• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia
Techessential

The Creator of Android Has a Bold Idea To Fix the Smart Home

By
Lisa Eadicicco
Lisa Eadicicco
Down Arrow Button Icon
By
Lisa Eadicicco
Lisa Eadicicco
Down Arrow Button Icon
June 8, 2017, 7:56 PM ET

Most smart home devices, like smart light bulbs or connected door locks, are most useful when they’re capable of communicating with one another. That’s why companies like Apple and Google have developed their own respective “languages” for enabling these devices to stay in sync.

But some argue that this interconnectivity hasn’t completely solved the smart home’s biggest issues. In order to get those benefits, consumers must choose one specific platform, like Apple’s HomeKit or Google’s Works With Nest, which could limit the choices they have when shopping for smart home products.

Andy Rubin, the creator of Android and CEO of newly launched tech company Essential, is trying to change that. One of his company’s first products is a voice-enabled smart home assistant called, appropriately enough, Home. He hopes to make the gadget compatible with any smart home device, regardless of whether it runs on an Apple, Google, or Samsung-operated platform.

The trick, says Rubin, is to use application programming interfaces, or APIs, to create a sort of emulator that allow his product to support gadgets on different platforms. An API is a set of protocols that makes it possible for apps and services to integrate with one another. They make it possible to use your Facebook credentials to sign up for a new website, for instance.

Speaking on stage at the Wired Business Conference on June 7, Rubin compared the various smart home platforms to individual islands, saying his product would provide a bridge between them. “If I can emulate [these islands], I can turn it on and control 100,000 devices,” Rubin told reporters.

Get Data Sheet, Fortune’s technology newsletter.

Following Rubin’s May announcement of Essential, observers have questioned whether it will be possible to create a device that can offer cross functionality between competing platforms. Such doubts Apple doubly so to Apple, which is known for keeping its software and hardware ecosystems closed. The iPhone maker only allowed third-party developers to integrate their apps with Siri and iMessage last year, long after rivals like Amazon and Facebook made similar moves.

But alongside the rise of smart home technology, tech giants have shown an increasing willingness to allow their devices and software to play nice with others. Google recently debuted its Google Assistant on the iPhone, while Microsoft’s Cortana has been on iPhone and Android since 2015. Amazon in particular says it’s willing to embrace even deeper collaboration, saying it’s open to the idea of making Alexa compatible with Siri. “You should be able to tell Alexa, ‘Ask Siri X,'” David Limp, Amazon’s senior vice president of devices, told reporters at the conference. “If Apple or Google want to call, my number is out there.”

Even if Rubin’s gadget succeeds at building those aforementioned bridges, there are plenty of other ways smart home tech could stand to improve. Rubin says he’s already thinking about how the installation and setup process can become more accessible to those who aren’t tech-savvy. Companies like Control4 offer remote device installation and management services, but Rubin feels customers should be able to handle their gear on their own.

“That’s an outdated approach,” said Rubin. “The [people] that are doing the user interface are the same ones drilling holes in your wall . . . So I need to change who the installer is, and I think we’ve developed enough technology to make it very easy.”

This article was originally published at Time.com

About the Author
By Lisa Eadicicco
See full bioRight Arrow Button Icon

Latest in Tech

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Fortune Secondary Logo
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • Future 50
  • World’s Most Admired Companies
  • See All Rankings
Sections
  • Finance
  • Fortune Crypto
  • Features
  • Leadership
  • Health
  • Commentary
  • Success
  • Retail
  • Mpw
  • Tech
  • Lifestyle
  • CEO Initiative
  • Asia
  • Politics
  • Conferences
  • Europe
  • Newsletters
  • Personal Finance
  • Environment
  • Magazine
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
  • Group Subscriptions
About Us
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • Pinterest icon

Latest in Tech

China went from uninvestable to unavoidable—and Hong Kong is cashing in with a slew of AI-centric IPOs
NewslettersTerm Sheet
China went from uninvestable to unavoidable—and Hong Kong is cashing in with a slew of AI-centric IPOs
By Nicholas GordonApril 13, 2026
14 minutes ago
Apple CEO Tim Cook in Davos on January 21, 2026. (Photo: Mandel Ngan/AFP/Getty Images)
NewslettersFortune Tech
Apple smart glasses are coming into view
By Andrew NuscaApril 13, 2026
3 hours ago
Blazing hot IPOs, an AI agent craze, and a new word for ‘token’: Here’s what’s happening in the world of Chinese AI
AsiaChina
Blazing hot IPOs, an AI agent craze, and a new word for ‘token’: Here’s what’s happening in the world of Chinese AI
By Nicholas GordonApril 12, 2026
15 hours ago
Intuit was an AI pioneer. Why its stock became a SaaSpocalypse casualty
InvestingSoftware
Intuit was an AI pioneer. Why its stock became a SaaSpocalypse casualty
By Geoff ColvinApril 12, 2026
20 hours ago
Artemis III will practice docking Orion with lunar landers in Earth orbit next year while Musk’s Starship and Bezos’ Blue Moon compete for Artemis IV
InnovationNASA
Artemis III will practice docking Orion with lunar landers in Earth orbit next year while Musk’s Starship and Bezos’ Blue Moon compete for Artemis IV
By Marcia Dunn and The Associated PressApril 12, 2026
20 hours ago
$12 billion crypto company boss says Gen Z ‘create an absurd amount of chaos’ and make him want to pull his hair out—but he’s betting on them anyway
SuccessGen Z
$12 billion crypto company boss says Gen Z ‘create an absurd amount of chaos’ and make him want to pull his hair out—but he’s betting on them anyway
By Orianna Rosa RoyleApril 12, 2026
24 hours ago

Most Popular

'This is the last warning.' Iran threatens U.S. warships after they throw down the gauntlet for winner-take-all Strait of Hormuz
Politics
'This is the last warning.' Iran threatens U.S. warships after they throw down the gauntlet for winner-take-all Strait of Hormuz
By Fortune EditorsApril 11, 2026
2 days ago
'People are trying to be creative': Tariff-battered American companies are so cash-starved they are using refund claims as collateral for loans
Economy
'People are trying to be creative': Tariff-battered American companies are so cash-starved they are using refund claims as collateral for loans
By Fortune EditorsApril 12, 2026
1 day ago
A 93-year-old refused to sell her home to the Masters golf course that’s spent $280 million on expansion: ‘Money ain’t everything’
Real Estate
A 93-year-old refused to sell her home to the Masters golf course that’s spent $280 million on expansion: ‘Money ain’t everything’
By Fortune EditorsApril 12, 2026
24 hours ago
The 'affordability economy' has created a housing market nobody predicted: Prices collapsing in the Sun Belt, soaring in the Rust Belt
Real Estate
The 'affordability economy' has created a housing market nobody predicted: Prices collapsing in the Sun Belt, soaring in the Rust Belt
By Fortune EditorsApril 11, 2026
2 days ago
Here's how a U.S. naval blockade of the Strait of Hormuz could work. 'This is a big task, and it's a big gamble'
Politics
Here's how a U.S. naval blockade of the Strait of Hormuz could work. 'This is a big task, and it's a big gamble'
By Fortune EditorsApril 12, 2026
18 hours ago
Palantir CEO says AI ‘will destroy’ humanities jobs but there will be ‘more than enough jobs’ for people with vocational training
Future of Work
Palantir CEO says AI ‘will destroy’ humanities jobs but there will be ‘more than enough jobs’ for people with vocational training
By Fortune EditorsApril 11, 2026
2 days ago

© 2026 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.