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Disney Inks MLB Video Deal Worth $3.5 Billion

By Reuters
LAKE BUENA VISTA, FL - MARCH 04: In this handout image provided by Disney Parks, reigning National League Rookie of the Year Bryce Harper of the Washington Nationals poses with Mickey Mouse at ESPN Wide World of Sports Complex March 4, 2013 at Walt Disney World in Lake Buena Vista, Florida. Harper also was named to the 2012 NL All-Star Team. The Washington Nationals are hosting their MLB Spring Training in nearby Viera, Florida. (Photo by Gene Duncan/Disney Parks via Getty Images)
LAKE BUENA VISTA, FL - MARCH 04: In this handout image provided by Disney Parks, reigning National League Rookie of the Year Bryce Harper of the Washington Nationals poses with Mickey Mouse at ESPN Wide World of Sports Complex March 4, 2013 at Walt Disney World in Lake Buena Vista, Florida. Harper also was named to the 2012 NL All-Star Team. The Washington Nationals are hosting their MLB Spring Training in nearby Viera, Florida. (Photo by Gene Duncan/Disney Parks via Getty Images)
Photograph by Gene Duncan — Disney Parks via Getty Images

Walt Disney has agreed to buy 33% stake in the video unit of Major League Baseball’s digital arm MLB Advanced Media in a deal valued at about $3.5 billion, Bloomberg reported, citing a person familiar with the matter.

 

Disney will also retain a four-year option to buy an additional one-third stake, Bloomberg said.

Disney and Major League Baseball could not be immediately reached for comment.