• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia
TechSnapchat

Snapchat COO Emily White resigns

By
Reuters
Reuters
Down Arrow Button Icon
By
Reuters
Reuters
Down Arrow Button Icon
March 13, 2015, 4:53 PM ET
<h1>Emily White</h1>
<strong>Director of Business Operations</strong>

<strong>Instagram</strong>

White's title is director of business operations, but her job description is a lot like that of chief operating officer. Her job: transforming the photo-sharing network, acquired by Facebook for nearly $1 billion last year, into a moneymaker. That includes building Instagram's advertising efforts, which kicked off this October with the roll-out of video and image ads to some of the company's 150 million monthly active users.
<h1>Emily White</h1> <strong>Director of Business Operations</strong> <strong>Instagram</strong> White's title is director of business operations, but her job description is a lot like that of chief operating officer. Her job: transforming the photo-sharing network, acquired by Facebook for nearly $1 billion last year, into a moneymaker. That includes building Instagram's advertising efforts, which kicked off this October with the roll-out of video and image ads to some of the company's 150 million monthly active users. Courtesy: Instagram

Snapchat Chief Operating Officer Emily White has left the company just days after the photo-messaging service secured $200 million in funding from Alibaba at a reported valuation of $15 billion.

White has been at the startup just over a year. Her departure follows co-founder and Chief Executive Evan Spiegel’s decision in recent weeks to take a more hands-on and operational role, tech blog Re/code cited sources as saying.

Snapchat confirmed White’s departure on Friday, but did not say why she left.

White, a well-regarded industry figure who joined Snapchat from Facebook Inc’s Instagram in 2014, and Spiegel had discussed her oversight of the four-year-old startup’s main operations, including sales and human resources.

She becomes the third senior executive to depart the Los Angeles-based startup in the past two months, according to Re/code, which first reported her exit. The other two were sales chief Mike Randall and human resources overseer Sara Sperling.

Snapchat, which allows its more than 100 million users to send messages that disappear in seconds, is considered one of Silicon Valley’s most highly valued startups.

It has sought capital to extend its core service. In January, it began carrying videos and articles from mainstream media outlets such as CNN and ESPN, bringing Snapchat into closer competition with Facebook (FB) and Twitter (TWTR).

About the Author
By Reuters
See full bioRight Arrow Button Icon

Latest in Tech

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • Future 50
  • World’s Most Admired Companies
  • See All Rankings
Sections
  • Finance
  • Leadership
  • Success
  • Tech
  • Asia
  • Europe
  • Environment
  • Fortune Crypto
  • Health
  • Retail
  • Lifestyle
  • Politics
  • Newsletters
  • Magazine
  • Features
  • Commentary
  • Mpw
  • CEO Initiative
  • Conferences
  • Personal Finance
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
About Us
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map

Latest in Tech

AsiaChina
What global executives need to ask about China in 2026
By Joe Ngai and Jeongmin SeongJanuary 11, 2026
5 hours ago
A smartphone displaying the app icon for Anthropic AI chatbot Claude displayed against a backdrop that also says "Claude."
AIAnthropic
Anthropic unveils Claude for Healthcare, expands life science features, and partners with HealthEx to let users connect medical records
By Jeremy KahnJanuary 11, 2026
6 hours ago
Investingtech stocks
Magnificent 7’s stock market dominance shows signs of cracking
By Jeran Wittenstein, Ryan Vlastelica and BloombergJanuary 11, 2026
6 hours ago
Eric Vaughan
AILayoffs
This CEO laid off nearly 80% of his staff because they refused to adopt AI fast enough. 2 years later, he says he’d do it again
By Nick LichtenbergJanuary 11, 2026
9 hours ago
Elon Musk, wearing a suit, puts his knuckles together and looks upward.
TechElon Musk
Elon Musk asked people to upload their medical data to X so his AI company could learn to interpret MRIs and CT scans
By Sasha RogelbergJanuary 11, 2026
9 hours ago
RetailRetail
Walmart teams with Alphabet for AI-assisted shopping on Gemini
By Jaewon Kang and BloombergJanuary 11, 2026
12 hours ago

Most Popular

placeholder alt text
Economy
Trump may be raising your taxes with his tariffs but he could actually cut inflation with them, too, SF Fed says
By Jake AngeloJanuary 6, 2026
5 days ago
placeholder alt text
Economy
As U.S. debt soars past $38 trillion, the flood of corporate bonds is a growing threat to the Treasury supply
By Jason MaJanuary 10, 2026
1 day ago
placeholder alt text
AI
This CEO laid off nearly 80% of his staff because they refused to adopt AI fast enough. 2 years later, he says he'd do it again
By Nick LichtenbergJanuary 11, 2026
9 hours ago
placeholder alt text
Health
Bill Gates warns the world is going 'backwards' and gives 5-year deadline before we enter a new Dark Age
By Eleanor PringleJanuary 9, 2026
3 days ago
placeholder alt text
Economy
A Supreme Court ruling that strikes down Trump's tariffs would be the fastest way to revive the stalling job market, top economist says
By Jason MaJanuary 11, 2026
7 hours ago
placeholder alt text
Success
Gen Z are arriving to college unable to even read a sentence—professors warn it could lead to a generation of anxious and lonely graduates
By Preston ForeJanuary 9, 2026
2 days ago

© 2025 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.