• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia

Trendingnow

1

Mark Cuban says he has the solution to growing income inequality, and it's to reward every employee—from CEO to janitor—with company stock

2

‘I want to die broke’: Billionaire philanthropist Denny Sanford dies after giving away $4 billion

3

OpenAI says its AI models secretly broke out of a secure test environment and hacked into AI company Hugging Face in order to cheat on an evaluation

1

Mark Cuban says he has the solution to growing income inequality, and it's to reward every employee—from CEO to janitor—with company stock

2

‘I want to die broke’: Billionaire philanthropist Denny Sanford dies after giving away $4 billion

3

OpenAI says its AI models secretly broke out of a secure test environment and hacked into AI company Hugging Face in order to cheat on an evaluation
Retail

How to Eat More Bacon for Less Money

By
Bloomberg
Bloomberg
Down Arrow Button Icon
By
Bloomberg
Bloomberg
Down Arrow Button Icon
February 7, 2018, 2:12 PM ET
Add Fortune on Google for similar content.

Bacon used to have a slow season. Sales of the ubiquitous burger topping—and its parent product, pork belly—were known to heat up in the prime-time grilling months of summer, while in the winter, sales traditionally cooled off.

That’s changing, though. In July 2017, Bloomberg reported that pork belly prices had increased 80 percent for the first half of the year, and that bacon prices, already high, were projected to continue to climb. The major reason was simple: ongoing demand, no matter what time of year it is.

Approximately 80 percent of the top 500 restaurant chains in the U.S. offer at least one bacon item on the menu. The cured meat has become so pervasive that a “bacon critic” position was created at the breakfast-oriented website, Extra Crispy; five-day bacon camps are put on by Zingerman’s Deli in Michigan; and completely gratuitous bacon dishes like “fully loaded guacamole” with a crumbled bacon garnish, are pushed out.

Even fake bacon is prized. Now that high-quality plant-based burgers are getting more popular, faux bacon is the holy grail for such companies as Bill Gates-backed Beyond Meat.

In this time of overwhelming bacon opportunities, there’s one you don’t see much of: the kind you make yourself. Yet makin’ bacon is supremely easy, requiring just four ingredients—all available at the supermarket—and no specialized equipment.

The Expert

Maria Sinskey, the culinary director at her husband’s Robert Sinskey Vineyards in Napa, Calif., created an especially home-friendly version for her cookbook, Williams-Sonoma Family Meals: Creating Traditions in the Kitchen (Oxmoor House).

“Making your own bacon gives you total control over a food that is frequently out of control,” says Sinskey, who was named a Best New Chef by Food & Wine when she cooked at Plump Jack Café in San Francisco in the 1990s. “You get good-quality pork, customize the seasonings to your taste, and make it your own. Why not?”

The procedure is simple: Rub a carefully measured mix of seasoning on a pork belly. “Three days later, you’ll wake up to bacon,” promises Sinskey. She notes that a dry cure like this is easier than a wet cure, so you don’t have to deal with sloshing containers of brine solution.

Sinskey’s bacon is nicely salted, with a hint of sweetness. Because it is not smoked, the flavor shines through; she compares it to Italian pancetta. Use it as you would store-bought smoked bacon, whether for salads and sandwiches, as a side for eggs, or in any recipe that could use a bacon boost.

Store it, well-wrapped, in the refrigerator for a week. For longer life, slice it, place parchment paper between the slices, wrap them in plastic, and store in the freezer; you’ll have bacon on demand for months. If you like your bacon on the smoky side, cook it on an outdoor or stove-top smoker. Or just replace some of the kosher salt with smoked salt for the cure.

The Recipe

This recipe is adapted from Maria Sinskey’s Williams-Sonoma Family Meals: Creating Traditions in the Kitchen. Note: This bacon is nitrate free; nitrates pump up the pink color of most store-bought bacon and also accentuate the cured flavor. This bacon has a more direct pork flavor.

Makes About 2 Pounds

1/2 cup kosher salt1/4 cup packed brown sugar1 tsp. sweet pimenton (optional)2 1/2 lbs. skinless pork belly, about 1 ½ inches thickCoarsely ground black pepper (optional)

Mix the salt, sugar, and pimenton (if using). Rub three-quarters of the mix into the meat side and the remaining one-quarter into the fat side; rub it in around the sides of the slab, too. If using black pepper, pat into the fat side of the meat before adding the salt-sugar mixture.

Seal the belly in a Ziploc bag, pressing the air out. Refrigerate for 3 days, turning each day. (Liquid will collect in the bag; do not pour it out.)

Rinse the bacon briefly with cold water and pat dry with paper towels. Place it on a rack over a pan and refrigerate, uncovered, to dry for two hours. Slice the bacon from the slab—thick or thin, according to your preference—and fry it up. For smoky bacon, cook according to manufacturer’s directions over an indoor smoker or smoke it on an outdoor grill.

(Testers note: If you want to test the cure after two days, cut off a couple of slices. Rinse them with cold water and pat completely dry. Fry the slices and taste. If you want the bacon saltier, return the pork belly to the bag and refrigerate for one additional day.)

About the Author
By Bloomberg
See full bioRight Arrow Button Icon
Add Fortune on Google for similar content.

Latest in Retail

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Fortune Secondary Logo
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • World's Most Admired Companies
  • See All Rankings
  • Lists Calendar
Sections
  • Finance
  • Fortune Crypto
  • Features
  • Leadership
  • Health
  • Commentary
  • Success
  • Retail
  • Mpw
  • Tech
  • Lifestyle
  • CEO Initiative
  • Asia
  • Politics
  • Conferences
  • Europe
  • Newsletters
  • Personal Finance
  • Environment
  • Magazine
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
  • Group Subscriptions
About Us
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • TikTok icon
  • YouTube icon

Latest in Retail

An open plain bagel with cream cheese smeared on a plate.
North AmericaImmigration
Seeds, schmear, sesame: How a bagel’s toasted crunch that became a reflection of America’s identity
By The Associated Press and Josh CornfieldJuly 21, 2026
5 hours ago
Lauren Sánchez Bezos put $34 million behind reinventing what clothes are made of—and stirred a debate about Amazon
Environmentphilanthropy
Lauren Sánchez Bezos put $34 million behind reinventing what clothes are made of—and stirred a debate about Amazon
By Sydney LakeJuly 21, 2026
7 hours ago
wilt
Arts & EntertainmentAuction
Gen Z entrepreneur found a Wilt Chamberlain Lakers warm-up for $3.07 outside Portland — it was a $90,000 genuine article
By Claire Rush and The Associated PressJuly 21, 2026
14 hours ago
‘We all failed’: Former Disney CEO Michael Eisner on Hollywood, video games and the big question of IP
Arts & EntertainmentDisney
‘We all failed’: Former Disney CEO Michael Eisner on Hollywood, video games and the big question of IP
By Joshua HongJuly 21, 2026
15 hours ago
A Jersey Mike's logo is displayed outside one of their stores in San Diego, California.
InvestingIPOs
Jersey Mike’s IPO valuation could reach eight times Sweetgreen’s market cap
By Sheryl EstradaJuly 21, 2026
20 hours ago
LaLiga president says tech is already making the fan experience better, and it could solve football’s money problem too
AISports
LaLiga president says tech is already making the fan experience better, and it could solve football’s money problem too
By Catherina GioinoJuly 20, 2026
1 day ago

Most Popular

Mark Cuban says he has the solution to growing income inequality, and it's to reward every employee—from CEO to janitor—with company stock
Success
Mark Cuban says he has the solution to growing income inequality, and it's to reward every employee—from CEO to janitor—with company stock
By Sasha RogelbergJuly 20, 2026
1 day ago
‘I want to die broke’: Billionaire philanthropist Denny Sanford dies after giving away $4 billion
Success
‘I want to die broke’: Billionaire philanthropist Denny Sanford dies after giving away $4 billion
By Sydney LakeJuly 20, 2026
2 days ago
OpenAI says its AI models secretly broke out of a secure test environment and hacked into AI company Hugging Face in order to cheat on an evaluation
Cybersecurity
OpenAI says its AI models secretly broke out of a secure test environment and hacked into AI company Hugging Face in order to cheat on an evaluation
By Jeremy Kahn and Emily ForliniJuly 21, 2026
7 hours ago
'Dr. Doom' Nouriel Roubini says we're headed for universal basic income or 'some form of socialism' as AI revolutionizes work—He calls that optimistic
AI
'Dr. Doom' Nouriel Roubini says we're headed for universal basic income or 'some form of socialism' as AI revolutionizes work—He calls that optimistic
By Jason MaJuly 18, 2026
3 days ago
Mathematicians grapple with a ‘very rapid and very unsettling change’ as AI cracks yet another century-old problem
AI
Mathematicians grapple with a ‘very rapid and very unsettling change’ as AI cracks yet another century-old problem
By Eva RoytburgJuly 21, 2026
10 hours ago
Despite a $156 million contract, Knicks star Jalen Brunson still calls his parents for financial advice any time he makes a big purchase
Success
Despite a $156 million contract, Knicks star Jalen Brunson still calls his parents for financial advice any time he makes a big purchase
By Emma BurleighJuly 21, 2026
12 hours ago

© 2026 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.