• Home
  • News
  • Fortune 500
  • Tech
  • Finance
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia
Cloud Computing

Cumulating cumulus

Alan Murray
By
Alan Murray
Alan Murray
Down Arrow Button Icon
Alan Murray
By
Alan Murray
Alan Murray
Down Arrow Button Icon
October 23, 2015, 8:10 AM ET
Sundar Pichai, chief executive officer of Google Inc., speaks during an event in San Francisco, California, U.S., on Tuesday, Sept. 29, 2015. Photographer: David Paul Morris/Bloomberg *** Local Caption *** Sundar Pichai
Sundar Pichai, chief executive officer of Google Inc., speaks during an event in San Francisco, California, U.S., on Tuesday, Sept. 29, 2015. Photographer: David Paul Morris/Bloomberg *** Local Caption *** Sundar PichaiPhotograph by David Paul Morris—Bloomberg via Getty Images

In yesterday’s post on the 21st Century Corporation (read Geoff Colvin’s excellent essay here), we noted that capital is becoming less important to the modern company. Cloud computing is a huge driver of that trend. It converts technology CAPEX into OPEX, making it relatively easy for companies to scale up or slow down their tech efforts.

It also makes big money for the companies operating the giant server farms housing the cloud. Amazon (AMZN) announced quarterly earnings results yesterday that blew the doors off most analysts’ estimates, powered by a near doubling of sales by its Amazon Web Services platform from a year earlier. Microsoft (MSFT) also reported a strong sales gain on its Azure cloud platform, and CEO Satya Nadella predicted cloud sales would grow from $8 billion to $20 billion in the next three years. Alphabet (GOOG) (formerly Google) also reported a bang up quarter.

Compare that to the dismal messages coming out of companies still relying on captive hardware – IBM, HP, Dell, EMC – and you get a picture of how rapidly the world of business is changing. Our post yesterday pointed out that tech disruptions have a tendency “to destroy more value for incumbents than they create” for the disrupters. That’s what’s playing out here — although we think the move to the cloud ultimately paves the way for a vast increase in computing by companies, as they connect everything and collect and analyze ever more data.

Meanwhile, this morning we are posting a story from our November magazine that reveals one dark side of the tech revolution – a potential health crisis in Silicon Valley. Turns out hunching over your computer screen 18 hours a day, drinking red bull and eating sugar snacks, isn’t particularly good for your health. Remember the Freshman 15? In the valley, it’s the Facebook 15 and the Twitter 20.

Subscribe to CEO Daily, Fortune’s daily newsletter on the top business news of the day.

About the Author
Alan Murray
By Alan Murray
LinkedIn iconTwitter icon
See full bioRight Arrow Button Icon

Latest in

AIMeta
It’s ‘kind of jarring’: AI labs like Meta, Deepseek, and Xai earned some of the worst grades possible on an existential safety index
By Patrick Kulp and Tech BrewDecember 5, 2025
41 minutes ago
RetailConsumer Spending
U.S. consumers are so financially strained they put more than $1 billion on buy-now, pay later services during Black Friday and Cyber Monday
By Jeena Sharma and Retail BrewDecember 5, 2025
1 hour ago
Elon Musk
Big TechSpaceX
SpaceX to offer insider shares at record-setting valuation
By Edward Ludlow, Eric Johnson, Loren Grush and BloombergDecember 5, 2025
1 hour ago
data center
EnvironmentData centers
The rise of AI reasoning models comes with a big energy tradeoff
By Rachel Metz, Dina Bass and BloombergDecember 5, 2025
1 hour ago
netflix
Arts & EntertainmentAntitrust
Hollywood writers say Warner takeover ‘must be blocked’
By Thomas Buckley and BloombergDecember 5, 2025
1 hour ago
Personal FinanceLoans
5 ways to use a home equity line of credit (HELOC)
By Joseph HostetlerDecember 5, 2025
1 hour ago

Most Popular

placeholder alt text
Economy
Two months into the new fiscal year and the U.S. government is already spending more than $10 billion a week servicing national debt
By Eleanor PringleDecember 4, 2025
1 day ago
placeholder alt text
Success
‘Godfather of AI’ says Bill Gates and Elon Musk are right about the future of work—but he predicts mass unemployment is on its way
By Preston ForeDecember 4, 2025
1 day ago
placeholder alt text
Success
Nearly 4 million new manufacturing jobs are coming to America as boomers retire—but it's the one trade job Gen Z doesn't want
By Emma BurleighDecember 4, 2025
1 day ago
placeholder alt text
Success
Nvidia CEO Jensen Huang admits he works 7 days a week, including holidays, in a constant 'state of anxiety' out of fear of going bankrupt
By Jessica CoacciDecember 4, 2025
1 day ago
placeholder alt text
Real Estate
‘There is no Mamdani effect’: Manhattan luxury home sales surge after mayoral election, undercutting predictions of doom and escape to Florida
By Sasha RogelbergDecember 4, 2025
1 day ago
placeholder alt text
Economy
Tariffs and the $38 trillion national debt: Kevin Hassett sees ’big reductions’ in deficit while Scott Bessent sees a ‘shrinking ice cube’
By Nick LichtenbergDecember 4, 2025
1 day ago
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • Future 50
  • World’s Most Admired Companies
  • See All Rankings
Sections
  • Finance
  • Leadership
  • Success
  • Tech
  • Asia
  • Europe
  • Environment
  • Fortune Crypto
  • Health
  • Retail
  • Lifestyle
  • Politics
  • Newsletters
  • Magazine
  • Features
  • Commentary
  • Mpw
  • CEO Initiative
  • Conferences
  • Personal Finance
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
About Us
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map

© 2025 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.