• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia

This will be the only major airline with free checked bags

By
Claire Groden
Claire Groden
Down Arrow Button Icon
By
Claire Groden
Claire Groden
Down Arrow Button Icon
June 29, 2015, 5:08 PM ET
5 Things Airlines Do Right
FILE - In this June 19, 2014 file photo, baggage carts are towed to a Southwest Airlines jet at Bill and Hillary Clinton National Airport in Little Rock, Ark., as the Boeing 737 is serviced. For a fee, several airlines, including Southwest, will now let you skip the baggage carousel and have your bags delivered straight to your home, office, hotel or any other location within 40 miles of the airport. (AP Photo/Danny Johnston, File)Photograph by Danny Johnston — AP

JetBlue, long a hold-out among its low-cost airline peers, has given in.

Starting as soon as Tuesday, the airline will introduce a fare scale wherein the lowest-priced tickets won’t include a free checked bag, according to Bloomberg. That would make Southwest the only major American airline to allow all customers to check up to two bags for free.

JetBlue is also debuting redesigned “slimline” seats later this year, with less padding and a configuration that makes room for up to 15 more people on a 150-passenger plane.

The changes were announced in November, but customers have been enjoying the last days of the complimentary baggage policy until this week. By 2017, JetBlue expects the baggage policy change to boost its operating income by at least $200 million.

JetBlue’s consumer-friendly brand took a hit when it announced the planned changes in November. But that might just be a speed bump on JetBlue’s way to the bank: While JetBlue made only $21.99 million off its previously generous baggage fees in the first quarter of 2015, its more miserly competitor Delta made $198.1 million. Southwest, meanwhile, only took home $10.1 million.

About the Author
By Claire Groden
See full bioRight Arrow Button Icon

Latest in

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • Future 50
  • World’s Most Admired Companies
  • See All Rankings
Sections
  • Finance
  • Leadership
  • Success
  • Tech
  • Asia
  • Europe
  • Environment
  • Fortune Crypto
  • Health
  • Retail
  • Lifestyle
  • Politics
  • Newsletters
  • Magazine
  • Features
  • Commentary
  • Mpw
  • CEO Initiative
  • Conferences
  • Personal Finance
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
About Us
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • Pinterest icon

Latest in

NewslettersFortune Tech
The sky’s the limit for Google capex
By Alexei OreskovicFebruary 5, 2026
9 minutes ago
Personal Financemortgages
Current mortgage rates report for Feb. 5, 2026
By Glen Luke FlanaganFebruary 5, 2026
29 minutes ago
Personal FinanceReal Estate
Current refi mortgage rates report for Feb. 5, 2026
By Glen Luke FlanaganFebruary 5, 2026
29 minutes ago
Personal FinanceReal Estate
Current ARM mortgage rates report for Feb. 5, 2026
By Glen Luke FlanaganFebruary 5, 2026
29 minutes ago
NewslettersCEO Daily
Less than 10% of employees believe their bosses are demonstrating moral leadership
By Diane BradyFebruary 5, 2026
2 hours ago
AsiaProperty
Developer Hongkong Land launches a $6.5B Singapore real estate fund, the country’s largest, as part of CEO Michael Smith’s strategic pivot
By Angelica AngFebruary 5, 2026
2 hours ago

Most Popular

placeholder alt text
Economy
Trump may have shot himself in the foot at the Fed, as Powell could stay on while Miran resigns from White House post
By Eleanor PringleFebruary 4, 2026
19 hours ago
placeholder alt text
Success
In 2026, many employers are ditching merit-based pay bumps in favor of ‘peanut butter raises’
By Emma BurleighFebruary 2, 2026
3 days ago
placeholder alt text
Investing
Tech stocks go into free fall as it dawns on traders that AI has the ability to cut revenues across the board
By Jim EdwardsFebruary 4, 2026
23 hours ago
placeholder alt text
Cybersecurity
Top AI leaders are begging people not to use Moltbook, a social media platform for AI agents: It’s a ‘disaster waiting to happen’
By Eva RoytburgFebruary 2, 2026
3 days ago
placeholder alt text
North America
Gates Foundation doubles down on foreign aid as U.S. government largely withdraws
By Thalia Beaty and The Associated PressFebruary 3, 2026
2 days ago
placeholder alt text
Politics
Peter Thiel warns the Antichrist and apocalypse are linked to the ‘end of modernity’ currently happening—and cites Greta Thunberg as a driving example
By Nick LichtenbergFebruary 4, 2026
14 hours ago

© 2026 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.