• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia
Retail

Casper sold IPO shares for $12

By
Liana Baker
Liana Baker
and
Bloomberg
Bloomberg
Down Arrow Button Icon
By
Liana Baker
Liana Baker
and
Bloomberg
Bloomberg
Down Arrow Button Icon
February 5, 2020, 6:16 PM ET

Casper Sleep sold shares for $12 each in an initial public offering, at the bottom of a lowered price target, according to a person familiar with the matter who asked not to be identified because the information wasn’t public yet.

The bed-in-a-box retailer marketed 8.35 million shares for $12 to $13 each, after reducing the price target earlier Wednesday from $17 to $19. Dow Jones reported the price earlier.

The offering was led by Morgan Stanley, Goldman Sachs Group, and Jefferies Financial Group. The company’s shares are expected to begin trading Thursday on the New York Stock Exchange under the symbol CSPR.

More must-read stories from Fortune:

—Fortune poll: Target and Walmart gain ground on Amazon
—Global companies enter lockdown mode as coronavirus rocks China
—An imperfect expansion into “sustainable” seafood
—Why Bud Light gave its new hard seltzer the family name
—WATCH: Inside the algorithm powering Stitch Fix

Follow Fortune on Flipboard to stay up-to-date on the latest news and analysis.

About the Authors
By Liana Baker
See full bioRight Arrow Button Icon
By Bloomberg
See full bioRight Arrow Button Icon

Latest in Retail

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Fortune Secondary Logo
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • World's Most Admired Companies
  • See All Rankings
  • Lists Calendar
Sections
  • Finance
  • Fortune Crypto
  • Features
  • Leadership
  • Health
  • Commentary
  • Success
  • Retail
  • Mpw
  • Tech
  • Lifestyle
  • CEO Initiative
  • Asia
  • Politics
  • Conferences
  • Europe
  • Newsletters
  • Personal Finance
  • Environment
  • Magazine
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
  • Group Subscriptions
About Us
  • About Us
  • Lists Calendar
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • About Us
  • Lists Calendar
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • Pinterest icon

Latest in Retail

Keurig Dr Pepper rises as cold drinks drives earnings beat
RetailKeurig Dr Pepper
Keurig Dr Pepper rises as cold drinks drives earnings beat
By Kristina Peterson and BloombergApril 23, 2026
4 hours ago
Lululemon names former Nike executive O’Neill its next CEO
C-SuiteLululemon Athletica
Lululemon names former Nike executive O’Neill its next CEO
By Lily Meier and BloombergApril 22, 2026
20 hours ago
Best Buy CEO Corie Barry is stepping down: Why the comeback she executed fizzled out
C-SuiteFortune 500
Best Buy CEO Corie Barry is stepping down: Why the comeback she executed fizzled out
By Phil WahbaApril 22, 2026
22 hours ago
David’s Bridal exec has a warning for every CEO obsessed with AI’s return-on-investment
Retailinvestments
David’s Bridal exec has a warning for every CEO obsessed with AI’s return-on-investment
By Alex Vuocolo and Retail BrewApril 22, 2026
23 hours ago
A man helps a woman pick meat in the grocery store
EconomyFood and drink
Beef is becoming a luxury as prices stay at record highs. They likely won’t come down until 2028, says Farm Bureau
By Jacqueline MunisApril 22, 2026
23 hours ago
douches
RetailFood and drink
Meet the man who invents new potato varieties for your potato chips: 5 new variants in the last 15 years
By Dee-Ann Durbin, Mike Householder and The Associated PressApril 22, 2026
1 day ago

Most Popular

Cursor’s 25-year-old CEO is a former Google intern who just inked a $60 billion deal with SpaceX
AI
Cursor’s 25-year-old CEO is a former Google intern who just inked a $60 billion deal with SpaceX
By Marco Quiroz-GutierrezApril 22, 2026
22 hours ago
Officials will flush 50,000 toilets to flood a Utah lake in order to generate electricity
Environment
Officials will flush 50,000 toilets to flood a Utah lake in order to generate electricity
By Mead Gruver, Dorany Pineda and The Associated PressApril 22, 2026
21 hours ago
When interest on national debt overtook military spending, it triggered a limit where the U.S. may ‘cease to be a great power,’ warns Hoover historian
Economy
When interest on national debt overtook military spending, it triggered a limit where the U.S. may ‘cease to be a great power,’ warns Hoover historian
By Eleanor PringleApril 23, 2026
7 hours ago
‘Something sinister’: What we know about the FBI probe into dead and missing scientists linked to space and military industries
Economy
‘Something sinister’: What we know about the FBI probe into dead and missing scientists linked to space and military industries
By Jim EdwardsApril 22, 2026
1 day ago
'Something sinister could be happening': FBI looks into dead or missing nuclear and space defense scientists tied to NASA, Blue Origin, and SpaceX
Politics
'Something sinister could be happening': FBI looks into dead or missing nuclear and space defense scientists tied to NASA, Blue Origin, and SpaceX
By Catherina GioinoApril 21, 2026
2 days ago
Elon Musk thinks college is ‘basically for fun’—but his former Tesla HR chief tells Gen Z their liberal arts degree is more valuable than ever
Success
Elon Musk thinks college is ‘basically for fun’—but his former Tesla HR chief tells Gen Z their liberal arts degree is more valuable than ever
By Preston ForeApril 22, 2026
1 day ago

© 2026 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.