• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia
Arts & EntertainmentNetflix

Netflix’ Stock Falls 4.8% After Showing Strong Subscriber Growth But Disappointing Revenue

By
Kevin Kelleher
Kevin Kelleher
Down Arrow Button Icon
By
Kevin Kelleher
Kevin Kelleher
Down Arrow Button Icon
January 17, 2019, 5:40 PM ET

Netflix‘s stock fell as much as 4.8% late Thursday after delivering a financial report that showed revenue slightly short of Wall Street expectations, higher than expected net income, and new subscribers joining the streaming-video service at a healthy clip.

“We added a record 8.8 million paid memberships (1.5 million in the U.S. and 7.3 million internationally), higher than our beginning-of-quarter expectation for 7.6 million paid net adds and up 33% year over year,” Netflix said in a letter to shareholders Thursday afternoon.

For all of 2018, net new subscribers—a metric that Netflix investors watch closely as a sign of the company’s ability to keep growing—grew 33% to 20 million. Netflix ended 2018 with a total of 139.3 million paid memberships around the world.

Netflix, traditionally the first tech company to report its earnings each quarter, said revenue in the fourth quarter of 2018 grew 27.4% to $4.19 billion, slightly behind the consensus of analyst forecasts of $4.21 billion. Netflix earned 30 cents a share last quarter, easily topping the 24 cents a share estimate.

The financial report caps a volatile period for tech stocks in general and Netflix in particular. Netflix rose to a record high of $418 a share in July before plummeting to $233 a share in late December during a broad market selloff. Since then, Netflix has rebounded to $353 a share as of Thursday’s market close, a gain of 51% from its December low.

Netflix has long been volatile because of its risky growth strategy. “Our multi-year plan is to keep significantly growing our content while increasing our revenue faster to expand our operating margins,” Netflix said in its letter. That approach led Netflix to burn through $3 billion last year and it expects to see a similar cash-burn rate in 2019 “and then will improve each year thereafter.”

To recoup its high spending on content, Netflix recently said it would raise prices, with its standard U.S. subscription fee rising to $13 a month from $11 a month, a move that could boost revenue but also increase customer churn.

In the current quarter, Netflix is forecasting net new subscribers to grow by 8.9 million, or 24.6%, to 148.2 million total subscribers, with most of the growth coming in international markets.

About the Author
By Kevin Kelleher
See full bioRight Arrow Button Icon

Latest in Arts & Entertainment

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • Future 50
  • World’s Most Admired Companies
  • See All Rankings
Sections
  • Finance
  • Leadership
  • Success
  • Tech
  • Asia
  • Europe
  • Environment
  • Fortune Crypto
  • Health
  • Retail
  • Lifestyle
  • Politics
  • Newsletters
  • Magazine
  • Features
  • Commentary
  • Mpw
  • CEO Initiative
  • Conferences
  • Personal Finance
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
About Us
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map

Latest in Arts & Entertainment

dokoupil
PoliticsMedia
‘Walter Cronkite would have never said something so self-serving’: CBS News’ new anchor Tony Dokoupil off to explosive start
By David Bauder and The Associated PressJanuary 7, 2026
2 days ago
Ted Sarandos
Successlifestyle
Netflix co-CEO says he doesn’t read business books—at all. Instead, he reads one 1902 fiction about a ship and its reckless ‘hot dog’ captain over and over again
By Preston ForeJanuary 7, 2026
2 days ago
Sarandos
Big TechM&A
‘Largest LBO in history’: Warner rejects Paramount again, scoffing at $87 billion worth of debt in its $108 billion bid
By Nick LichtenbergJanuary 7, 2026
2 days ago
Kevin O'Leary
Arts & EntertainmentHollywood
Shark Tank’s ‘Mr. Wonderful’ Kevin O’Leary learned the hard way that movie sets don’t work like boardrooms on ‘Marty Supreme’
By Marco Quiroz-GutierrezJanuary 6, 2026
2 days ago
Photo of MacKenzie Scott
SuccessMacKenzie Scott
MacKenzie Scott sends millions to nonprofit that supports anti-Israel and pro-Muslim groups, two of which are facing federal probes
By Sydney LakeJanuary 6, 2026
3 days ago
Avatar
Arts & EntertainmentBox office
‘Avatar’ notches third straight week in first place, crossing $1 billion worldwide
By Jake Coyle and The Associated PressJanuary 5, 2026
4 days ago

Most Popular

placeholder alt text
Law
Amazon is cutting checks to millions of customers as part of a $2.5 billion FTC settlement. Here's who qualifies and how to get paid
By Sydney LakeJanuary 6, 2026
3 days ago
placeholder alt text
Future of Work
AI layoffs are looking more and more like corporate fiction that's masking a darker reality, Oxford Economics suggests
By Nick LichtenbergJanuary 7, 2026
1 day ago
placeholder alt text
Success
Diary of a CEO founder says he hired someone with 'zero' work experience because she 'thanked the security guard by name' before the interview
By Emma BurleighJanuary 8, 2026
15 hours ago
placeholder alt text
Workplace Culture
Amazon demands proof of productivity from employees, asking for list of accomplishments
By Jake AngeloJanuary 8, 2026
14 hours ago
placeholder alt text
Future of Work
'Employers are increasingly turning to degree and GPA' in hiring: Recruiters retreat from ‘talent is everywhere,’ double down on top colleges
By Jake AngeloJanuary 6, 2026
3 days ago
placeholder alt text
Real Estate
Google billionaire Larry Page copies the Jeff Bezos playbook, buying a $173 million Miami compound that will save him millions in taxes
By Nick LichtenbergJanuary 8, 2026
12 hours ago

© 2025 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.