The Attention Refund

Smartphones were designed to connect us; instead, they captured us. As rates of anxiety, depression, and screen dependency reach historic highs, two founders are building businesses on a radical premise: that the most valuable thing a tech company can give you is your time and attention back. Kaiwei Tang's Light Phone is built to do less by design. Andrew Yang's Noble Mobile pays you cash back for using less data. How to build a scalable business by convincing people to use your product less? The executives discuss. Kaiwei Tang, Co-Founder and Chief Executive Officer, Light Andrew Yang, Chief Executive Officer, Noble Mobile Kristin Stoller, Editorial Director, Fortune