• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia

Executives Need to Stop Taking Themselves So Seriously

By
Cheryl Black
Cheryl Black
and
Bethany Cianciolo
Bethany Cianciolo
Down Arrow Button Icon
By
Cheryl Black
Cheryl Black
and
Bethany Cianciolo
Bethany Cianciolo
Down Arrow Button Icon
June 11, 2016, 3:00 PM ET
The Devil Wears Prada (2006)Directed by David FrankelShown: Meryl Streep in a Fendi Persian lamb coat & Nancy Gonzales faux crocodile purse
The Devil Wears Prada (2006) Directed by David Frankel Shown: Meryl Streep in a Fendi Persian lamb coat & Nancy Gonzales faux crocodile purse20th Century Fox/Photofest

The MPW Insiders network is an online community where the most thoughtful and influential people in business contribute answers to timely questions about careers and leadership. Today’s answer to the question: How important is likability when it comes to leadership? is written by Cheryl Black, CEO of YOU Technology.

It’s true that business leaders who are respected among their workforce will likely get the best results from their staff.

As a CEO of a tech company in the San Francisco Bay Area, I often read books and articles on business leadership. Some of the articles I run into often ask the question, “Would you rather be liked or respected at work?” Most of these articles go on to say that it’s better to be respected because likability will only take you so far.

But why do we have to decide on one over the other? The way I see it, there is a way to be an effective leader when you are both liked and respected among your employees. Despite what anyone tells you, likability is important in the workplace. In fact, I find it hard to sustain respect for someone I don’t like. My advice would be to avoid choosing one over the other. As a business leader, it is presumed that your associates already respect you. If you’re looking to raise likability a couple of notches, here are a few things you can start doing today:

Be human
Executives and the C-suite are often viewed as distant, removed, or even robotic. But being genuine can result in your employees viewing you as one of them. This is especially important for women who are given mixed messages. We are told to act strong, firm, and confident like men so that we can be viewed as leaders. Yet, often if a woman exudes the same mannerisms as male leaders, there’s a perception that she is “shrill” and even “bossy.” At the end of the day, leaders are more likable when they’re genuine. If you’re trying to be someone you’re not, people will see right through it. So as the old saying goes, be yourself. Business leaders are human too, and there’s nothing wrong with letting that show.

See also: You Don’t Have to Be Likable to Be a Great Leader

Be humble
Humility—the quality of not thinking you are better than others—is a key characteristic in likable leaders. If it doesn’t come naturally, practice listening and being open to others’ opinions. Admitting mistakes and trusting people to do their jobs (unless proven otherwise) is also critically important. This is a characteristic where women might have a leg up, but unfortunately, if a woman is humble, it is often misconstrued as being quiet, reserved, or soft. But strength and humility aren’t mutually exclusive, and if you remain humble, it will add to your likability.

Be present
Leaders who are giving direction from a high rank are considered likable if people are confident that they will lead them in the right direction. But it ultimately helps everyone to occasionally get your hands dirty, side by side with your employees, to show that you’re willing to row in the same boat. This also helps leaders stay connected with their staff. Oftentimes, execs and the C-suite are out of touch with what is happening on the ground because much of their time is spent on strategy, going from meeting to meeting, and focusing on the overall bottom line. At my company, I stay involved with daily business while still delegating to the right experts in the office. This keeps me in the know and means I can help when a situation escalates.

 

Be accessible
You don’t have to be “on” 24 hours a day. You can take a moment to connect now and then. If you see employees sitting down and having a conversation, feel free to join them, ask how they’re doing, and have a coffee with them. This will show that you don’t take yourself too seriously and that they can have a conversation with you during that time—or another time moving forward.

These are simple steps that should make you more likable without compromising the level of respect you have in your office.

About the Authors
By Cheryl Black
See full bioRight Arrow Button Icon
By Bethany Cianciolo
See full bioRight Arrow Button Icon

Latest in

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Fortune Secondary Logo
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • Future 50
  • World’s Most Admired Companies
  • See All Rankings
Sections
  • Finance
  • Fortune Crypto
  • Features
  • Leadership
  • Health
  • Commentary
  • Success
  • Retail
  • Mpw
  • Tech
  • Lifestyle
  • CEO Initiative
  • Asia
  • Politics
  • Conferences
  • Europe
  • Newsletters
  • Personal Finance
  • Environment
  • Magazine
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
  • Group Subscriptions
About Us
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • Pinterest icon

Latest in

Woman CEO speaks in boardroom at meeting.
NewslettersCFO Daily
One prediction isn’t enough — Why CEOs are shifting to wartime planning
By Sheryl EstradaMarch 24, 2026
3 minutes ago
United States President Donald Trump walks toward the White House upon his arrival in Washington, DC, from Memphis, Tennessee, United States, on March 23, 2026.
EconomyIran
Wall Street is ‘bewitched’ by positive news on Iran, says UBS, and investors want to believe the war is over without verifiable information
By Eleanor PringleMarch 24, 2026
7 minutes ago
CryptoCryptocurrency
Invesco takes over Superstate’s $900 million T-bill fund as Wall Street accelerates tokenization push
By Jeff John RobertsMarch 24, 2026
27 minutes ago
dog
Commentarycorporate boards of directors
What avalanche safety training can teach corporate boards about bad decisions
By Jane SadowskyMarch 24, 2026
27 minutes ago
NewslettersTerm Sheet
The rise and uncertain future of $29 billion AI coding startup Cursor
By Allie GarfinkleMarch 24, 2026
45 minutes ago
EconomyMarkets
Trump searches for an exit strategy in Iran as $100 oil looms over the midterms
By Jim EdwardsMarch 24, 2026
53 minutes ago

Most Popular

Commentary
The Treasury just declared the U.S. insolvent. The media missed it
By Fortune EditorsMarch 23, 2026
21 hours ago
Personal Finance
Current price of gold as of March 23, 2026
By Fortune EditorsMarch 23, 2026
23 hours ago
Economy
It took 200 years for national debt to hit $1 trillion. Annual interest alone now exceeds that—a 'crushing legacy we must reverse,' says budget chair
By Fortune EditorsMarch 23, 2026
24 hours ago
Personal Finance
Current price of oil as of March 23, 2026
By Fortune EditorsMarch 23, 2026
23 hours ago
Health
Trump has TACO'd again, this time in Iran, sparking a $1.7 trillion stock market rally in minutes, even as peace talks are in question
By Fortune EditorsMarch 23, 2026
20 hours ago
Success
Dairy Queen CEO says he learned from Warren Buffett being the 'smartest person in the world' isn't the most important attribute for success
By Fortune EditorsMarch 21, 2026
3 days ago

© 2026 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.