• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia
MPWCommentary

6 policies that make it easier for CEOs like Marissa Mayer to take parental leave

By
Ellen Bravo
Ellen Bravo
Down Arrow Button Icon
By
Ellen Bravo
Ellen Bravo
Down Arrow Button Icon
September 3, 2015, 11:56 AM ET

When Yahoo CEO Marissa Mayer announced her intention to take just a few weeks leave after the birth of her twins, many observers worried that she’d be setting a bad precedent for women—and men—in high-level positions. If the boss is too important to be away more than a short time, what message does that send to employees who intend to take most or all of the 16 weeks Yahoo provides for biological mothers, or the 8 weeks for non-birth parents?

Others thought Mayer had no choice. Running a large company is intense work and Yahoo (YHOO) is in a critical moment. Besides, no one raises these questions about a male CEO. Mark Zuckerberg, whose wife is expecting, also made a public announcement—without saying a word about his leave plans. No flurry of media stories followed.

The question is: Can people in powerful positions take reasonable leave?

The answer, of course, is yes—as long as these components are in place:

  • A collaborative approach to work, ensuring wherever possible that no one person is the sole repository of any particular knowledge or relationship. Some staff may have projects that require intense commitment, but a team approach and a strong bench of leaders can lessen the numbers of times and duration of such engagement.
  • Cross-training so that other staff are prepared to step up. An executive’s leave then becomes a developmental opportunity rather than a temporary loss of a key employee.
  • A transparent system of holding supervisors accountable for the ways they manage leave. “Contributing to work-life imbalance” should affect pay and career advancement. Employees should have an impartial channel to report any problems.
  • Conducting audits to ensure that leave-taking is never used as a reason to deny a promotion, and highlighting examples of people hired and promoted while pregnant or after taking a leave.
  • Utilizing company communication tools to share stories of what leave means to high-level staff—male as well as female—and the ways it strengthens their bonds with family (parents as well as children).
  • Ensuring policies apply to all levels of staff. A company can’t create a narrative of valuing families if leave policies exclude hourly or part-time employees.

Each person has the right to make his or her own choices about spending time with family. But whatever decision CEOs make, they need to be proactive in communicating to their employees that the company leave policy isn’t just words on paper—and they need to point to systems in place to back that up. The same applies to schedules. Many corporations have a reputation for hard-driving cultures that demand long hours and the need to meet, move or travel at a moment’s notice. That makes it hard for anyone to sustain an engaged family life, especially lower-paid staff who are forced to work long hours simply to keep food on the table.

Designing work environments with tools like these can lead to high-quality products and services and high-quality lives—even for CEOs.

Susan Wojcicki at YouTube is an example. She’s taken maternity leave five times and wrote about it in an op-ed for the Wall Street Journal. Not only did the company manage without her, but she says she came back with:

“a broader sense of purpose and a better ability to prioritize and get things done efficiently. It also helped me understand the specific needs and concerns of mothers, who make most household spending decisions and control more than $2 trillion of purchasing power in the U.S.”

Wojcicki pointed out that the expanded leave policy of Google, (GOOG) YouTube’s parent company, was a smart business decision—it cut turnover among new moms by 50%. She also called for a national paid leave program, recognizing that for most Americans, the only choices available are lousy ones: Go back too soon, with serious consequences for your own health and the well-being of your child, or take leave and wind up on a financial cliff. Right now an appalling one in four pregnant women in the workforce go back within two weeks of giving birth, according to a study done for the Department of Labor, mostly because they can’t support a family with unpaid leave.

CEOs should set good examples. Above all, they need to ensure a corporate culture that encourages and supports leave-taking. And they should speak out for making leave affordable for everyone in the U.S.—no matter where they work, what job title they have or what state they live in.

Ellen Bravo directs Family Values @ Work, a network of coalitions in 21 states working for policies like paid family leave.

Subscribe to The Broadsheet, Fortune’s daily newsletter on the world’s most powerful women.

 

 

About the Author
By Ellen Bravo
See full bioRight Arrow Button Icon

Latest in MPW

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Fortune Secondary Logo
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • World's Most Admired Companies
  • See All Rankings
  • Lists Calendar
Sections
  • Finance
  • Fortune Crypto
  • Features
  • Leadership
  • Health
  • Commentary
  • Success
  • Retail
  • Mpw
  • Tech
  • Lifestyle
  • CEO Initiative
  • Asia
  • Politics
  • Conferences
  • Europe
  • Newsletters
  • Personal Finance
  • Environment
  • Magazine
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
  • Group Subscriptions
About Us
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • Pinterest icon

Latest in MPW

Aerie built a $2 billion brand by rejecting Victoria’s Secret’s old playbook. Now it wants to win the AI backlash
C-SuiteRetail
Aerie built a $2 billion brand by rejecting Victoria’s Secret’s old playbook. Now it wants to win the AI backlash
By Phil WahbaApril 30, 2026
10 hours ago
Emma Grede, who helped found the $5 billion Skims empire, rejects ‘celebrity CEO’ label: ‘I’m a CEO who’s done so well you know my name’
SuccessEntrepreneurship
Emma Grede, who helped found the $5 billion Skims empire, rejects ‘celebrity CEO’ label: ‘I’m a CEO who’s done so well you know my name’
By Cheyann HarrisApril 29, 2026
1 day ago
She left Citigroup after 18 years as one of its top women. Why Ida Liu chose HSBC as her next move
NewslettersMPW Daily
She left Citigroup after 18 years as one of its top women. Why Ida Liu chose HSBC as her next move
By Nicholas GordonApril 27, 2026
3 days ago
Trek spent over $300,000 closing women’s cycling’s prize-money gap. Its CEO says the point is to make the checks obsolete
MPWSports
Trek spent over $300,000 closing women’s cycling’s prize-money gap. Its CEO says the point is to make the checks obsolete
By Catherina GioinoApril 26, 2026
4 days ago
Meet the founder who started over at 50 and worked 20-hour days to build a multimillion dollar cookie dough empire—and still won’t take a day off
EuropeFortune The Good Life
Meet the founder who started over at 50 and worked 20-hour days to build a multimillion dollar cookie dough empire—and still won’t take a day off
By Orianna Rosa RoyleApril 26, 2026
4 days ago
Fortune 500 Power Moves: Which executives gained and lost power this week
C-SuiteFortune 500 Power Moves
Fortune 500 Power Moves: Which executives gained and lost power this week
By Fortune EditorsApril 24, 2026
6 days ago

Most Popular

Apple cofounder Ronald Wayne—whose stake would be worth up to $400 billion had he not sold it in 1976—says that at 91, he has no regrets
Success
Apple cofounder Ronald Wayne—whose stake would be worth up to $400 billion had he not sold it in 1976—says that at 91, he has no regrets
By Preston ForeApril 27, 2026
3 days ago
‘They left me no choice’: Powell isn’t going anywhere—blocking Trump from another Fed appointee
Banking
‘They left me no choice’: Powell isn’t going anywhere—blocking Trump from another Fed appointee
By Eva RoytburgApril 29, 2026
22 hours ago
Jamie Dimon gets candid about national debt: ‘There will be a bond crisis, and then we’ll have to deal with it’
Economy
Jamie Dimon gets candid about national debt: ‘There will be a bond crisis, and then we’ll have to deal with it’
By Eleanor PringleApril 29, 2026
1 day ago
‘The cost of compute is far beyond the costs of the employees’: Nvidia executive says right now AI is more expensive than paying human workers
AI
‘The cost of compute is far beyond the costs of the employees’: Nvidia executive says right now AI is more expensive than paying human workers
By Sasha RogelbergApril 28, 2026
2 days ago
Google Cloud revenue is now 18% of Alphabet's business. Is this the beginning of the end of Google's search identity?
Big Tech
Google Cloud revenue is now 18% of Alphabet's business. Is this the beginning of the end of Google's search identity?
By Alexei OreskovicApril 29, 2026
15 hours ago
‘Take the money and run’: Johns Hopkins economist Steve Hanke on why the UAE quit OPEC
Energy
‘Take the money and run’: Johns Hopkins economist Steve Hanke on why the UAE quit OPEC
By Shawn TullyApril 29, 2026
1 day ago

© 2026 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.