• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia
SuccessAmerican Dream

The American Dream is dying as younger people believe it’s only downhill from here

Trey Williams
By
Trey Williams
Trey Williams
Down Arrow Button Icon
Trey Williams
By
Trey Williams
Trey Williams
Down Arrow Button Icon
October 7, 2022, 11:26 AM ET
Nearly 50% of American adults say it's hard for them to improve their standard of living
Nearly 50% of American adults say it's hard for them to improve their standard of livingThe Good Brigade—Getty Images

We all know it in our hearts to be true: It’s all down hill from here.

Well, at least half of us do anyway. When it comes to the aspiration of upward mobility, 46% of Americans say that it’s harder now to achieve a good standard of living than it was for their parents, according to a study from the University of Chicago Harris School of Public Policy and The Associated Press-NORC Center for Public Affairs Research.

The consensus among the more than 1,000 adults ages 18 and older was that a good standard of living is still important: Americans generally across the board value being able to pursue passions, own a home, raise a family, and have a successful career.

For all the rebukes of hustle culture and the old school American Dream that have surfaced in the wake of the pandemic, the ability to actually achieve those goals has been depressed over generations.

“The poll highlights that most people believe achieving a good standard of living is important but difficult to achieve,” wrote David Sterrett, senior research scientist with the AP-NORC Center, in a news release announcing the report. “At the same time, there is little public consensus about what factors enable people to improve their standard of living in this country.”

Not only do people find it hard to achieve that aspirational standard of living, but 49% of adults say it’s hard for them now to even improve their current standard of living. And for the Gen-Zers and Alphas in the back, 54% of the adults surveyed said they believed it’s unlikely young people will have a better standard of living then their parents.

Older adults, those ages 60-plus, were more likely than others to believe it’s gotten easier for them to achieve a good standard of living.

Interestingly, Black Americans were more likely than white adults to report having a good standard of living (43% compared with 28%), raising a family (33%; 16%), and owning a home (37%; 22%) were easier to attain now than when their parents were younger.

“The relative optimism of African Americans, against the background of historical and contemporary injustices and persistent inequalities is striking for 2022, given the last two years of turmoil, yet is consistent with past studies of optimism,” Steven Durlauf, a professor at the University of Chicago Harris School of Public Policy wrote in the release.

Of course it makes sense when you consider where Black people started in this country—and how far they have to go.

While the pandemic has highlighted and exacerbated numerous socioeconomic ills and precipitated shifting attitudes toward work and culture, the seeming decline in one’s ability to achieve a perceived good standard of living has been lurking for a while.

Last year, The White House issued a brief on the cost of living in America in which it said rising costs over the last three decades for necessities has made it difficult for families to attain economic security. What’s more, as of August, the consumer price index has increased more than 8% over the last 12 months.

“Many people perceive their options are less than what they had in the past,” Durlauf told the AP. “A lot of sense of well-being has to do with relative status, not absolute status.”

Sign up for the Fortune Features email list so you don’t miss our biggest features, exclusive interviews, and investigations.

About the Author
Trey Williams
By Trey Williams
Twitter icon
See full bioRight Arrow Button Icon

Latest in Success

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Fortune Secondary Logo
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • World's Most Admired Companies
  • See All Rankings
  • Lists Calendar
Sections
  • Finance
  • Fortune Crypto
  • Features
  • Leadership
  • Health
  • Commentary
  • Success
  • Retail
  • Mpw
  • Tech
  • Lifestyle
  • CEO Initiative
  • Asia
  • Politics
  • Conferences
  • Europe
  • Newsletters
  • Personal Finance
  • Environment
  • Magazine
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
  • Group Subscriptions
About Us
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • Pinterest icon

Latest in Success

Premium card perks are ‘designed to create a win-win-win for everyone’ but customers are paying with heavy annual fees and data
Personal FinancePersonal Finance Evergreen
Premium card perks are ‘designed to create a win-win-win for everyone’ but customers are paying with heavy annual fees and data
By Catherina GioinoApril 30, 2026
5 hours ago
Girl reading in a library
SuccessEducation
Public schools in Texas banned cellphones. One district has already seen 200,000 more library books checked out
By Preston ForeApril 30, 2026
5 hours ago
Bill Perkins, founder of Skylar Capital
SuccessWealth
Multimillionaire hedge fund manager Bill Perkins says money should ‘drive your fulfillment while you’re alive’—so he’s spending it all before he dies
By Emma BurleighApril 30, 2026
5 hours ago
teri
BankingBanks
Exclusive: America’s largest Black-owned bank launches podcast with mission to unlock hidden shame holding back generational wealth
By Nick LichtenbergApril 29, 2026
23 hours ago
Emma Grede, who helped found the $5 billion Skims empire, rejects ‘celebrity CEO’ label: ‘I’m a CEO who’s done so well you know my name’
SuccessEntrepreneurship
Emma Grede, who helped found the $5 billion Skims empire, rejects ‘celebrity CEO’ label: ‘I’m a CEO who’s done so well you know my name’
By Cheyann HarrisApril 29, 2026
1 day ago
Lloyd Blankfein, former chief executive officer of Goldman Sachs
SuccessCareers
Former Goldman Sachs CEO: Ivy League geniuses aren’t always the most successful—This overlooked skill is key
By Emma BurleighApril 29, 2026
1 day ago

Most Popular

Apple cofounder Ronald Wayne—whose stake would be worth up to $400 billion had he not sold it in 1976—says that at 91, he has no regrets
Success
Apple cofounder Ronald Wayne—whose stake would be worth up to $400 billion had he not sold it in 1976—says that at 91, he has no regrets
By Preston ForeApril 27, 2026
3 days ago
Google Cloud revenue is now 18% of Alphabet's business. Is this the beginning of the end of Google's search identity?
Big Tech
Google Cloud revenue is now 18% of Alphabet's business. Is this the beginning of the end of Google's search identity?
By Alexei OreskovicApril 29, 2026
20 hours ago
‘They left me no choice’: Powell isn’t going anywhere—blocking Trump from another Fed appointee
Banking
‘They left me no choice’: Powell isn’t going anywhere—blocking Trump from another Fed appointee
By Eva RoytburgApril 29, 2026
1 day ago
Jamie Dimon gets candid about national debt: ‘There will be a bond crisis, and then we’ll have to deal with it’
Economy
Jamie Dimon gets candid about national debt: ‘There will be a bond crisis, and then we’ll have to deal with it’
By Eleanor PringleApril 29, 2026
1 day ago
‘The cost of compute is far beyond the costs of the employees’: Nvidia executive says right now AI is more expensive than paying human workers
AI
‘The cost of compute is far beyond the costs of the employees’: Nvidia executive says right now AI is more expensive than paying human workers
By Sasha RogelbergApril 28, 2026
3 days ago
With no end in sight, Trump considers new options in Iran war—including the ‘Dark Eagle’ hypersonic missile
Big Tech
With no end in sight, Trump considers new options in Iran war—including the ‘Dark Eagle’ hypersonic missile
By Jim EdwardsApril 30, 2026
12 hours ago

© 2026 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.