• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia

Trendingnow

1

The Pentagon said Iran War costs $29 billion, but the real cost is closer to $200 billion—and counting

2

Now worth $200 million, Sarah Jessica Parker credits being ‘one of eight kids that struggled financially’ for her hunger, ambition, and work ethic

3

After forcing workers back to the office, Goldman Sachs and JPMorgan Chase are now letting their staff work remotely—but only for the World Cup

1

The Pentagon said Iran War costs $29 billion, but the real cost is closer to $200 billion—and counting

2

Now worth $200 million, Sarah Jessica Parker credits being ‘one of eight kids that struggled financially’ for her hunger, ambition, and work ethic

3

After forcing workers back to the office, Goldman Sachs and JPMorgan Chase are now letting their staff work remotely—but only for the World Cup
NewslettersCFO Daily

Is Bitcoin’s volatility a deal breaker?

Sheryl Estrada
By
Sheryl Estrada
Sheryl Estrada
Senior Writer and author of CFO Daily
Down Arrow Button Icon
Sheryl Estrada
By
Sheryl Estrada
Sheryl Estrada
Senior Writer and author of CFO Daily
Down Arrow Button Icon
June 24, 2021, 5:00 AM ET
Video Poster
Add Fortune on Google for similar content.

Good morning,

Are you riding the crypto rollercoaster?

A recent survey of CFOs by Fortune and NewtonX, a B2B market research company, found only 1% of respondents accept crypto as a form of payment, and just 2% will adopt it in 2021 or next year. At the end of a conversation I had with Chipotle CFO Jack Hartung about the company increasing its wages, I asked him if investing corporate cash into Bitcoin is a movement in the making. Hartung replied: “I would not do it.” It’s too volatile, he said. Paul Manning, managing director of software and technology at The Bowdoin Group, an executive search firm, told me in the spring that even though some companies (like Time) are searching for CFOs with crypto experience, “it’s not just about the resume—it’s someone that’s got a belief in the market.” 

And that market is shaky.

“Just before 9 a.m. on June 22, Bitcoin’s price sank to $29,511, its lowest level since the early hours of January 2, and 55% off its all-time record of $64,863 achieved just 10 weeks ago,” writes my Fortune colleague Shawn Tully. It rebounded on June 23, rising above $30,000.

Tully gets into the arcane accounting that may end up saddling Tesla with a loss in the next quarter, even if Bitcoin rebounds. He writes: In its 10K released on February 8, Tesla disclosed for the first time that it had purchased $1.5 billion in Bitcoin. We know that Tesla bought all of its coins between January 1 and February 8, the date of its annual report. By my calculations, it purchased roughly 46,000 coins at an average of $32,600. It’s unlikely that Tesla acquired any of its holdings for less than the $29,511 reached on June 22, since Bitcoin hovered below that threshold for only a single day, January 1. On January 2, it surged to over $32,000, never to drop below $30,000 until its new tumble breaching 30k. Hence, all of the Bitcoin on Tesla’s balance sheet went at least briefly underwater on June 22. 

To learn more about Tesla’s Bitcoin rollercoaster ride, you can read the story here.

See you tomorrow.

Sheryl Estrada
sheryl.estrada@fortune.com

Big deal

CFOs are making digital investments a priority in fiscal year 2021, according to a new survey by Gartner. The majority of respondents (82%) said they intend to increase investment in digital capabilities. Gartner offers the following commendations for CFOs planning their next digital steps: maintain a balanced tech investment portfolio; select technologies based on the needs of finance instead of market trends; early involvement with cross-functional stakeholders.

Report: More CFOs Intend to Increase Digital Investment Than Any Other Area in FY21
Courtesy of Gartner

Going deeper

Leaders are contemplating leaving their jobs due to burnout and stress, according to a new report by Qualtrics, an experience management provider. About 53% of managers and directors, and 51% of executives plan to look for a new job in the next year, based on a survey of more than 1,000 U.S. employees. The top reasons cited for leaving: 29% want more growth opportunities; 17% said their job has too much stress; and 15% have experienced burnout due to the COVID-19 pandemic. "As organizations compete for top talent, they’ll need to take time to understand what employees are thinking and feeling, then act on that feedback to design programs that fit best for their workforce," according to the report. 

Leaderboard

Jack Barry was named CFO at Harmoni Towers, a portfolio company of Melody Investment Advisors LP, an alternative asset manager. Prior to joining Harmoni, Barry served for five years as CFO at Eco-Site.

Vishal Chhibbar was named CFO at Brillio, a digital technology consulting and solutions company. Prior to joining Brillio, Chhibbar served as president and CFO at EPIQ Global service and as the EVP and CFO at EXL.

 

Overheard

"I cannot open for lunchtime. Or even at Spago in Beverly Hills, you know, where people, waiters, make $120,000 a year. But I cannot find them."

—Two-Michelin starred chef Wolfgang Puck on the labor shortage in the restaurant industry, as told to Yahoo Finance Live. 

About the Author
Sheryl Estrada
By Sheryl EstradaSenior Writer and author of CFO Daily
LinkedIn iconTwitter icon

Sheryl Estrada is a senior writer at Fortune, where she covers the corporate finance industry, Wall Street, and corporate leadership. She also authors CFO Daily.

See full bioRight Arrow Button Icon
Add Fortune on Google for similar content.

Latest in Newsletters

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Fortune Secondary Logo
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • World's Most Admired Companies
  • See All Rankings
  • Lists Calendar
Sections
  • Finance
  • Fortune Crypto
  • Features
  • Leadership
  • Health
  • Commentary
  • Success
  • Retail
  • Mpw
  • Tech
  • Lifestyle
  • CEO Initiative
  • Asia
  • Politics
  • Conferences
  • Europe
  • Newsletters
  • Personal Finance
  • Environment
  • Magazine
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
  • Group Subscriptions
About Us
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • Pinterest icon

Latest in Newsletters

How Home Depot is rebuilding retailing with AI
NewslettersCIO Intelligence
How Home Depot is rebuilding retailing with AI
By John KellJune 24, 2026
14 hours ago
As America turns 250, women’s financial independence remains a work in progress
NewslettersMPW Daily
As America turns 250, women’s financial independence remains a work in progress
By Emma HinchliffeJune 24, 2026
15 hours ago
As mega-funds grab 72% of all capital raised, the gap between VC’s haves and have-nots keeps widening
NewslettersTerm Sheet
As mega-funds grab 72% of all capital raised, the gap between VC’s haves and have-nots keeps widening
By Allie GarfinkleJune 24, 2026
21 hours ago
Business is moving past the tech bro era and learning to value ‘real people, real places’
NewslettersCEO Daily
Business is moving past the tech bro era and learning to value ‘real people, real places’
By Diane BradyJune 24, 2026
21 hours ago
Tencent COO and interactive entertainment group president Ren Yuxin on July 9, 2020 in Shanghai, China. (Photo: Wu Jun/VCG/Getty Images)
NewslettersFortune Tech
Tencent winds down its Japanese game studio investments
By Andrew NuscaJune 24, 2026
21 hours ago
Google DeepMind CEO Demis Hassabis (left) stands on a spiral staircase next to Google DeepMind researcher John Jumper.
NewslettersEye on AI
Defections from Google DeepMind prompt questions about Alphabet’s efforts to stay at the forefront of AI
By Jeremy KahnJune 23, 2026
1 day ago

Most Popular

The Pentagon said Iran War costs $29 billion, but the real cost is closer to $200 billion—and counting
Economy
The Pentagon said Iran War costs $29 billion, but the real cost is closer to $200 billion—and counting
By Jacqueline MunisJune 24, 2026
24 hours ago
Now worth $200 million, Sarah Jessica Parker credits being ‘one of eight kids that struggled financially’ for her hunger, ambition, and work ethic
Success
Now worth $200 million, Sarah Jessica Parker credits being ‘one of eight kids that struggled financially’ for her hunger, ambition, and work ethic
By Orianna Rosa RoyleJune 24, 2026
24 hours ago
After forcing workers back to the office, Goldman Sachs and JPMorgan Chase are now letting their staff work remotely—but only for the World Cup
Success
After forcing workers back to the office, Goldman Sachs and JPMorgan Chase are now letting their staff work remotely—but only for the World Cup
By Orianna Rosa RoyleJune 23, 2026
2 days ago
Amazon's record Prime Day masks a darker truth: Americans are spending more and getting less
Retail
Amazon's record Prime Day masks a darker truth: Americans are spending more and getting less
By Nick LichtenbergJune 24, 2026
16 hours ago
Ray Dalio just finished a 10-day trip to China. He says global leaders know America ‘doesn’t have what it takes to fight to maintain its empire’
Asia
Ray Dalio just finished a 10-day trip to China. He says global leaders know America ‘doesn’t have what it takes to fight to maintain its empire’
By Nick LichtenbergJune 24, 2026
17 hours ago
Current price of gold as of June 23, 2026
Personal Finance
Current price of gold as of June 23, 2026
By Danny BakstJune 23, 2026
2 days ago

© 2026 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.