• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia
NewslettersBull Sheet

Dogecoin is now worth more than these corporate giants—even after this weekend’s epic collapse

By
Bernhard Warner
Bernhard Warner
Down Arrow Button Icon
By
Bernhard Warner
Bernhard Warner
Down Arrow Button Icon
May 10, 2021, 5:45 AM ET

This is the web version of Bull Sheet, a no-nonsense daily newsletter on what’s happening in the markets. Sign up to get it delivered free to your inbox.

Live from your inbox, it’s Monday morning.

Well, Elon Musk didn’t disappoint. His debut co-hosting Saturday Night Live sent Dogecoin on a wild ride this weekend. After an impressive rally on Friday and Saturday, the joke coin crashed by roughly 30% shortly after the so-called “Dogefather” agreed in a skit that, yeah, Dogecoin is little more than a hustle.

Ah, but like all good hustles, this one’s got legs. $DOGE has regained most of its losses, and its market cap has soared above $70 billion. In today’s essay, I put into perspective a rally that’s pushed the valuation of the crypto coin above some of the biggest companies on the planet.

Elsewhere, commodities and crude are gaining, as are U.S. futures. Tech stocks, alas, are slumping again.

Let’s see what’s moving markets.

Markets update

Asia

  • The major Asia indexes are mixed in afternoon trading with the Shanghai Composite up 0.3%.
  • Economists have long been saying China’s imminent rollout of the digital yuan could be a huge threat to the dollar‘s standing as the world’s reserve currency. But on the ground, the early users find the digital currency kinda meh.

Europe

  • The European bourses were as flat as a piadina romagnola out of the gates, with the Stoxx Europe 600 up 0.05%. Energy and raw materials lead the way this morning; tech and travel and leisure are the laggards.
  • The British pound is rallying after the Scottish Independence Party underperformed at the polls, pushing off, for now, talk of a referendum on whether Scotland should make a clean break from London. A reminder: give voters the option to leave somewhere, anywhere, and they’ll probably vote to go.

U.S.

  • U.S. futures are higher, but have been losing ground throughout the morning. That’s after the Dow[hotlink] and S&P 500 finished last week in the green; the [hotlink]Nasdaq sank 1.5% last week.
  • Fuel prices took off on Sunday after a cyber attack crippled one of America’s biggest pipeline operators. West Texas Intermediate, the U.S. benchmark, climbed above 65 bucks, and natural gas futures spiked as well.
  • Corporate results continue this week with earnings calls from Marriott (today), SoftBank (tomorrow), and Alibaba and Walt Disney on Thursday.

Elsewhere

  • Gold extends its recent rally, trading above $1,830/ounce.
  • Friday’s disappointing jobs numbers have hit the dollar hard. It’s given up nearly all its gains for the year.
  • Crude is rallying again with Brent trading above $68/barrel.
  • Bitcoin is climbing, trading near $59,000.
  • A reader, rightly, asked me to add lumber prices to this roundup as he’s sitting on a nice plot of land, and he’s watching in dismay as lumber prices take off. I am sorry to report that the July futures contract just topped $1,670, a jump of more than 12% in the past week. Don’t bring this lumber inflation issue up to Italians. They don’t get it. When it comes to building homes, they’re stuck in the stone age.

***

The big Doge

If you bought Dogecoin in the run-up to Musk’s big appearance on SNL this weekend, please drop me a line.

Clearly, crypto bulls did just that, sending $DOGE up to 74 cents a few hours before Musk took the stage. Once he started talking though, it bombed.

Talk about a tough crowd.

As my colleague Robert Hackett reports, “early in the episode, Musk’s mom, Mae Musk, dissed the buzzy cryptocurrency during the opening monologue. ‘I’m excited for my Mother’s Day gift,’ she said on the eve of that holiday. ‘I just hope it’s not Dogecoin,’ she joked.

“Musk, wearing an impish grin, returned: ‘It sure is!'”

That might go down as one of the most expensive joke ever told. Right after that opening monologue, Doge bombed down to $0.49, wiping a good $20 billion off its market cap.

Ah, but the joke is hardly over. The Dogecoin price recovered on Sunday after Musk’s SpaceX announced—get this—a moon shot funded by Dogecoin.

I can almost hear you muttering about now, “yeah, somebody is getting taken for a ride here.”

Dogecoin is a financial asset that somebody coined as a joke. And yet investors are paying a premium for it. As of 9 a.m. Rome time this morning, Dogecoin’s market valuation was $71.6 billion, higher than 385 companies listed on the S&P 500.

As the chart above shows, Dogecoin is more valuable than oil giants, airlines, carmakers, software companies, and insurance companies. It’s bigger than profitable companies. It’s bigger than companies that make things, and innovate. It’s bigger than companies that have built and grown cherished global brands. It’s bigger than companies that employ a lot of people, and create real economic value.

This is amounting to one expensive hustle.

***

Bernhard Warner
@BernhardWarner
Bernhard.Warner@Fortune.com

As always, you can write to bullsheet@fortune.com or reply to this email with suggestions and feedback.

Today's reads

"Goldilocks scenario." From the rally of the commodities boom, a new upstart has emerged: iron ore. Futures have risen 10% on soaring demand, leading Goldman Sachs analysts to declare we're at the start of a "Goldilocks" moment for bulls speculating on these commodities.

Quadruple-digit gains. Lost in much of the Dogecoin craziness, is the impressive rally in Ethereum. The world's second largest cryptocurrency is up 2,200% since March, 2020. My colleagues Lee Clifford and Robert Hackett explain what's behind the surge.

Save the date. On June 8-9, Fortune will host its annual Fortune Global Forum, which yours truly will co-chair. There's a blockbuster lineup of CEOs and business leaders who will join us to discuss what to expect from the economic bounce back, plus tackle the big issues around innovation, growth, sustainability and leading in an age of true disruption. Come and join in the discussion. Registration is now open.

Some of these stories require a subscription to access. There is a discount offer for our loyal readers if you use this link to sign up. Thank you for supporting our journalism.

Market candy

30%

If you have kids of a certain age, you no doubt have witnessed the mania around Doc Martens, the distinctive thick-rubber soled shoes and boots that were cult favorites of punk rockers a few generations ago. Today, they're beloved by fashionistas, influencers and a lot of teens—and you see that demand in the crazy prices. I bought my only pair about 20 years ago, paying maybe 50 quid for an indestructible pair (I wear them when doing heavy duty gardening or DIY work). They're way pricier than that today. Riding this newfound popularity, Dr. Martens PLC went public in January, and the stock is absolutely kicking it. Eric J. Lyman explains why.

About the Author
By Bernhard Warner
LinkedIn iconTwitter icon
See full bioRight Arrow Button Icon

Latest in Newsletters

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Fortune Secondary Logo
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • World's Most Admired Companies
  • See All Rankings
  • Lists Calendar
Sections
  • Finance
  • Fortune Crypto
  • Features
  • Leadership
  • Health
  • Commentary
  • Success
  • Retail
  • Mpw
  • Tech
  • Lifestyle
  • CEO Initiative
  • Asia
  • Politics
  • Conferences
  • Europe
  • Newsletters
  • Personal Finance
  • Environment
  • Magazine
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
  • Group Subscriptions
About Us
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • Pinterest icon

Latest in Newsletters

How the World Cup is a high-stakes stage for Big Tech’s AI push
NewslettersCIO Intelligence
How the World Cup is a high-stakes stage for Big Tech’s AI push
By John KellJune 10, 2026
3 hours ago
New York is going crazy for the Knicks in the NBA finals. Only one brand is advertising to women inside Madison Square Garden
NewslettersMPW Daily
New York is going crazy for the Knicks in the NBA finals. Only one brand is advertising to women inside Madison Square Garden
By Emma HinchliffeJune 10, 2026
5 hours ago
Businesswoman working at desk with laptop and documents in office
NewslettersCFO Daily
Finance teams can’t quit Excel. Workday wants to change that with AI
By Sheryl EstradaJune 10, 2026
10 hours ago
Health care’s AI dividend is real. The fight now is over who reaps the gains
NewslettersCEO Daily
Health care’s AI dividend is real. The fight now is over who reaps the gains
By Diane BradyJune 10, 2026
13 hours ago
JB Straubel, co-founder of Tesla and founder and CEO of Redwood Materials, speaking at Fortune Brainstorm Tech 2026 in Aspen, Colorado. (Photo: Michael Faas/Fortune)
NewslettersFortune Tech
Why China is outpacing the U.S. power grid
By Andrew NuscaJune 10, 2026
14 hours ago
Trump speaking into a mic.
NewslettersEye on AI
Should Americans get an equity stake in AI? Trump and progressive Democrats float public ownership of AI
By Beatrice NolanJune 9, 2026
1 day ago

Most Popular

Pentagon accuses Alibaba, Baidu and BYD, three of China's biggest companies, of supporting the Chinese military
Asia
Pentagon accuses Alibaba, Baidu and BYD, three of China's biggest companies, of supporting the Chinese military
By Kate O'Keeffe and BloombergJune 8, 2026
2 days ago
'We are rapidly running out of time': Watchdog sounds Social Security alarm after 22% cut confirmed for 2032
Economy
'We are rapidly running out of time': Watchdog sounds Social Security alarm after 22% cut confirmed for 2032
By Nick LichtenbergJune 9, 2026
1 day ago
Costco CEO Ron Vachris rose from forklift driver to the C-suite without a college degree: ‘Don’t chase a title’ is the career advice that got him there
Success
Costco CEO Ron Vachris rose from forklift driver to the C-suite without a college degree: ‘Don’t chase a title’ is the career advice that got him there
By Preston ForeJune 8, 2026
2 days ago
Current price of oil as of June 9, 2026
Personal Finance
Current price of oil as of June 9, 2026
By Joseph HostetlerJune 9, 2026
1 day ago
Wall Street dumped nearly $1 trillion in tech stocks by midday—then clawed it back and bought peanut butter and paint
Investing
Wall Street dumped nearly $1 trillion in tech stocks by midday—then clawed it back and bought peanut butter and paint
By Eva RoytburgJune 9, 2026
1 day ago
Current price of silver as of Tuesday, June 9, 2026
Personal Finance
Current price of silver as of Tuesday, June 9, 2026
By Joseph HostetlerJune 9, 2026
1 day ago

© 2026 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.