• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia

Trendingnow

1

Pentagon accuses Alibaba, Baidu and BYD, three of China's biggest companies, of supporting the Chinese military

2

'We are rapidly running out of time': Watchdog sounds Social Security alarm after 22% cut confirmed for 2032

3

Costco CEO Ron Vachris rose from forklift driver to the C-suite without a college degree: ‘Don’t chase a title’ is the career advice that got him there

1

Pentagon accuses Alibaba, Baidu and BYD, three of China's biggest companies, of supporting the Chinese military

2

'We are rapidly running out of time': Watchdog sounds Social Security alarm after 22% cut confirmed for 2032

3

Costco CEO Ron Vachris rose from forklift driver to the C-suite without a college degree: ‘Don’t chase a title’ is the career advice that got him there

Inside BMW’s Future Lab

By
Shelley DuBois
Shelley DuBois
,
Brett Krasnove
Brett Krasnove
, and
Brett Krasnove
Brett Krasnove
Down Arrow Button Icon
By
Shelley DuBois
Shelley DuBois
,
Brett Krasnove
Brett Krasnove
, and
Brett Krasnove
Brett Krasnove
Down Arrow Button Icon
April 3, 2013, 6:26 AM ET
You know BMW as a luxury automaker. But at a blocky, white facility off of Interstate 280 in Mountain View, Calif., the company is busily working on projects it hopes will keep its cars at the cutting edge of green technology. From parking lot charging stations to a shed full of lithium-ion batteries, BMW has its very own future lab, where it's plotting a future for sustainable luxury cars.

The lab master

Meet Peter Dempster, an advanced technology engineer at BMW in Mountain View. He's part of a team that's cooking up new ideas for BMW's next-gen cars. Dempster worked on the MINI E, an electric car that rolled out in 2008 and was a big hit among the company's more than 600 test-drivers. He's now using data from the MINI E project to help BMW meet the needs of a growing group of luxury consumers concerned with sustainability.

Solar tree

At BMW's Mountain View campus, the company is experimenting with using alternative energy to fuel cars. This solar tree, Dempster says, produces enough electricity (in kilowatt-hours) to power one of BMW's electric vehicles. At the campus, the electricity from the panel helps power appliances in the building. In fact, the Mountain View team is working on ways to monitor all of its electricity use. Employees can view the energy used by the building's thermostat, solar chargers, refrigerator, solar tree, and other devices via one central gateway. BMW researchers are also developing an easy-to-read interface to manage all this data. Ultimately, Dempster hopes, the company could sell that interface to customers interested in monitoring their energy consumption.

Red light, green light

Researchers are looking to figure out how to get BMW cars to communicate with stoplights. A team at Mountain View is trying to figure out which information from the stoplights to display to a driver to help improve safety and save fuel. Certain stoplight timing data -- like when a light will turn colors -- could help drivers make decisions that would improve the fuel economy of cars. Of course, Demptster says, it's important to fine-tune the formula so the display doesn't encourage drivers to gun it to beat a red.

The battery shed

In a shed in the parking lot, BMW keeps lithium-ion batteries after they've been removed from electric cars. There are all kinds of potential projects for these batteries, Dempster says. Someday, the industry could support an end-of-life lithium-ion battery market, depending on several factors, including the way we finance electric cars in the future. Right now, the shed of batteries provides energy to some of the car chargers at BMW. Usually, a fast charger accounts for 50 kilowatt-hours of demand to the Mountain View facility's typical 30 kW load, Dempster says. "So if we can use the battery instead of just charging from the grid, it's a much more cost-effective system. We're investigating that."

Power up

Many employees at BMW are already aboard the EV (electric vehicle) train. There are car-charging stations in the Mountain View parking lot for employees and visitors. "We strongly believe that workplace charging is going to really increase the demand for EVs," says Dempster. Already, the chargers have been a bit of a hit at Mountain View. Since the campus' three chargers were installed in 2012, they've been used for 584 charges and have dispensed 4,310 kilowatt-hours of power.
About the Authors
By Shelley DuBois
See full bioRight Arrow Button Icon
By Brett Krasnove
See full bioRight Arrow Button Icon
By Brett Krasnove
See full bioRight Arrow Button Icon

Latest in

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Fortune Secondary Logo
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • World's Most Admired Companies
  • See All Rankings
  • Lists Calendar
Sections
  • Finance
  • Fortune Crypto
  • Features
  • Leadership
  • Health
  • Commentary
  • Success
  • Retail
  • Mpw
  • Tech
  • Lifestyle
  • CEO Initiative
  • Asia
  • Politics
  • Conferences
  • Europe
  • Newsletters
  • Personal Finance
  • Environment
  • Magazine
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
  • Group Subscriptions
About Us
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • Pinterest icon

Latest in

Current price of gold as of June 10, 2026
Personal Financegold prices
Current price of gold as of June 10, 2026
By Danny BakstJune 10, 2026
14 minutes ago
Current price of oil as of June 10, 2026
Personal FinanceOil
Current price of oil as of June 10, 2026
By Joseph HostetlerJune 10, 2026
15 minutes ago
Current price of silver as of Wednesday, June 10, 2026
Personal Financesilver
Current price of silver as of Wednesday, June 10, 2026
By Joseph HostetlerJune 10, 2026
18 minutes ago
Businesswoman working at desk with laptop and documents in office
NewslettersCFO Daily
Finance teams can’t quit Excel. Workday wants to change that with AI
By Sheryl EstradaJune 10, 2026
1 hour ago
goldman
Investingprivate equity
‘The circulatory system isn’t working.’ Goldman on what’s really wrong with private markets
By Nick LichtenbergJune 10, 2026
1 hour ago
Exclusive: Mastercard launches protocol to let AI agents pay each other, send micropayments
BankingMastercard
Exclusive: Mastercard launches protocol to let AI agents pay each other, send micropayments
By Ben WeissJune 10, 2026
1 hour ago

Most Popular

Pentagon accuses Alibaba, Baidu and BYD, three of China's biggest companies, of supporting the Chinese military
Asia
Pentagon accuses Alibaba, Baidu and BYD, three of China's biggest companies, of supporting the Chinese military
By Kate O'Keeffe and BloombergJune 8, 2026
2 days ago
'We are rapidly running out of time': Watchdog sounds Social Security alarm after 22% cut confirmed for 2032
Economy
'We are rapidly running out of time': Watchdog sounds Social Security alarm after 22% cut confirmed for 2032
By Nick LichtenbergJune 9, 2026
21 hours ago
Costco CEO Ron Vachris rose from forklift driver to the C-suite without a college degree: ‘Don’t chase a title’ is the career advice that got him there
Success
Costco CEO Ron Vachris rose from forklift driver to the C-suite without a college degree: ‘Don’t chase a title’ is the career advice that got him there
By Preston ForeJune 8, 2026
2 days ago
Current price of oil as of June 9, 2026
Personal Finance
Current price of oil as of June 9, 2026
By Joseph HostetlerJune 9, 2026
1 day ago
Current price of silver as of Tuesday, June 9, 2026
Personal Finance
Current price of silver as of Tuesday, June 9, 2026
By Joseph HostetlerJune 9, 2026
1 day ago
Trump, who has repeatedly called climate change fake, is now threatening Brazil with tariffs over the deforestation of the Amazon
Environment
Trump, who has repeatedly called climate change fake, is now threatening Brazil with tariffs over the deforestation of the Amazon
By Sasha RogelbergJune 8, 2026
2 days ago

© 2026 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.