• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia
Design Thinking

How can business battle the coronavirus? A call for new ideas

By
Clay Chandler
Clay Chandler
Executive Editor, Asia
Down Arrow Button Icon
By
Clay Chandler
Clay Chandler
Executive Editor, Asia
Down Arrow Button Icon
April 9, 2020, 2:00 PM ET

Businesses the world over are retooling operations to help combat the coronavirus. Johnson & Johnson and Regeneron are racing to develop a vaccine. Ford Motor, Dyson, and Virgin Orbit are building respirators and ventilators. Apple is making face shields. IBM donated time on its supercomputer to U.S. government researchers evaluating anti-viral drugs. Distillers from France’s Pernod Ricard and Scotland’s BrewDog are using their expertise with alcohol to make hand sanitizers.

How else can businesses contribute? From the earliest days of the outbreak, Fortune has sought to highlight—in online coverage, on its new Leadership Next podcast, and in newsletters including CEO Daily, Outbreak, and Business x Design—the many ways firms are responding to the health crisis. Now it’s partnering with IDEO, a global design consultancy, to launch a three-week “COVID-19 Business Pivot Challenge” aimed at encouraging owners, managers, and employees from firms of all sizes to think creatively about how businesses can help and share their ideas and expertise. 

From today through April 30, IDEO’s social innovation platform, OpenIDEO, is soliciting proposals for ways businesses can battle the virus in three broad “opportunity areas”: meeting demands for protective supplies, meeting needs for new services, and adapting to a new future. 

At the end of the challenge, IDEO designers will synthesize suggestions, identify the most promising solutions, and explore options for putting them into action. Fortune, the challenge’s media partner, will co-host a webinar to review submissions and discuss the leading prospects. 

Learn more about how your company can participate in the challenge here.

More coronavirus coverage from Fortune:

—Everything you should know about mortgage forbearance and skipping payments
—Hong Kong airport is the first to test all arrivals for coronavirus
—What small businesses applying to the SBA’s Paycheck Protection Program need to know
—Former Google CEO: The coronavirus pandemic will make Big Tech even bigger
—No, 5G does not cause or spread the coronavirus. What medical experts say
—JP Morgan’s Jamie Dimon lays out a future worse than 2008 in his annual letter
—Companies are getting more comfortable hiring fully remote employees
—PODCAST: COVID-19 might have upended the concept of the best companies of the year
—VIDEO: 401(k) withdrawal penalties waived for anyone hurt by COVID-19

Subscribe to Business x Design, Fortune’s weekly newsletter that explores the transformative power of design in business.

About the Author
By Clay ChandlerExecutive Editor, Asia

Clay Chandler is executive editor, Asia, at Fortune.

See full bioRight Arrow Button Icon

Latest in

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Fortune Secondary Logo
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • Future 50
  • World’s Most Admired Companies
  • See All Rankings
Sections
  • Finance
  • Fortune Crypto
  • Features
  • Leadership
  • Health
  • Commentary
  • Success
  • Retail
  • Mpw
  • Tech
  • Lifestyle
  • CEO Initiative
  • Asia
  • Politics
  • Conferences
  • Europe
  • Newsletters
  • Personal Finance
  • Environment
  • Magazine
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
  • Group Subscriptions
About Us
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map
Fortune Secondary Logo
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • Pinterest icon

Latest in

AITech
Anthropic’s Claude overtakes ChatGPT in App Store as users boycott over OpenAI’s $200 million Pentagon contract
By Marco Quiroz-GutierrezMarch 2, 2026
16 minutes ago
dave ricks
AIScience
Tech giants see a cure for cancer in AI. But Eli Lilly’s CEO finds it ‘not particularly good’ at solving biology or chemistry problems
By Jake AngeloMarch 2, 2026
34 minutes ago
A commercial ship anchored off the coast of Dubai.
EnergyMiddle East
The war in Iran could lead to a ‘guaranteed global recession’ because of one chokepoint that is crucial to the world economy, analyst says
By Tristan BoveMarch 2, 2026
39 minutes ago
explosion in a middle eastern city
CryptoCryptocurrency
A brief collapse in Bitcoin price echoes earlier geopolitical conflicts—but a rapid bounceback shows the long term impact of Iran strikes are unclear
By Carlos GarciaMarch 2, 2026
1 hour ago
Middle EastIran
Iran’s Islamic Revolutionary Guard controls a sprawling business empire that dominates the economy
By Jason MaMarch 2, 2026
1 hour ago
Photo of a young man holding a smartphone having his face scanned
LawSocial Media
Social media companies are fighting the ‘age verification trap’ as collecting biometrics on kids violates privacy rights
By Catherina GioinoMarch 2, 2026
2 hours ago

Most Popular

placeholder alt text
Economy
Your grandparents are the reason the U.S. isn't in a recession right now. That won't last forever
By Eleanor PringleMarch 1, 2026
1 day ago
placeholder alt text
Success
MacKenzie Scott's close relationship with Toni Morrison long before Amazon put Scott on the path to give more than $1 billion to HBCUs
By Sasha RogelbergMarch 1, 2026
1 day ago
placeholder alt text
Middle East
U.S. military gives Iran a taste of its own medicine with cheap copycat Shahed drones, while concern shifts to munitions supply in extended conflict
By Jason MaMarch 1, 2026
23 hours ago
placeholder alt text
Middle East
As Iran attacks Dubai, the tax-free haven for the global elite could see 'catastrophic' fallout — 'this can also send shockwaves globally'
By Jason MaMarch 1, 2026
1 day ago
placeholder alt text
AI
American schools weren’t broken until Silicon Valley used a lie to convince them they were—now reading and math scores are plummeting
By Sasha RogelbergMarch 1, 2026
23 hours ago
placeholder alt text
Health
Gen Z men are eating ‘boy kibble,’ the human equivalent to dog food, to load up on protein cheaply
By Jake AngeloMarch 1, 2026
1 day ago

© 2026 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.