• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia

Trendingnow

1

The millennial generation has split, new Fed research shows: Those over 35 are edging toward boomer-style wealth, while everyone else falls behind

2

Mark Cuban says he has the solution to growing income inequality, and it's to reward every employee—from CEO to janitor—with company stock

3

Scott Bessent casually says the U.S. has more than $1 trillion in gold—and that it doesn’t matter for the dollar

1

The millennial generation has split, new Fed research shows: Those over 35 are edging toward boomer-style wealth, while everyone else falls behind

2

Mark Cuban says he has the solution to growing income inequality, and it's to reward every employee—from CEO to janitor—with company stock

3

Scott Bessent casually says the U.S. has more than $1 trillion in gold—and that it doesn’t matter for the dollar
Commentary

The Real Reason United Won’t Be Fined for Dragging David Dao Off That Plane

By
Todd Henderson
Todd Henderson
and
Bethany Cianciolo
Bethany Cianciolo
Down Arrow Button Icon
By
Todd Henderson
Todd Henderson
and
Bethany Cianciolo
Bethany Cianciolo
Down Arrow Button Icon
September 13, 2017, 5:02 PM ET
US-AVIATION-UNITED-AIRLINES-PASSENGER-ABUSE
Reverend Jesse Jackson (C) holds a sign as he protest against United Airlines at O'Hare International Airport on April 12, 2017 in Chicago, Illinois. The protest was in response to airport police officers physically removing passenger Dr. David Dao from his seat and dragging him off the airplane, after he was requested to give up his seat for United Airline crew members on a flight from Chicago to Louisville, Kentucky Sunday night. / AFP PHOTO / Joshua LOTT (Photo credit should read JOSHUA LOTT/AFP/Getty Images)JOSHUA LOTT AFP/Getty Images
Add Fortune on Google for similar content.

Last week, the U.S. Department of Transportation decided not to pursue civil rights charges against United Airlines for its mistreatment of passenger David Dao, the 69-year-old physician dragged off a United flight in April. United broke Dao’s nose, gave him a concussion, and knocked out two of his teeth. It also made him an Internet celebrity—the video of Chicago “aviation security officers” dragging him from his seat has been viewed over five million times.

The DOT decision may seem outrageous—one flyers’ advocate called it a “dereliction of duty”—but it is a sensible act of prosecutorial discretion that should be applauded, notwithstanding the harm Dao suffered.

If every broken nose resulted in a federal case, the resources of our courts and administrative agencies would be exhausted pursuing matters better deterred through other means. The feds should act only where others cannot or will not, or where markets don’t work. The Dao incident was a case in which the wrongdoer got what was coming to them without involving the expensive and fear-inducing machinery of Washington.

Right after he was dragged down the aisle of that United jet, Dao sued United for the damages he suffered. In short order, the parties reached a settlement that presumably resulted in a large cash payment to Dao. Although the terms weren’t disclosed, it likely compensated him for his out-of-pocket costs—medical bills, new travel arrangements—as well as the humiliation he felt. If his lawyers were smart, he also got a hefty sum on top of all that.

This extra amount was not about making Dao whole, but about punishing United. After all, the settlement is merely an estimate of the amount Dao would win at trial, less the costs of bringing the case that far. And, it was pretty clear that at trial, his lawyers would have asked for, and a reasonable jury would have awarded, a sum that was intended to protect other people from United (and other airlines). To do this, the award had to send a message: Beating up passengers is going to cost you. That Dao (and his lawyers) got this money was just a strange feature of a legal system that relies to a large extent on private litigation to deter wrongdoing.

The video, controversy, and ensuing case caused United to change its policies. Immediately, it significantly upped the amount it was willing to compensate displaced passengers. Now, passengers can receive up to $10,000 if they find themselves like Dao—involuntarily bumped. The airline also promised to reduce overbooking and to never again remove a boarded passenger. The negative publicity of the event and the public pressure that resulted caused United to dramatically improve its conduct.

 

It was against this backdrop that the Department of Transportation made its determination. As a government agency, the DOT enforces statutes passed by Congress and rules it promulgates. But its core function is to incentivize good behavior on the part of airlines and others under its jurisdiction. If it believed that the private lawsuit and the negative publicity were insufficient to protect the traveling public, then it could levy fines or punish United in other ways. In this case, the allegation was that Dao’s “civil rights” were violated. But, short of a finding that he was targeted on the basis of a protected category—such as his race or gender or religious belief—this was a stretch. In addition, federal agencies usually only act when there is a “pattern or practice” of bad behavior. There was no evidence of other Daos in the record, and this saved United from additional sanctions.

This narrow conception of federal power makes sense. Lawyers, like those representing Dao, act as private attorneys general. Where they can do the work of deterrence without spending taxpayer money, then we all benefit. Likewise for the public pressure brought by Internet-fueled outrage. United was pressured—in court and in the court of public opinion—to be better, and it didn’t cost John and Jane Q. Public anything. This is a win for all of us, not a setback to the cause of civil rights or the wellbeing of airline passengers.

Todd Henderson is the Michael J. Marks Professor of Law & Mark Claster Mamolen Research Scholar at The University of Chicago Law School.

About the Authors
By Todd Henderson
See full bioRight Arrow Button Icon
By Bethany Cianciolo
See full bioRight Arrow Button Icon
Add Fortune on Google for similar content.

Latest in Commentary

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Fortune Secondary Logo
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • World's Most Admired Companies
  • See All Rankings
  • Lists Calendar
Sections
  • Finance
  • Fortune Crypto
  • Features
  • Leadership
  • Health
  • Commentary
  • Success
  • Retail
  • Mpw
  • Tech
  • Lifestyle
  • CEO Initiative
  • Asia
  • Politics
  • Conferences
  • Europe
  • Newsletters
  • Personal Finance
  • Environment
  • Magazine
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
  • Group Subscriptions
About Us
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • TikTok icon
  • YouTube icon

Latest in Commentary

mm
CommentaryLeadership
Michael Muthukrishna: The ‘lone genius’ myth is wrong and it’s holding back your business
By Michael MuthukrishnaJuly 23, 2026
3 hours ago
Paul Keary (L) and Mike Sutcliff (R).
CommentaryAI agents
Teneo & Thoughtworks CEOs: the AI race will be won with governance, not speed 
By Paul Keary and Mike SutcliffJuly 23, 2026
3 hours ago
marks
CommentaryNational Security
General James ‘Spider’ Marks: there’s a strategic risk hidden inside closed AI systems
By James MarksJuly 23, 2026
3 hours ago
glp
Commentaryobesity
The GLP-1 paradox: too expensive to cover, too effective to cut
By Bryan Sivak and Elina OnitskanskyJuly 23, 2026
3 hours ago
data
CommentaryData centers
The hidden cost of AI: Why your town is negotiating with Amazon and Microsoft
By Melody BirminghamJuly 23, 2026
4 hours ago
Thijn Lamers is Co-Founder and President, Noah.
Commentarystart-ups
Adyen co-founder: Europe does not need more ambition. It needs to stop hiding it
By Thijn LamersJuly 23, 2026
7 hours ago

Most Popular

The millennial generation has split, new Fed research shows: Those over 35 are edging toward boomer-style wealth, while everyone else falls behind
Real Estate
The millennial generation has split, new Fed research shows: Those over 35 are edging toward boomer-style wealth, while everyone else falls behind
By Nick LichtenbergJuly 22, 2026
22 hours ago
Mark Cuban says he has the solution to growing income inequality, and it's to reward every employee—from CEO to janitor—with company stock
Success
Mark Cuban says he has the solution to growing income inequality, and it's to reward every employee—from CEO to janitor—with company stock
By Sasha RogelbergJuly 20, 2026
3 days ago
Scott Bessent casually says the U.S. has more than $1 trillion in gold—and that it doesn’t matter for the dollar
Economy
Scott Bessent casually says the U.S. has more than $1 trillion in gold—and that it doesn’t matter for the dollar
By Sasha RogelbergJuly 22, 2026
19 hours ago
Mathematicians grapple with a ‘very rapid and very unsettling change’ as AI cracks yet another century-old problem
AI
Mathematicians grapple with a ‘very rapid and very unsettling change’ as AI cracks yet another century-old problem
By Eva RoytburgJuly 21, 2026
2 days ago
Despite a $156 million contract, Knicks star Jalen Brunson still calls his parents for financial advice any time he makes a big purchase
Success
Despite a $156 million contract, Knicks star Jalen Brunson still calls his parents for financial advice any time he makes a big purchase
By Emma BurleighJuly 21, 2026
2 days ago
OpenAI says its AI models secretly broke out of a secure test environment and hacked into AI company Hugging Face in order to cheat on an evaluation
Cybersecurity
OpenAI says its AI models secretly broke out of a secure test environment and hacked into AI company Hugging Face in order to cheat on an evaluation
By Jeremy Kahn and Emily ForliniJuly 21, 2026
2 days ago

© 2026 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.