• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia
LeadershipMark Zuckerberg

‘I Will Work to Do Better.’ Mark Zuckerberg Apologizes for Facebook’s Divisiveness

Alana Abramson
By
Alana Abramson
Alana Abramson
Down Arrow Button Icon
Alana Abramson
By
Alana Abramson
Alana Abramson
Down Arrow Button Icon
October 1, 2017, 12:39 PM ET
Paul Morris/Bloomberg via Getty Images

Facebook co-founder and CEO Mark Zuckerberg acknowledged the controversial impact of his platform in his message for the Jewish holiday of Yom Kippur, vowing to improve the components he described as divisive.

“For those I hurt this year, I ask forgiveness and I will try to be better. For the ways my work was used to divide people rather than bring us together, I ask forgiveness and I will work to do better,’ Zuckerberg wrote in a Facebook post on Saturday.

Yom Kippur is the holiest day of the year in the Jewish religion. Those observing the holiday fast for 25 hours, and spend the majority of their time in Synagogue, praying to God and repenting for the sins they committed in the past year.

Zuckerberg’s post comes as Facebook faces increasing scrutiny of its role in enabling Russian interference in the 2016 presidential election. The company acknowledged last month that nearly 500 accounts, which likely came from Russia, purchased $100,000 in Facebook ads during the 2016 election. Two weeks later, Zuckerberg outlined Facebook’s plan to combat Russian attempts to hack elections.

https://www.facebook.com/zuck/posts/10104074437830721

Zuckerberg concluded his post by wishing for everyone to be inscribed in the book of life, which, according to Jewish observance, determines your fate for the upcoming year.

About the Author
Alana Abramson
By Alana Abramson
See full bioRight Arrow Button Icon

Latest in Leadership

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Fortune Secondary Logo
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • Future 50
  • World’s Most Admired Companies
  • See All Rankings
Sections
  • Finance
  • Fortune Crypto
  • Features
  • Leadership
  • Health
  • Commentary
  • Success
  • Retail
  • Mpw
  • Tech
  • Lifestyle
  • CEO Initiative
  • Asia
  • Politics
  • Conferences
  • Europe
  • Newsletters
  • Personal Finance
  • Environment
  • Magazine
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
  • Group Subscriptions
About Us
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • Pinterest icon

Latest in Leadership

Kara Swisher
Successthe future of work
‘It tastes like a Twinkie’: Major tech podcaster Kara Swisher says AI is overhyped for one simple reason—humans don’t like it
By Preston ForeApril 13, 2026
1 hour ago
Billionaire philanthropist MacKenzie Scott
SuccessBillionaires
Billionaire philanthropist MacKenzie Scott donates $70 million to Meals on Wheels America—helping feed more than 2 million people a year
By Emma BurleighApril 13, 2026
2 hours ago
Rory McIlroy’s mom worked night shifts at a factory so her son could play golf. Now he’s worth $200M and is a two-time Masters champion
SuccessGolf
Rory McIlroy’s mom worked night shifts at a factory so her son could play golf. Now he’s worth $200M and is a two-time Masters champion
By Sydney LakeApril 13, 2026
2 hours ago
When AI sells to AI, brands win on data and identity 
Future of WorkCommentary
When AI sells to AI, brands win on data and identity 
By Jarrod MartinApril 13, 2026
4 hours ago
Brené Brown and BetterUp CEO Alexi Robichaux talk on a panel.
NewslettersFortune Workplace Innovation
This is the hidden reason your AI investments are failing, according to Brené Brown
By Kristin StollerApril 13, 2026
5 hours ago
Why an exec at biopharma giant Gilead Sciences prefers energy management over time management
C-SuiteNext to Lead
Why an exec at biopharma giant Gilead Sciences prefers energy management over time management
By Ruth UmohApril 13, 2026
5 hours ago

Most Popular

'This is the last warning.' Iran threatens U.S. warships after they throw down the gauntlet for winner-take-all Strait of Hormuz
Politics
'This is the last warning.' Iran threatens U.S. warships after they throw down the gauntlet for winner-take-all Strait of Hormuz
By Fortune EditorsApril 11, 2026
2 days ago
'People are trying to be creative': Tariff-battered American companies are so cash-starved they are using refund claims as collateral for loans
Economy
'People are trying to be creative': Tariff-battered American companies are so cash-starved they are using refund claims as collateral for loans
By Fortune EditorsApril 12, 2026
1 day ago
A 93-year-old refused to sell her home to the Masters golf course that’s spent $280 million on expansion: ‘Money ain’t everything’
Real Estate
A 93-year-old refused to sell her home to the Masters golf course that’s spent $280 million on expansion: ‘Money ain’t everything’
By Fortune EditorsApril 12, 2026
1 day ago
Here's how a U.S. naval blockade of the Strait of Hormuz could work. 'This is a big task, and it's a big gamble'
Politics
Here's how a U.S. naval blockade of the Strait of Hormuz could work. 'This is a big task, and it's a big gamble'
By Fortune EditorsApril 12, 2026
24 hours ago
The 'affordability economy' has created a housing market nobody predicted: Prices collapsing in the Sun Belt, soaring in the Rust Belt
Real Estate
The 'affordability economy' has created a housing market nobody predicted: Prices collapsing in the Sun Belt, soaring in the Rust Belt
By Fortune EditorsApril 11, 2026
2 days ago
‘Almost unmanageable’: Raising a child in the U.S. now costs more than $300,000
Economy
‘Almost unmanageable’: Raising a child in the U.S. now costs more than $300,000
By Fortune EditorsApril 12, 2026
1 day ago

© 2026 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.