• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia
TechCelebrities

6 music stars betting big on tech

By
Entrepreneur
Entrepreneur
Down Arrow Button Icon
By
Entrepreneur
Entrepreneur
Down Arrow Button Icon
February 18, 2015, 12:57 PM ET
Singer Katy Perry arrives at the 56th annual Grammy Awards in Los Angeles
Singer Katy Perry arrives at the 56th annual Grammy Awards in Los Angeles, California January 26, 2014. REUTERS/Danny Moloshok (UNITED STATES - Tags: ENTERTAINMENT) (GRAMMYS-ARRIVALS) - RTX17W2HPhotograph by Danny Moloshok — Reuters

This post is in partnership with Entrepreneur. The article below was originally published at Entrepreneur.com.

By Kim Lachance Shandrow, Entrepreneur.com

A-list actors like Ashton Kutcher and Leonardo DiCaprio aren’t the only stars cashing in on tech these days. Famous rockers, rappers and pop crooners are in on the exploding celeb startup trend, too.

Here are 6 celebrity musicians singing the praises of tech — and putting their money where their mouths are:

1. Katy Perry

BELFAST, UNITED KINGDOM - MAY 07: Katy Perry performs on stage on the opening night of her Prismatic World Tour at Odyssey Arena on May 7, 2014 in Belfast, Northern Ireland. (Photo by Christie Goodwin/Getty Images)

Katy Perry just scored her own mobile game and she likes it. The fruity pop songstress apparently wasn’t too busy roaring between dancers dressed as giant fake sharks to ink a promising mobile gaming app deal with Glu Mobile, makers of Kim Kardashian’s smash-hit mobile game. The game will showcase, you guessed it, Perry’s likeness, personality and voice. Glu Mobile’s stock blew up like a firework on the news of the deal...because of course it did.

Related: Katy Perry Strikes Mobile Gaming Deal With Maker of Kim Kardashian's App 

2. Will.i.am

When it comes to high-tech gadgets, will.i.am, né William Adams, just can’t get enough. The Black Eyed Peas frontman-turned-tech entrepreneur recently released his own smartwatch. Called Puls, the fancy wrist cufflet makes calls, stores and plays music, and sends and receives texts and emails. The founding Beats Electronics investor, 3D Systems chief creative officer and Intel director of creative innovation also has an eco-friendly 3-D printer in the works. We hope it doesn’t boom boom flop like will.i.am’s i.am+ foto.sosho, a flashy $415 plastic iPhone case/keyboard/camera that hangs around your neck. It’s even weirder than the Grammy-winner’s Lexus “camera car.”

Related: Will.i.am Wants You to Buy This Eco-Friendly 3-D Printer

3. Lady Gaga

Lady Gaga at the Roseland Ballroom in New York.

Stefani Germanotta, who you know as the fabulous Lady Gaga, is betting big on Backplane, a niche social network startup geared toward celebrities. Backplane’s inaugural online community was born in 2011 out of LittleMonsters.com, a popular fan site for Gaga’s devotees, also know as, you got it, “little monsters.” With her $1 million initial stake in Backplane, Lady Gaga joined the likes Silicon Valley heavies Google Ventures, Menlo Ventures and Eric Schmidt in funding the startup. The 20-percent shareholder is also an active advisor. Lady Gaga has also thrown her weight behind (and into) a high-tech Voltanis flying dress. Yes, a dress that actually lifts off and flies via six propelled booms. (Hey, it’s a step up from draping herself in dead meat.)

Related: What Do Snoop Dogg, Marc Andreessen and Peter Thiel Have in Common? Reddit, Y'all.

4. Jared Leto

Jared Leto poses for a portrait at the BLVD Hotel on Wednesday, April 16, 2014 in Studio City, Calif. (Photo by Jordan Strauss/Invision/AP)

Academy Award-winning TV/film/rock god Jared Leto has his guitar-shredding hands gripping a number of promising tech investments. Along with other like-minded celebs, he’s backed: Reserve, a new restaurant reservation app; Reddit, the viral news hub; Robinhood, a zero-commission stock trading app, and Zenefits, an all-in-one human resources platform. His favorite tech investment so far, reports TechCrunch, is Nest Labs, a smart home automation startup that Google scooped up for a whopping $3.2 billion.

Related: Jared Leto Is the Latest Celeb to Hop on the Entrepreneurial Bandwagon

5. Justin Bieber

Justin Bieber

Teen sensation-turned-bad-boy Justin Bieber cut his pearly white teeth on tech investing at the tender age of 18. In 2013, he led a $1.1 million seed investment into a selfie show-and-tell app called Shots of Me, which is, duh, targeted to teens. “The Biebs,” who has eaten some humble pie for his a recent rash of lawbreaking indiscretions, is wisely following in the footsteps of his “business brain” and manager Scooter Braun, whose considerable chops in tech investing include contributions to Spotify and Stamped. Bieber holds stakes in both companies as well.

Related: Justin Bieber Gets a Case of Startup Fever

6. 50 Cent

Curtis ‘50 Cent’ Jackson has filed for bankruptcy.

This East Coast hip hop icon founded his first tech company, SMS Audio, in 2011. Short for “studio mastered sound,” SMS was formed as a rival to Beats by Dr. Dre. The company offers a wide variety of high-end headphones and headphone accessories, including a set of heart-monitoring earbuds that launched last year, after forging a pivotal partnership with Silicon Valley titan Intel. It’s all a long way from his entrepreneurial start selling crack on the streets of his native Queens, New York, neighborhood at age 12.

Related: 6 Rappers Who Are Also Franchisees

About the Author
By Entrepreneur
See full bioRight Arrow Button Icon

Latest in Tech

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Fortune Secondary Logo
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • Future 50
  • World’s Most Admired Companies
  • See All Rankings
Sections
  • Finance
  • Fortune Crypto
  • Features
  • Leadership
  • Health
  • Commentary
  • Success
  • Retail
  • Mpw
  • Tech
  • Lifestyle
  • CEO Initiative
  • Asia
  • Politics
  • Conferences
  • Europe
  • Newsletters
  • Personal Finance
  • Environment
  • Magazine
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
  • Group Subscriptions
About Us
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • Pinterest icon

Latest in Tech

hunt
CommentaryMedia
OpenAI’s TBPN deal shows how talent, media, and influence are collapsing into one
By Jonathan HuntApril 11, 2026
56 minutes ago
AI promises to free workers from grunt work, but psychologists say those mindless tasks are exactly what our brains need to recover
AIworker productivity
AI promises to free workers from grunt work, but psychologists say those mindless tasks are exactly what our brains need to recover
By Marco Quiroz-GutierrezApril 11, 2026
2 hours ago
crew aboard artemis II
Innovationspace
‘It’s 13 minutes of things that have to go right’: Artemis II splashes down despite faulty heat shield
By Catherina GioinoApril 10, 2026
10 hours ago
The Navy confirmed an ‘abundant amount’ of Uncrustables when the Artemis II crew lands. Smucker’s just offered them a lifetime supply
PoliticsFood and drink
The Navy confirmed an ‘abundant amount’ of Uncrustables when the Artemis II crew lands. Smucker’s just offered them a lifetime supply
By Catherina GioinoApril 10, 2026
12 hours ago
Three people sit behind a desk and look at the phone screen of the person in the middle.
Future of WorkConsulting
Meet ‘trendslop,’ the new, AI-fueled scourge of workplace consultants everywhere
By Sasha RogelbergApril 10, 2026
12 hours ago
Amazon is still paying Jeff Bezos an $80,000 yearly salary—but $1.6 million for travel and security
Big TechCEO salaries and executive compensation
Amazon is still paying Jeff Bezos an $80,000 yearly salary—but $1.6 million for travel and security
By Marco Quiroz-GutierrezApril 10, 2026
14 hours ago

Most Popular

Scottie Scheffler joined Tiger Woods and Rory McIlroy in golf's $100M club—and donated his entire Ryder Cup stipend to charity
Success
Scottie Scheffler joined Tiger Woods and Rory McIlroy in golf's $100M club—and donated his entire Ryder Cup stipend to charity
By Fortune EditorsApril 10, 2026
18 hours ago
Mark Cuban admits he made a mistake letting go of the Mavericks: 'I don't regret selling. I regret who I sold to'
Investing
Mark Cuban admits he made a mistake letting go of the Mavericks: 'I don't regret selling. I regret who I sold to'
By Fortune EditorsApril 9, 2026
2 days ago
Schools across America are quietly admitting that screens in classrooms made students worse off and are reversing years of tech-first policies
Innovation
Schools across America are quietly admitting that screens in classrooms made students worse off and are reversing years of tech-first policies
By Fortune EditorsApril 10, 2026
1 day ago
The U.S. government is spending $88 billion a month in interest on national debt—equal to spending on defense and education combined
Economy
The U.S. government is spending $88 billion a month in interest on national debt—equal to spending on defense and education combined
By Fortune EditorsApril 9, 2026
2 days ago
A Meta employee created a dashboard so coworkers can compete to be the company's No. 1 AI token user—and Zuckerberg doesn't even rank in the top 250
AI
A Meta employee created a dashboard so coworkers can compete to be the company's No. 1 AI token user—and Zuckerberg doesn't even rank in the top 250
By Fortune EditorsApril 9, 2026
2 days ago
The Navy confirmed an ‘abundant amount’ of Uncrustables when the Artemis II crew lands. Smucker’s just offered them a lifetime supply
Politics
The Navy confirmed an ‘abundant amount’ of Uncrustables when the Artemis II crew lands. Smucker’s just offered them a lifetime supply
By Fortune EditorsApril 10, 2026
12 hours ago

© 2026 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.