• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia

Trendingnow

1

Richard Branson double-booked his own job interview. The candidate stuck in traffic with him for 2.5 hours is now Virgin's CEO

2

The heiress of $10 billion Perdue Farms and the $12 billion Sheraton Hotels empire wore hand-me-downs, still rides the subway, and flies economy

3

IBM’s CEO disagrees with JPMorgan CEO Jamie Dimon’s disdain for texting in meetings: ‘Telling people they can't use their technology would be weird’

1

Richard Branson double-booked his own job interview. The candidate stuck in traffic with him for 2.5 hours is now Virgin's CEO

2

The heiress of $10 billion Perdue Farms and the $12 billion Sheraton Hotels empire wore hand-me-downs, still rides the subway, and flies economy

3

IBM’s CEO disagrees with JPMorgan CEO Jamie Dimon’s disdain for texting in meetings: ‘Telling people they can't use their technology would be weird’
TechFortune 500

Oops! Amazon Ruins Apple’s iPhone Surprise

By
Kia Kokalitcheva
Kia Kokalitcheva
Down Arrow Button Icon
By
Kia Kokalitcheva
Kia Kokalitcheva
Down Arrow Button Icon
September 7, 2016, 1:09 PM ET
Amazon.com
Add Fortune on Google for similar content.

Someone at Amazon is probably getting a very angry phone call from Apple right now.

Shortly before Apple’s annual iPhone unveiling event, Amazon (evidently by accident) pulled the the trigger early and published the accessories it will be selling to match the new iPhone. Oops!

Tech news sites have spotted the snafu about 30 minutes before Apple’s keynote, and it seems to confirm all the leaks we’ve seen so far. Based on the product photos for the various cases you can purchase through Amazon (so much selection!), the iPhone 7 will have a single rear camera, while the iPhone 7 Plus will have single and double-camera options.

Get Data Sheet, Fortune’s technology newsletter.

The earphone jack seems to have indeed disappeared, as rumored. But don’t worry, Amazon has plenty of wireless earphones for you to purchase if an adapter isn’t your thing.

Amazon has already taken much of the listings down, though you might be able to find some of them if you dig around the site. Otherwise, you’ll just see images of remorseful puppies.

apple-iphone-7-amazon-leak-corgi

 

And if that wasn’t enough, Apple tweeted just two minutes before its presentation a link to its website where customers can pre-order the iPhone 7, which will be available for purchase on Sept. 16, though it quickly deleted the tweet.

Follow along all of Fortune‘s coverage of today’s iPhone event here.

The story was updated with information about Apple’s accidental tweet about its new iPhone just before its presentation.

About the Author
By Kia Kokalitcheva
See full bioRight Arrow Button Icon
Add Fortune on Google for similar content.

Latest in Tech


Most Popular

Fortune Secondary Logo
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • World's Most Admired Companies
  • See All Rankings
  • Lists Calendar
Sections
  • Finance
  • Fortune Crypto
  • Features
  • Leadership
  • Health
  • Commentary
  • Success
  • Retail
  • Mpw
  • Tech
  • Lifestyle
  • CEO Initiative
  • Asia
  • Politics
  • Conferences
  • Europe
  • Newsletters
  • Personal Finance
  • Environment
  • Magazine
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
  • Group Subscriptions
About Us
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • TikTok icon
  • YouTube icon

    Latest in Tech


    Most Popular

    © 2026 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
    FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.