Digital Advertising

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The great ‘cookie deprecation’ has left advertisers scrounging for new ways to earn consumer data
Newsletters

The great ‘cookie deprecation’ has left advertisers scrounging for new ways to earn consumer data

By
May 19, 2023
When it comes to building trust with consumers, brands need to put customer satisfaction first
Newsletters

When it comes to building trust with consumers, brands need to put customer satisfaction first

By
May 5, 2023
Google will offer ad clients A.I.-generated marketing campaigns similar to ones created by humans at agencies
Tech

Google will offer ad clients A.I.-generated marketing campaigns similar to ones created by humans at agencies

By
April 20, 2023
Etsy CEO Josh Silverman
Newsletters

Etsy remains a great deal for sellers—even as vendors boycott over fee hike

By
April 12, 2022
Snapchat signage
Newsletters

Apple’s ad changes wiped $142 billion off Snap, Facebook, and other online ad giants

By Robert Hackett and Declan Harty
October 23, 2021
Apple and Facebook face off in an epic user privacy showdown
Tech

Apple and Facebook face off in an epic user privacy showdown

By
May 2, 2021
How Google became a ‘click cannibal’
Newsletters

How Google became a ‘click cannibal’

By
March 23, 2021
Baden-Wuerttemberg, Wangen im Allgäu: Pastries are on display at Cafe Walfisch downtown.
Tech

Google beefs up privacy promises as it prepares to upend its ad model

By
March 3, 2021
The web must change its business model if it wants to become truly global and multilingual
Commentary

The web must change its business model if it wants to become truly global and multilingual

By
December 21, 2020
Portrait Lord Leverhulme
Newsletters

Sometimes the simplest uses of A.I. are the best

By
November 24, 2020
3 big takeaways from Facebook’s latest earnings
Tech

3 big takeaways from Facebook’s latest earnings

By
October 29, 2020
AOC deftly deployed digital spending to trounce Wall Street–backed rival
Finance

AOC deftly deployed digital spending to trounce Wall Street–backed rival

By
June 24, 2020
ISG.07.20.Instagram-Featured
Magazine

Confessions of an Instagram addict

By
May 18, 2020
Facebook shares soar 10% despite impact of coronavirus on ad sales
Tech

Facebook shares soar 10% despite impact of coronavirus on ad sales

By
April 29, 2020
Alphabet’s shares jump 8% after the coronavirus impact is less than feared
Tech

Alphabet’s shares jump 8% after the coronavirus impact is less than feared

By
April 28, 2020

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