• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia
TechFortune 500

Google Poaches Apple Chip Guru

Barb Darrow
By
Barb Darrow
Barb Darrow
Down Arrow Button Icon
Barb Darrow
By
Barb Darrow
Barb Darrow
Down Arrow Button Icon
June 13, 2017, 1:45 PM ET

An engineer who helped lead Apple’s charge to design its own chips for iPads and iPhones is now at Google.

Manu Gulati announced his move on his LinkedIn page early Tuesday, raising the possibility again that Google (GOOG) plans to design its own chips for its Pixel phones.

Gulati, whose move was first spotted by Variety, is now Google’s lead architect for SoC, short for system-on-a-chip. It is a tech term for a chip that bundles both processing power and memory—basically all the components needed for most devices—into one package.

Related: Google Pixel and iPhone —Which is Better?

The hire sparks talk that Google (GOOG) start using chips of its own design in its Pixel smart phones. Currently those phones incorporate Qualcomm chips. Two years ago, tech news site The Information reported that Google was talking to semiconductor fabricators about building microprocessors based on its own in-house designs.

 

Related: Apple Just Poached Top Talent from Qualcomm

Google’s new hire could help the company differentiate Pixel from the many other smartphones by other vendors that run Android on Qualcomm (QCOM) chips. And Gulati’s exit is seen as a set back for Apple (AAPL), which has filed a number of chip-related patents that credit Gulati as an inventor, according to Variety.

Get Data Sheet, Fortune’s technology newsletter.

Google’s Pixel competes with Android devices from various manufacturers but, perhaps more importantly to Google, Apple’s huge iPhone franchise. For Google, picking up a top talent from Apple is an important win.

About the Author
Barb Darrow
By Barb Darrow
See full bioRight Arrow Button Icon

Latest in Tech

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Fortune Secondary Logo
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • Future 50
  • World’s Most Admired Companies
  • See All Rankings
Sections
  • Finance
  • Fortune Crypto
  • Features
  • Leadership
  • Health
  • Commentary
  • Success
  • Retail
  • Mpw
  • Tech
  • Lifestyle
  • CEO Initiative
  • Asia
  • Politics
  • Conferences
  • Europe
  • Newsletters
  • Personal Finance
  • Environment
  • Magazine
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
  • Group Subscriptions
About Us
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map
Fortune Secondary Logo
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • Pinterest icon

Latest in Tech

iran
Middle EastMiddle East
Iran’s revenge: drones damage data centers for Amazon Web Services, reveal west’s Achilles Heel
By Kelvin Chan and The Associated PressMarch 3, 2026
7 hours ago
Photo of Jamie Siminoff
LawGoogle
Ring CEO Jamie Siminoff believes if people had more doorbell cameras, we may have already ‘solved’ the Nancy Guthrie case
By Catherina GioinoMarch 3, 2026
8 hours ago
AIIran
Trump’s strike on Iran and the new breed of AI wars mean bombs can drop faster than the speed of thought
By Jake AngeloMarch 3, 2026
9 hours ago
Illustration of ships on fire
EconomyU.S. economy
Top economist says companies are close to a ‘Cortés moment’ on AI, referencing the conquistador who burned his boats and then invaded Mexico
By Nick LichtenbergMarch 3, 2026
10 hours ago
snow
North Americasnow
AI that you can get behind: Syracuse claims snow complaints have dropped 30% since it partnered with the right GPS tech firm
By Jeff McMurray and The Associated PressMarch 3, 2026
10 hours ago
A Boston police officer uses radar to track speeding vehicles
CybersecurityAmazon
Cities join Amazon in cutting ties with license-plate reader Flock following public outcry. ‘Your privacy is totally fine,’ says Ring CEO
By Catherina GioinoMarch 3, 2026
11 hours ago

Most Popular

placeholder alt text
Economy
Interest on the $38.8 trillion national debt has tripled since 2020, and it already costs taxpayers more than defense and Medicaid
By Nick LichtenbergMarch 2, 2026
1 day ago
placeholder alt text
Middle East
Iran’s Islamic Revolutionary Guard controls a sprawling business empire that dominates the economy
By Jason MaMarch 2, 2026
1 day ago
placeholder alt text
Personal Finance
Current price of gold as of March 2, 2026
By Danny BakstMarch 2, 2026
2 days ago
placeholder alt text
Personal Finance
Current price of silver as of Tuesday, March 3, 2026
By Joseph HostetlerMarch 3, 2026
16 hours ago
placeholder alt text
Middle East
U.S. military gives Iran a taste of its own medicine with cheap copycat Shahed drones, while concern shifts to munitions supply in extended conflict
By Jason MaMarch 1, 2026
2 days ago
placeholder alt text
AI
American schools weren’t broken until Silicon Valley used a lie to convince them they were—now reading and math scores are plummeting
By Sasha RogelbergMarch 1, 2026
2 days ago

© 2026 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.