• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia

Microsoft’s Plan to Dominate Connected Cars

By
Kirsten Korosec
Kirsten Korosec
Down Arrow Button Icon
By
Kirsten Korosec
Kirsten Korosec
Down Arrow Button Icon
March 22, 2017, 8:48 PM ET

Microsoft has agreed to license its patents for Internet-connected cars to Toyota, its first such deal with an automaker and a signal that it may be willing to partner with others.

The tech giant, which announced the deal on Wednesday afternoon, holds a treasure trove of patents that include car operating systems, Wi-Fi, motion sensors, voice recognition, and navigation. Cars are increasingly morphing into computers with wheels, and Microsoft sees the same opportunity that a number of other tech companies do, including Intel, Google, Qualcomm, and NXP.

“The connected car represents an enormous opportunity for the auto industry, and at the core it’s a software challenge,” Peggy Johnson, executive vice president of business development at Microsoft, said in a statement Wednesday.

Microsoft’s patents for connected cars—a broad term for vehicles with Internet connectivity—includes tools to store and transfer files, cybersecurity, and artificial intelligence. The company says that it sees driving becoming far more personalized and convenient in the future.

Technology would predict when cars need maintenance so that drivers can get the problem fixed before a break down on the road. They would also anticipate drivers’ intended routes based on their calendars along with personalized entertainment for whoever is driving.

[youtube https://www.youtube.com/watch?v=viIBM36p6n4]

Microsoft sees a big growth in demand for connected car services. Gartner Research has forecast that new vehicles equipped with data connectivity will increase from 6.9 million per year in 2015 to 61 million per year in 2020. The research firm predicts the total cumulative shipments of automobiles equipped with data connectivity will be 250 million by 2020.

The move is a natural progression from the auto-related services Microsoft already provides. While Toyota is the first automaker to get access to these licenses, Microsoft has worked with automakers and auto-related companies for years, including BMW, Harman, Ford, Nissan, and Volvo. Earlier this year, Volvo announced it will integrate Skype for business in its 90 Series cars, and Nissan agreed to use Microsoft’s connected vehicle platform, a set of services built on its Azure cloud.

Microsoft’s licensing agreement follows an earlier tie up with Toyota in April 2016 to create a data analytics company focused on bringing new Internet-connected services to cars without overwhelming the driver with technology. The entity, Toyota Connect, uses Microsoft’s Azure cloud computing service to crunch data and help develop new products for drivers, businesses with car fleets, and dealers.

Get Data Sheet, Fortune’s technology newsletter.</em></p> <p>Toyota Connect marked an expansion of an even earlier partnership with Microsoft to research and develop connected car services. Toyota Connect is the data science hub for the Toyota, serving its robotics and artificial intelligence research.

About the Author
By Kirsten Korosec
See full bioRight Arrow Button Icon

Latest in

North Americagun violence
At least 2 killed and 8 injured hurt in shooting at Brown University with suspect still at large
By Kimberlee Kruesi, Alanna Durkin Richer, Jennifer McDermott and The Associated PressDecember 13, 2025
2 hours ago
North AmericaMexico
U.S., Mexico strike deal to settle Rio Grande water dispute
By Fabiola Zerpa and BloombergDecember 13, 2025
3 hours ago
InvestingSports
Big 12 in advanced talks for deal with RedBird-backed fund
By Giles Turner and BloombergDecember 13, 2025
3 hours ago
AIchief executive officer (CEO)
Microsoft AI boss Suleyman opens up about his peers and calls Elon Musk a ‘bulldozer’ with ‘superhuman capabilities to bend reality to his will’
By Jason MaDecember 13, 2025
4 hours ago
Danish military forces participate in an exercise with hundreds of troops from several European NATO members in the Arctic Ocean in Nuuk, Greenland, Monday, Sept. 15, 2025.
PoliticsDonald Trump
Danish intelligence report warns of U.S. economic leverage and military threat under Trump
By The Associated PressDecember 13, 2025
4 hours ago
Ukrainian President Volodymyr Zelensky gives a joint press conference in Kyiv, Ukraine in 2023 as European leaders visit the country 18 months after the start of Russia's invasion.
EuropeUkraine invasion
EU indefinitely freezes Russian assets to prevent Hungary and Slovakia from vetoing billions of euros being sent to support Ukraine
By Lorne Cook and The Associated PressDecember 13, 2025
4 hours ago

Most Popular

placeholder alt text
Success
Apple cofounder Ronald Wayne sold his 10% stake for $800 in 1976—today it’d be worth up to $400 billion
By Preston ForeDecember 12, 2025
1 day ago
placeholder alt text
Economy
Tariffs are taxes and they were used to finance the federal government until the 1913 income tax. A top economist breaks it down
By Kent JonesDecember 12, 2025
2 days ago
placeholder alt text
Success
40% of Stanford undergrads receive disability accommodations—but it’s become a college-wide phenomenon as Gen Z try to succeed in the current climate
By Preston ForeDecember 12, 2025
1 day ago
placeholder alt text
Economy
The Fed just ‘Trump-proofed’ itself with a unanimous move to preempt a potential leadership shake-up
By Jason MaDecember 12, 2025
1 day ago
placeholder alt text
Economy
For the first time since Trump’s tariff rollout, import tax revenue has fallen, threatening his lofty plans to slash the $38 trillion national debt
By Sasha RogelbergDecember 12, 2025
1 day ago
placeholder alt text
Success
Apple CEO Tim Cook out-earns the average American’s salary in just 7 hours—to put that into context, he could buy a new $439,000 home in just 2 days
By Emma BurleighDecember 12, 2025
1 day ago
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • Future 50
  • World’s Most Admired Companies
  • See All Rankings
Sections
  • Finance
  • Leadership
  • Success
  • Tech
  • Asia
  • Europe
  • Environment
  • Fortune Crypto
  • Health
  • Retail
  • Lifestyle
  • Politics
  • Newsletters
  • Magazine
  • Features
  • Commentary
  • Mpw
  • CEO Initiative
  • Conferences
  • Personal Finance
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
About Us
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map

© 2025 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.