanuary 14, 2026
22 hours ago
powell
CommentaryMiddle class
Forget the K-Shape: We have a barbell economy—and the middle class is buckling under the weight
By Katica RoyJanuary 14, 2026
22 hours ago
newman
LawCrime
49-year-old former CEO of camp for sick kids charged with embezzling over $50 million from Paul Newman-founded nonprofit
By Rebecca Boone and The Associated PressJanuary 14, 2026
24 hours ago
Personal Financegold prices
Current price of gold as of January 14, 2026
By Danny BakstJanuary 14, 2026
1 day ago

Most Popular

placeholder alt text
Personal Finance
Peter Thiel makes his biggest donation in years to help defeat California’s billionaire wealth tax
By Nick LichtenbergJanuary 14, 2026
21 hours ago
placeholder alt text
AI
'Godfather of AI' says the technology will create massive unemployment and send profits soaring — 'that is the capitalist system'
By Jason MaJanuary 12, 2026
3 days ago
placeholder alt text
Success
Despite his $2.6 billion net worth, MrBeast says he’s having to borrow cash and doesn’t even have enough money in his bank account to buy McDonald’s
By Emma BurleighJanuary 13, 2026
2 days ago
placeholder alt text
AI
Being mean to ChatGPT can boost its accuracy, but scientists warn you may regret it
By Marco Quiroz-GutierrezJanuary 13, 2026
2 days ago
placeholder alt text
Economy
Jamie Dimon warns $38 trillion national debt is going to 'bite': 'You can't just keep borrowing money endlessly'
By Eleanor PringleJanuary 14, 2026
1 day ago
placeholder alt text
Future of Work
'Microshifting,' an extreme form of hybrid working that breaks work into short, non-continuous blocks, is on the rise
By Nick LichtenbergJanuary 13, 2026
2 days ago

© 2025 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.