• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia

Trendingnow

1

I wrote that Boomers were choking America’s economy. Their responses to me were revealing

2

After a judge ordered Trump's name be removed from the Kennedy Center, president says it will 'soon be closed, probably never to open again'

3

U.S. says deals with Iran for safe Hormuz transit are prohibited

1

I wrote that Boomers were choking America’s economy. Their responses to me were revealing

2

After a judge ordered Trump's name be removed from the Kennedy Center, president says it will 'soon be closed, probably never to open again'

3

U.S. says deals with Iran for safe Hormuz transit are prohibited

Executives Need to Stop Taking Themselves So Seriously

By
Cheryl Black
Cheryl Black
and
Bethany Cianciolo
Bethany Cianciolo
Down Arrow Button Icon
By
Cheryl Black
Cheryl Black
and
Bethany Cianciolo
Bethany Cianciolo
Down Arrow Button Icon
June 11, 2016, 3:00 PM ET
The Devil Wears Prada (2006)Directed by David FrankelShown: Meryl Streep in a Fendi Persian lamb coat & Nancy Gonzales faux crocodile purse
The Devil Wears Prada (2006) Directed by David Frankel Shown: Meryl Streep in a Fendi Persian lamb coat & Nancy Gonzales faux crocodile purse20th Century Fox/Photofest

The MPW Insiders network is an online community where the most thoughtful and influential people in business contribute answers to timely questions about careers and leadership. Today’s answer to the question: How important is likability when it comes to leadership? is written by Cheryl Black, CEO of YOU Technology.

It’s true that business leaders who are respected among their workforce will likely get the best results from their staff.

As a CEO of a tech company in the San Francisco Bay Area, I often read books and articles on business leadership. Some of the articles I run into often ask the question, “Would you rather be liked or respected at work?” Most of these articles go on to say that it’s better to be respected because likability will only take you so far.

But why do we have to decide on one over the other? The way I see it, there is a way to be an effective leader when you are both liked and respected among your employees. Despite what anyone tells you, likability is important in the workplace. In fact, I find it hard to sustain respect for someone I don’t like. My advice would be to avoid choosing one over the other. As a business leader, it is presumed that your associates already respect you. If you’re looking to raise likability a couple of notches, here are a few things you can start doing today:

Be human
Executives and the C-suite are often viewed as distant, removed, or even robotic. But being genuine can result in your employees viewing you as one of them. This is especially important for women who are given mixed messages. We are told to act strong, firm, and confident like men so that we can be viewed as leaders. Yet, often if a woman exudes the same mannerisms as male leaders, there’s a perception that she is “shrill” and even “bossy.” At the end of the day, leaders are more likable when they’re genuine. If you’re trying to be someone you’re not, people will see right through it. So as the old saying goes, be yourself. Business leaders are human too, and there’s nothing wrong with letting that show.

See also: You Don’t Have to Be Likable to Be a Great Leader

Be humble
Humility—the quality of not thinking you are better than others—is a key characteristic in likable leaders. If it doesn’t come naturally, practice listening and being open to others’ opinions. Admitting mistakes and trusting people to do their jobs (unless proven otherwise) is also critically important. This is a characteristic where women might have a leg up, but unfortunately, if a woman is humble, it is often misconstrued as being quiet, reserved, or soft. But strength and humility aren’t mutually exclusive, and if you remain humble, it will add to your likability.

Be present
Leaders who are giving direction from a high rank are considered likable if people are confident that they will lead them in the right direction. But it ultimately helps everyone to occasionally get your hands dirty, side by side with your employees, to show that you’re willing to row in the same boat. This also helps leaders stay connected with their staff. Oftentimes, execs and the C-suite are out of touch with what is happening on the ground because much of their time is spent on strategy, going from meeting to meeting, and focusing on the overall bottom line. At my company, I stay involved with daily business while still delegating to the right experts in the office. This keeps me in the know and means I can help when a situation escalates.

 

Be accessible
You don’t have to be “on” 24 hours a day. You can take a moment to connect now and then. If you see employees sitting down and having a conversation, feel free to join them, ask how they’re doing, and have a coffee with them. This will show that you don’t take yourself too seriously and that they can have a conversation with you during that time—or another time moving forward.

These are simple steps that should make you more likable without compromising the level of respect you have in your office.

About the Authors
By Cheryl Black
See full bioRight Arrow Button Icon
By Bethany Cianciolo
See full bioRight Arrow Button Icon

Latest in

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Fortune Secondary Logo
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • World's Most Admired Companies
  • See All Rankings
  • Lists Calendar
Sections
  • Finance
  • Fortune Crypto
  • Features
  • Leadership
  • Health
  • Commentary
  • Success
  • Retail
  • Mpw
  • Tech
  • Lifestyle
  • CEO Initiative
  • Asia
  • Politics
  • Conferences
  • Europe
  • Newsletters
  • Personal Finance
  • Environment
  • Magazine
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
  • Group Subscriptions
About Us
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • Pinterest icon

Latest in

Berkshire Hathaway to buy Taylor Morrison for $6.8 billion
Real Estatehome builders
Berkshire Hathaway to buy Taylor Morrison for $6.8 billion
By Paige Smith, Alexandre Rajbhandari and BloombergMay 31, 2026
17 minutes ago
Wall Street may have solved a nagging mystery in global oil markets as doomsday scenarios have yet to arrive
EnergyOil
Wall Street may have solved a nagging mystery in global oil markets as doomsday scenarios have yet to arrive
By Jason MaMay 31, 2026
38 minutes ago
A rare ‘super’ El Niño is looking more likely. Here’s what to expect
EnvironmentWeather and forecasting
A rare ‘super’ El Niño is looking more likely. Here’s what to expect
By Brian K. Sullivan and BloombergMay 31, 2026
2 hours ago
Sheinbaum accuses U.S. of interfering in Mexico’s politics
North AmericaMexico
Sheinbaum accuses U.S. of interfering in Mexico’s politics
By Gonzalo Soto and BloombergMay 31, 2026
3 hours ago
Israel expands Lebanon assault with Iran-U.S. talks in balance
PoliticsIran
Israel expands Lebanon assault with Iran-U.S. talks in balance
By Dana Khraiche, Galit Altstein and BloombergMay 31, 2026
3 hours ago
Data centers could help determine who wins the next war, and a shortage of compute would be ‘catastrophic,’ retired general says
AIMilitary
Data centers could help determine who wins the next war, and a shortage of compute would be ‘catastrophic,’ retired general says
By Jason MaMay 31, 2026
4 hours ago

Most Popular

I wrote that Boomers were choking America’s economy. Their responses to me were revealing
Personal Finance
I wrote that Boomers were choking America’s economy. Their responses to me were revealing
By Nick LichtenbergMay 31, 2026
12 hours ago
After a judge ordered Trump's name be removed from the Kennedy Center, president says it will 'soon be closed, probably never to open again'
Law
After a judge ordered Trump's name be removed from the Kennedy Center, president says it will 'soon be closed, probably never to open again'
By Collin Binkley and The Associated PressMay 30, 2026
1 day ago
U.S. says deals with Iran for safe Hormuz transit are prohibited
Politics
U.S. says deals with Iran for safe Hormuz transit are prohibited
By Jack Wittels and BloombergMay 30, 2026
1 day ago
After Blue Origin rocket explosion, NASA's entire moon exploration program depends on SpaceX for now as Musk eyes blockbuster IPO soon
Innovation
After Blue Origin rocket explosion, NASA's entire moon exploration program depends on SpaceX for now as Musk eyes blockbuster IPO soon
By Jason MaMay 30, 2026
1 day ago
Ex–Google CEO Eric Schmidt warns U.S. tech workers: Competing with China’s grueling 12-hour workdays means sacrificing work-life balance
Future of Work
Ex–Google CEO Eric Schmidt warns U.S. tech workers: Competing with China’s grueling 12-hour workdays means sacrificing work-life balance
By Marco Quiroz-GutierrezMay 30, 2026
1 day ago
Meet the Black women on Fortune's Most Powerful Women list shaping business leadership
MPW
Meet the Black women on Fortune's Most Powerful Women list shaping business leadership
By Cheyann HarrisMay 29, 2026
2 days ago

© 2026 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.