• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia

Trendingnow

1

Mark Cuban says he has the solution to growing income inequality, and it's to reward every employee—from CEO to janitor—with company stock

2

‘I want to die broke’: Billionaire philanthropist Denny Sanford dies after giving away $4 billion

3

'Dr. Doom' Nouriel Roubini says we're headed for universal basic income or 'some form of socialism' as AI revolutionizes work—He calls that optimistic

1

Mark Cuban says he has the solution to growing income inequality, and it's to reward every employee—from CEO to janitor—with company stock

2

‘I want to die broke’: Billionaire philanthropist Denny Sanford dies after giving away $4 billion

3

'Dr. Doom' Nouriel Roubini says we're headed for universal basic income or 'some form of socialism' as AI revolutionizes work—He calls that optimistic
Commentary

It’s Time for a Reality Check on Flying Cars Like Uber’s

By
Michael Wade
Michael Wade
Down Arrow Button Icon
By
Michael Wade
Michael Wade
Down Arrow Button Icon
April 27, 2017, 3:12 PM ET
Uber
Add Fortune on Google for similar content.

Flying cars made plenty of headlines this week. Uber announced Tuesday that it plans to bring flying cars to New York within five years, while Silicon Valley startup Kitty Hawk, partly funded by Google founder Larry Page, released video footage of a flying car earlier in the week. This follows the city of Dubai’s plans to have a flying car service by 2020. And dozens of startups are working on their own versions of cars that can transport anything and anyone through the air.

This is exciting news for anyone who drives from an airport to a city center, or indeed for anyone who endures the unpredictability, boredom, and ultimate frustration of sitting in a barely moving vehicle.

But before you get your hopes up about flying cars solving our commute problem, it’s time for a reality check.

If you are imagining a passenger car that can drive on the road, then take off and fly in the sky—think again. The majority of what are being billed as flying cars today are actually variants on battery-powered helicopters. Kitty Hawk’s “flying car” looks like a super-sized recreational drone with a person perched on the top. These are not new technologies; helicopters have been commercially available since the 1930s. Ultralight aircraft have been around for decades. I remember watching a man strapped to a rocket pack flying into the Los Angeles Olympics in 1984.

There are significant hurdles to flying cars become mainstream consumer vehicles. Here are a few of them:

Battery technology

Henry Ford famously predicted, “Mark my word. A combination airplane and motorcar is coming. You may smile. But it will come.” That was in 1940, and we are still waiting. It turns out that, as a force, gravity is pretty impressive. The energy needed to overcome it is immense, requiring massive amounts of continual downforce to simply avoid falling out of the sky. The battery power-to-weight ratio today is simply not sufficient to power a flying object large enough to transport humans for more than a few minutes at a time. Until battery technology can be improved, there will be no flying cars.

Fallible drivers

We encounter questionable drivers every day, and that’s in what is essentially a two-dimensional driving world. Imagine the additional complexity of maneuvering in a three-dimensional environment. It is unlikely that we would want to trust humans with this task, thus we are looking at autonomous controls. Yes, commercial aircraft have been flying autonomously for decades, but that is with routes and other externalities that are carefully controlled.

Public safety

Large, heavy, battery-powered objects with very fast spinning blades moving around urban landscapes just sounds like a bad idea. What if they run out of power, break down, and crash into trees, buildings, wires, birds, or each other? Even technology optimist Elon Musk is skeptical of the safety of flying cars. He recently stated, “Even on autopilot, and even if you’ve got redundant motors and blades, you’ve still gone from near-zero chance of something falling on your head to something greater than that.” Imagine how flying cars will deal with strong winds, or hail?

According to the developers of the Kitty Hawk, people will be allowed to fly the device without a pilot’s license (although only above water, and in lightly populated areas). Not for long. It will only take a few high-profile accidents and perhaps a fatality or two before the Federal Aviation Administration and other bodies step in with a slew of regulations.

Privacy and property concerns

As self-driving car expert Brad Templeton recently said, “I love the idea of being able to go out into my backyard and hop into my flying car, but I hate the idea of my next-door neighbor having one.” Most people are uncomfortable with the thought of a flying car hovering over their back garden, or even flying over their property. How much air do you own above your home? A plane at 30,000 feet is probably okay, but a flying car at 100 feet probably isn’t. The law is not clear on this. A Kentucky man was recently acquitted for shooting down a neighbor’s drone that had strayed above his property. It could get ugly.

High costs

Flying cars are not going to be cheap. AeroMobil, a Slovakia-based company, has priced its flying car at between 1.2 and 1.5 million euros, with first deliveries expected by 2020. None of the other major developers have released prices yet, but they are not likely to be accessible to mainstream buyers for a long time.

Silicon Valley has proven to be adept at overcoming traditional constraints, but flying cars may present a unique challenge. They require huge technical advances combined with very significant social, economic, and legislative modifications. For the foreseeable future, flying cars will be dangerous, loud, intrusive, and basically pretty annoying, unless you happen to be in one.

While emerging digital technologies like self-driving cars, virtual reality, machine learning, and blockchain are finally reaching the level of maturity to become truly disruptive, flying cars have at least a decade before they will become viable as a means of transportation, and then only in a very limited scope. In short, don’t get too excited: Flying cars are a long way from commercial reality.

Michael Wade is director of the Global Center for Digital Business Transformation, professor of innovation and strategy at IMD Business School, and co-author of Digital Vortex: How Today’s Market Leaders Can Beat Disruptive Competitors at Their Own Game. Wade is not an investor of any of the companies mentioned in this article.

About the Author
By Michael Wade
See full bioRight Arrow Button Icon
Add Fortune on Google for similar content.

Latest in Commentary

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Fortune Secondary Logo
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • World's Most Admired Companies
  • See All Rankings
  • Lists Calendar
Sections
  • Finance
  • Fortune Crypto
  • Features
  • Leadership
  • Health
  • Commentary
  • Success
  • Retail
  • Mpw
  • Tech
  • Lifestyle
  • CEO Initiative
  • Asia
  • Politics
  • Conferences
  • Europe
  • Newsletters
  • Personal Finance
  • Environment
  • Magazine
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
  • Group Subscriptions
About Us
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • Pinterest icon

Latest in Commentary

k
Commentarypower
What I keep hearing from Fortune 500 CEOs: ‘We have no idea what we’re actually paying for power’
By Kiran BhatrajuJuly 21, 2026
2 hours ago
Bolt CEO Ryan Breslow
CommentaryHuman resources
The CEO who fired HR was right. About the wrong thing.
By KeyAnna SchmiedlJuly 21, 2026
2 hours ago
ford
Commentary250 Years of Innovation
Alliance for America’s Skilled Trades: Skilled trades shaped America’s past. Here’s how they can build America’s future
By Jim Farley, Linda Hubbard, Bayo Ogunlesi and Ruth PoratJuly 21, 2026
3 hours ago
Sumeet Agrawal is VP of Product Management (Data, AI Governance & Context Engineering for Agentic Systems) at Salesforce.
CommentaryAI agents
Salesforce VP on the leaky AI pipeline: why cheaper tokens won’t fix enterprise AI
By Sumeet AgrawalJuly 20, 2026
23 hours ago
japan
CommentaryJapan
Japan’s monetary conundrum — why the yen hit a 40-year low as interest rates hit a 31-year high
By Steve H. Hanke and John GreenwoodJuly 20, 2026
1 day ago
ryan
CommentaryLeadership
I’ve interviewed 700 leaders. The ones outsourcing their thinking to AI lose their best people first
By Ryan HawkJuly 20, 2026
1 day ago

Most Popular

Mark Cuban says he has the solution to growing income inequality, and it's to reward every employee—from CEO to janitor—with company stock
Success
Mark Cuban says he has the solution to growing income inequality, and it's to reward every employee—from CEO to janitor—with company stock
By Sasha RogelbergJuly 20, 2026
20 hours ago
‘I want to die broke’: Billionaire philanthropist Denny Sanford dies after giving away $4 billion
Success
‘I want to die broke’: Billionaire philanthropist Denny Sanford dies after giving away $4 billion
By Sydney LakeJuly 20, 2026
1 day ago
'Dr. Doom' Nouriel Roubini says we're headed for universal basic income or 'some form of socialism' as AI revolutionizes work—He calls that optimistic
AI
'Dr. Doom' Nouriel Roubini says we're headed for universal basic income or 'some form of socialism' as AI revolutionizes work—He calls that optimistic
By Jason MaJuly 18, 2026
3 days ago
Current price of silver as of Monday, July 20, 2026
Personal Finance
Current price of silver as of Monday, July 20, 2026
By Joseph HostetlerJuly 20, 2026
1 day ago
Warren Buffett says his $147 billion investing career was an accident: ‘I may be one of the 10 luckiest in the world’
Future of Work
Warren Buffett says his $147 billion investing career was an accident: ‘I may be one of the 10 luckiest in the world’
By Sarah GlodekJuly 20, 2026
1 day ago
It’s not just Taco Bell lettuce and possible glass in Pillsbury rolls: Food and drink recall events reached a 6-year year-over-year high
Retail
It’s not just Taco Bell lettuce and possible glass in Pillsbury rolls: Food and drink recall events reached a 6-year year-over-year high
By Sasha RogelbergJuly 20, 2026
1 day ago

© 2026 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.