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View from the C-Suite

  • How an Indian tech company built a $19 billion brand by sponsoring the New York City marathon
    Leadership

    How an Indian tech company built a $19 billion brand by sponsoring the New York City marathon

    BY
    October 31, 2024
  • How misguided M&A damaged America’s drugstores
    Leadership

    How misguided M&A damaged America’s drugstores

    BY
    October 24, 2024
  • How Merck leveled up its cybersecurity strategy since the NotPetya cyberattack that led to a $1.4 billion dispute
    Leadership

    How Merck leveled up its cybersecurity strategy since the NotPetya cyberattack that led to a $1.4 billion dispute

    BY
    October 22, 2024
  • How the CEO of a major aerospace company totally rewrote his playbook after a $4.2 billion deal with Boeing fell through: ‘It was a baptism by fire’
    Leadership

    How the CEO of a major aerospace company totally rewrote his playbook after a $4.2 billion deal with Boeing fell through: ‘It was a baptism by fire’

    BY
    October 21, 2024
  • Inside Wendy’s drive-thru AI that makes ordering fast food even faster
    Leadership

    Inside Wendy’s drive-thru AI that makes ordering fast food even faster

    BY
    October 15, 2024
  • Meet the former Amazon VP driving Hershey’s tech transformation
    Leadership

    Meet the former Amazon VP driving Hershey’s tech transformation

    BY
    October 8, 2024
  • Roy Jakobs, chief executive officer of Royal Philips NV
    Leadership

    A $1 billion CPAP recall devastated Philips. The CEO’s turnaround plan involves overhauling company culture and adding a key role to the C-suite

    BY
    October 3, 2024
  • Photo of Jason Strle
    Leadership

    Discover’s CIO says AI in financial services is still in the ‘early stages’ as the industry navigates 2 risks

    BY
    October 1, 2024
  • Whole Foods is cutting prices and ditching its ‘Whole Paycheck’ aura to appeal to inflation-weary shoppers
    Leadership

    Whole Foods is cutting prices and ditching its ‘Whole Paycheck’ aura to appeal to inflation-weary shoppers

    BY
    June 29, 2024
  • Virgin Atlantic’s CEO says he received complaints about the airline’s tattoo policy—and he doesn’t care: ‘Society will catch up’
    Leadership

    Virgin Atlantic’s CEO says he received complaints about the airline’s tattoo policy—and he doesn’t care: ‘Society will catch up’

    BY
    June 25, 2024
  • Why Bic, the maker of ballpoint pens and shaving sticks, identifies as a tech-forward company
    Leadership

    Why Bic, the maker of ballpoint pens and shaving sticks, identifies as a tech-forward company

    BY
    June 18, 2024
  • Photo of Chris Cocks
    Leadership

    What the CEO of toymaker Hasbro learned from a failed media acquisition that led to $1.7B loss: ‘We’d strayed from our core mission’

    BY
    June 11, 2024
  • Brooks Running’s CEO plans to build a $4 billion brand by expanding into lifestyle products: ‘Innovation is how we justify a $160 price tag’
    Leadership

    Brooks Running’s CEO plans to build a $4 billion brand by expanding into lifestyle products: ‘Innovation is how we justify a $160 price tag’

    BY
    June 4, 2024
  • The 5th-gen CEO of J.M. Smucker explains how family members must ‘earn a seat’ at the snacks empire—and be more than a nepo baby
    Leadership

    The 5th-gen CEO of J.M. Smucker explains how family members must ‘earn a seat’ at the snacks empire—and be more than a nepo baby

    BY
    April 8, 2024
  • Inside the turnaround plan to make Vans, Supreme, and The North Face cool again
    Leadership

    Inside the turnaround plan to make Vans, Supreme, and The North Face cool again

    BY
    March 19, 2024

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