• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia
CommentaryFrance

France’s Presidential Runoff Is A Victory For Global Business

By
Gary Shapiro
Gary Shapiro
Down Arrow Button Icon
By
Gary Shapiro
Gary Shapiro
Down Arrow Button Icon
April 23, 2017, 9:21 PM ET
FRANCE-VOTE-POLITICS-MEDIA
A person walks past posters for "Reporters without borders" that refers to the French presidential election campaign on April 9, 2017 in the district of Montmartre in Paris. / AFP PHOTO / Gabriel Bouys / Gabriel Bouys — AFP/Getty Images

Preliminary results for Sunday’s French president runoff election set up a stark choice on May 7 between finalist presidential candidates Marine Le Pen’s isolationism and protectionism and Emmanuel Macron’s focus on innovation, entrepreneurship and globalism. As Macron himself said on Sunday, “The French have expressed their desire for change. We’re clearly turning a page in French history.”

Macron represents the politics of hope over fear. He understands that trade and immigration are the best fabric for a flourishing modern economy. His platform calls for a loosening of labor rules, a cut in the corporate tax rate and investments in renewable energy, agriculture and medical technology. As minister of the economy, Macron advocated for new business models, investment in innovation and technology and a more flexible workforce – a strong set of policies on which the French and global technology industries can thrive.

Like President Trump, Macron defied party politics and ideology. In fact, in the past year he simply created his own movement and party, focusing on a pro-growth, pro-business platform. “I make no concessions to conformism,” Macron often says.

He is poised to spur economic growth. Not only does he offer firsthand experience as a successful financier and cabinet minister, but he has also championed French entrepreneurs as well as established companies. When he was an economic minister, I sat in his office in Paris and discussed the importance of innovation and the choking impact of government regulation. I have been honored to host him twice at CES in Las Vegas and at our annual CES Unveiled Paris in 2015 and 2016.

In contrast to Macron, Le Pen advocates for restrictive immigration positions and argues that French citizenship should either be “inherited or merited” – hardline positions that would undoubtedly keep talented workers out of France and hamstring business. Her proposals to tax French companies that hire foreigners and companies that relocate jobs outside of France would make attracting the best and brightest all but impossible for French businesses. Her promise of a referendum to leave the European Union (EU) contrasts with Macron’s promises to “defend the integrity” of the single market.

The demands are high for France’s next president to keep the country safe, jumpstart its economy and improve the domestic labor market. Macron’s experience in business, desire to grow the economy and personal involvement in urging the French to embrace new business models portend well for French economic growth.

Sunday’s first-round presidential vote is an encouraging sign that France will choose progress over protectionism and innovation over repression. The global technology sector should support Macron and his positions, propelling innovation and economic progress into the future.

Gary Shapiro is president and CEO of the Consumer Technology Association (CTA)TM and author of the book, Ninja Innovation: The Ten Killer Strategies of the World’s Most Successful Businesses. His views are his own. Follow him on Twitter @GaryShapiro.

About the Author
By Gary Shapiro
See full bioRight Arrow Button Icon

Latest in Commentary

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Fortune Secondary Logo
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • World's Most Admired Companies
  • See All Rankings
  • Lists Calendar
Sections
  • Finance
  • Fortune Crypto
  • Features
  • Leadership
  • Health
  • Commentary
  • Success
  • Retail
  • Mpw
  • Tech
  • Lifestyle
  • CEO Initiative
  • Asia
  • Politics
  • Conferences
  • Europe
  • Newsletters
  • Personal Finance
  • Environment
  • Magazine
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
  • Group Subscriptions
About Us
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • Pinterest icon

Latest in Commentary

agentic
CommentaryAI agents
Why your data infrastructure — not your AI model — will determine whether Agentic AI scales
By Jeffrey Sonnenfeld, Stephen Henriques, Catherine Dai and Zander JeinthanuttkanontApril 30, 2026
3 hours ago
hoskins
Commentaryoffices
Gensler Co-Chair: Hot-desking was supposed to save money. It may be costing you your culture
By Diane HoskinsApril 30, 2026
4 hours ago
tillis
CommentaryCongress
Thom Tillis: Free markets built American prosperity. Government intervention puts it at risk
By Thom Tillis and John StanfordApril 30, 2026
6 hours ago
iran
CommentaryIran
The Strait of Hormuz is a data problem, not just a military one
By Erik Bethel and Ami DanielApril 30, 2026
6 hours ago
hollywood
CommentaryMarketing
I spent 20 years learning to navigate an industry. Then I built a campaign for the man who’s dismantling it
By Matti YahavApril 29, 2026
1 day ago
aging
HealthLongevity
We’re the CEOs of Peloton and the Hospital for Special Surgery. Living longer isn’t enough, we need to live better, too
By Bryan T. Kelly and Peter SternApril 29, 2026
1 day ago

Most Popular

Apple cofounder Ronald Wayne—whose stake would be worth up to $400 billion had he not sold it in 1976—says that at 91, he has no regrets
Success
Apple cofounder Ronald Wayne—whose stake would be worth up to $400 billion had he not sold it in 1976—says that at 91, he has no regrets
By Preston ForeApril 27, 2026
3 days ago
Jamie Dimon gets candid about national debt: ‘There will be a bond crisis, and then we’ll have to deal with it’
Economy
Jamie Dimon gets candid about national debt: ‘There will be a bond crisis, and then we’ll have to deal with it’
By Eleanor PringleApril 29, 2026
1 day ago
‘They left me no choice’: Powell isn’t going anywhere—blocking Trump from another Fed appointee
Banking
‘They left me no choice’: Powell isn’t going anywhere—blocking Trump from another Fed appointee
By Eva RoytburgApril 29, 2026
20 hours ago
‘The cost of compute is far beyond the costs of the employees’: Nvidia executive says right now AI is more expensive than paying human workers
AI
‘The cost of compute is far beyond the costs of the employees’: Nvidia executive says right now AI is more expensive than paying human workers
By Sasha RogelbergApril 28, 2026
2 days ago
‘Take the money and run’: Johns Hopkins economist Steve Hanke on why the UAE quit OPEC
Energy
‘Take the money and run’: Johns Hopkins economist Steve Hanke on why the UAE quit OPEC
By Shawn TullyApril 29, 2026
1 day ago
Google Cloud revenue is now 18% of Alphabet's business. Is this the beginning of the end of Google's search identity?
Big Tech
Google Cloud revenue is now 18% of Alphabet's business. Is this the beginning of the end of Google's search identity?
By Alexei OreskovicApril 29, 2026
13 hours ago

© 2026 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.