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RetailMcDonald's

You Can Now Get Cheese Curds at McDonald’s

By
Madeline Farber
Madeline Farber
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By
Madeline Farber
Madeline Farber
Down Arrow Button Icon
November 29, 2016, 10:05 AM ET
Photo courtesy of McDonald's

McDonald’s is taking Wisconsin’s love for cheese to a whole new level with its new deep fried cheese curds.

Starting today, all McDonald’s locations across the state will offer the cheesy snack, according to Consumerist. A box of curds will cost you $3, though you can also order the item off the “McPick 2” menu for $5. And if you want to try the new cheese curds, you have to act fast: It will only be available for a limited time, Brand Eating reports.

A McDonald’s spokesperson told local NBC-affiliate TMJ4 that the curds, which are made with real Wisconsin cheese, are a first for the fast-food chain.

Cheese curds at @McDonalds #Wisconsin#Packers #GoPackGo pic.twitter.com/kKkN8mawmg

— Arrick Upton (@ArrickUptonGB) November 27, 2016

 

Although the cheese curds might be new, this isn’t the first time McDonald’s has introduced a cheese-related menu item in Wisconsin: In 2015, the chain tested mozzarella sticks at some of its locations across the state, and eventually added it to the McPick 2 menu later that same year. However, McDonald’s (MDNDF) faced backlash after costumers claimed that the mozzarella sticks were missing its main ingredient: Mozzarella. Customers took to social media to share pictures of the menu item, which showed fried breadcrumbs that had been hollowed out.

One customer even sued McDonald’s in January after he reportedly tested the menu item and found that the sticks were “3.76% starch,” arguing that the packing for the item shouldn’t be labeled as “mozzarella cheese” because it was misleading.

 

Fortune has reached out to McDonald’s for comment on the new cheese curds, and will update the story if we receive a response.

About the Author
By Madeline Farber
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