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TechNintendo

Nintendo’s first smartphone game is probably not what you were expecting

By
Benjamin Snyder
Benjamin Snyder
Managing Editor
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By
Benjamin Snyder
Benjamin Snyder
Managing Editor
Down Arrow Button Icon
October 29, 2015, 10:11 AM ET

Nintendo unveiled its first smartphone game and it’s left some people scratching their heads. No, it won’t be a Mario-themed game or even related to the blockbuster Pokemon franchise. Instead, fans will get a game called Miitomo in March 2016—three months later than originally anticipated.

CEO Tatsumi Kimishima told investors in Tokyo on Thursday about the game in a briefing. It’s described as a “communication application that helps friends share fun personal facts and interests,” according to the company.

While it will be free to download, it will feature some in-app purchases. Nintendo said it will be the first of five games created through a partnership with Japanese firm DeNA, according to CNET.

The publication explained that Nintendo will launch a new service called My Nintendo alongside Miitomo. It will connect consumers’ games across devices, such as via PC, smartphone and the company’s consoles and will allow users to save game data via the cloud.

Miitomo will be available on both Apple and Android devices.

Nintendo stock was down 10% after the game’s unveiling on the news that it was delayed.

About the Author
By Benjamin SnyderManaging Editor
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Benjamin Snyder is Fortune's managing editor, leading operations for the newsroom.

Prior to rejoining Fortune, he was a managing editor at Business Insider and has worked as an editor for Bloomberg, LinkedIn and CNBC, covering leadership stories, sports business, careers and business news. He started his career as a breaking news reporter at Fortune in 2014.

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