• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia

Trendingnow

1

Trump, who has repeatedly called climate change fake, is now threatening Brazil with tariffs over the deforestation of the Amazon

2

Current price of oil as of June 8, 2026

3

'We didn’t see this coming': Wall Street eats its forecasts as stocks sell off globally on fear of AI bubble ahead of SpaceX IPO

1

Trump, who has repeatedly called climate change fake, is now threatening Brazil with tariffs over the deforestation of the Amazon

2

Current price of oil as of June 8, 2026

3

'We didn’t see this coming': Wall Street eats its forecasts as stocks sell off globally on fear of AI bubble ahead of SpaceX IPO
Mastering the Journey

4 Tips From a 26-Year-Old Who Built a $10 Million Consulting Business

By
Jonathan Long
Jonathan Long
and
Entrepreneur
Entrepreneur
Down Arrow Button Icon
By
Jonathan Long
Jonathan Long
and
Entrepreneur
Entrepreneur
Down Arrow Button Icon
January 23, 2017, 9:59 AM ET
Photograph by Benjamin Chasteen

This article originally appeared on Entrepreneur.

Unlike many entrepreneurs, Sam Ovens figured out very early on that the nine-to-five wasn’t his destined path in life. He wanted more, so after just three months working his first post-college job, he quit and moved into his parent’s garage to start his first business.

After nine months of hard work and spending all the money he had, Ovens’ first business—a reverse job board—went live. It quickly failed miserably, as did the next two businesses he started.

Rather than giving up and going back to the mundanity of office life after each failure, Ovens used the experiences as learning opportunities. Why didn’t his great ideas fail to resonate with consumers? What did he do wrong? What did he do right?

This self-evaluation and his willingness to learn and grow, led Sam to try his hand once more at entrepreneurship, starting his fourth company—a business consulting firm.

This time his efforts paid off. By age 26—just four short years after opening his consulting business—Ovens had made more than $10 million. Needless to say, he has also moved out of his parent’s garage.

I spoke to Sam recently to hear what advice he had to share with other entrepreneurs. What follows are his top four tips -the most valuable lessons he learned through his own process of entrepreneurial trial and error.

 

 

1. Build your personal brand fast.

Building a personal brand has several key benefits for entrepreneurs. First, having a recognized personal brand can help give your new business credibility.

“If people know and trust you and your personal brand, they’re more likely to trust your new business,” Ovens, said.

Second, the wider your personal audience, the more prospective clients you can reach on any given day.

Ovens suggests building your brand by seeking out publicity—both for yourself and for your company — by booking speaking engagements and by developing a robust social media following as quickly as you can.

“Each media hit, speaking opportunity or social media post has the potential to bring you a new customer. Personal branding is an essential tool for business success,” Ovens, said.

2. Monetize your networks.

According to Ovens, most entrepreneurs and wannabe entrepreneurs already have a more valuable network of contacts than they realize when they get started with their first business.

“When you’re first starting out, don’t forget about your personal network of friends and family,” Ovens, said. “You might be surprised how many potential clients already exist within your immediate sphere.”

Friends, family and friends-of-friends are all people with needs, and it will almost always be easier to approach someone you already know about your new business than it will be to approach a total stranger.

3. Never stop learning.

No matter what, when you start a new business, there will be a learning curve.

Regardless of how well you think you might know your chosen industry, or what it takes to be a successful entrepreneur, you’re always going to encounter new challenges, industry changes or other obstacles that haven’t crossed your path before.

“Thanks to the huge availability of information these days, any entrepreneur can teach him or herself just about anything,” Ovens, said. “I read hundreds of books and taught myself all about marketing, sales, accounting, strategy—even personal development methods. I knew that I needed to understand all of this if I wanted my business to work.”

More from Entrepreneur:
• From Broke to Millionaire: 4 Lessons a Serial Entrepreneur Can Teach Us
• Getting Fired Was Step 1 to Increasing My Pay 1,000% in 3 Months
• From Washing Cars to Running a Multi-Million Dollar Empire

4. Get over rejection.

“Facing rejection was a huge fear for me when I started out,” Ovens, said.

As a natural introvert, calling people and reaching out to prospective clients was way outside of Ovens’ comfort zone. But, he saw how important it was to put himself out there; and so, he learned how to face rejection.

“Forcing myself to talk to strangers about my business—and then, understanding that business rejection isn’t personal—was probably the most critical step in my journey to ultimate success,” he said.

About the Authors
By Jonathan Long
See full bioRight Arrow Button Icon
By Entrepreneur
See full bioRight Arrow Button Icon

Latest in

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Fortune Secondary Logo
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • World's Most Admired Companies
  • See All Rankings
  • Lists Calendar
Sections
  • Finance
  • Fortune Crypto
  • Features
  • Leadership
  • Health
  • Commentary
  • Success
  • Retail
  • Mpw
  • Tech
  • Lifestyle
  • CEO Initiative
  • Asia
  • Politics
  • Conferences
  • Europe
  • Newsletters
  • Personal Finance
  • Environment
  • Magazine
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
  • Group Subscriptions
About Us
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • Pinterest icon

Latest in

Claude Mythos on a screen.
AIAnthropic
Anthropic releases its first Mythos-class model to the public
By Beatrice NolanJune 9, 2026
19 minutes ago
scott
EconomySocial Security
‘We are rapidly running out of time’ Watchdog sounds Social Security alarm after 22% cut confirmed for 2032
By Nick LichtenbergJune 9, 2026
40 minutes ago
ssa
North AmericaSocial Security
Crisis, what crisis? Social Security chief says ‘people boo at Yankee Stadium, even when they’re winning’
By Fatima Hussein and The Associated PressJune 9, 2026
48 minutes ago
Singer-songwriter Grimes speaks on stage at Fortune Brainstorm Tech 2026 in Aspen, Colorado.
AIMusic
Grimes says AI can make music, but humans must still tell the story
By Sebastian HerreraJune 9, 2026
56 minutes ago
Opening offices in 120 countries is ‘not a badge of honor’—pick 30 instead says iconic former tech CEO
C-SuiteBrainstorm Tech
Opening offices in 120 countries is ‘not a badge of honor’—pick 30 instead says iconic former tech CEO
By Jeff John RobertsJune 9, 2026
1 hour ago
tariff
LawTariffs
The $166 billion tariff refund question: Who actually gets paid back?
By Mae Anderson and The Associated PressJune 9, 2026
1 hour ago

Most Popular

Trump, who has repeatedly called climate change fake, is now threatening Brazil with tariffs over the deforestation of the Amazon
Environment
Trump, who has repeatedly called climate change fake, is now threatening Brazil with tariffs over the deforestation of the Amazon
By Sasha RogelbergJune 8, 2026
21 hours ago
Current price of oil as of June 8, 2026
Personal Finance
Current price of oil as of June 8, 2026
By Joseph HostetlerJune 8, 2026
1 day ago
'We didn’t see this coming': Wall Street eats its forecasts as stocks sell off globally on fear of AI bubble ahead of SpaceX IPO
Economy
'We didn’t see this coming': Wall Street eats its forecasts as stocks sell off globally on fear of AI bubble ahead of SpaceX IPO
By Jim EdwardsJune 8, 2026
1 day ago
Gen Zers are arriving at college unable to even read a sentence—professors warn it could lead to a generation of anxious and lonely graduates
Success
Gen Zers are arriving at college unable to even read a sentence—professors warn it could lead to a generation of anxious and lonely graduates
By Preston ForeJune 7, 2026
2 days ago
'The golden years are not golden': Boomers are hoarding most of America's wealth and power because they're terrified of outliving their money
Economy
'The golden years are not golden': Boomers are hoarding most of America's wealth and power because they're terrified of outliving their money
By Nick LichtenbergJune 7, 2026
2 days ago
Current price of silver as of Monday, June 8, 2026
Personal Finance
Current price of silver as of Monday, June 8, 2026
By Joseph HostetlerJune 8, 2026
1 day ago

© 2026 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.