Advertising

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Sundar Pichai
Tech

‘We’ve actually found that people find these ads really helpful’: Google claims cramming ads into AI-generated search will help, not hurt users

By Ryan Barwick, Marketing Brew and Morning Brew
May 24, 2024
Portrait of young red headed woman.
Success

Gen Z ignores brand messaging by default. Here’s how to win their attention—and loyalty

By
May 23, 2024
Jessica Rosenworcel
Tech

FCC introduces effectively toothless proposal that would regulate AI everywhere except streaming

By Ali Swenson and The Associated Press
May 22, 2024
Apple commercial
Tech

Apple’s disastrous iPad ad mocked by rival Samsung in new 43-second spot: ‘We would never crush creativity’

By
May 16, 2024
An image of a woman holding a laptop in front of a ChatGPT logo
Leadership

OpenAI’s marketing head shares the one big mistake CMOs are making with AI

By
May 14, 2024
Apple commercial
Tech

Hugh Grant speaks for all on Apple’s horrific new ad: ‘The destruction of the human experience. Courtesy of Silicon Valley’

By Wyatte Grantham-Philips and The Associated Press
May 9, 2024
Apple CEO Tim Cook at the 2024 Vanity Fair Oscar Party on March 10, 2024 in Beverly Hills, California.
Tech

Apple ad obliterates the tools of human creativity with a hydraulic press to hype its ‘thinnest product yet.’ Offended consumers flipped it to make a less ‘horrific corporate nightmare’

By
May 9, 2024
Army releases unsettling ad with haunting, nightmarish images and subliminal messaging to fill its hardest vacancy: psyops
Success

Army releases unsettling ad with haunting, nightmarish images and subliminal messaging to fill its hardest vacancy: psyops

By Lolita C. Baldor and The Associated Press
May 3, 2024
Sundar Pichai
Tech

Google flexes ad muscles to Hollywood as YouTube dominates: ‘Even though viewing habits have become more complex, reaching viewers doesn’t need to be’

By Kelsey Sutton, Marketing Brew and Morning Brew
April 30, 2024
Laura Alber
Retail

Pottery Barn parent Williams-Sonoma fined for marketing furniture as ‘crafted’ in the U.S. when it was made in China

By
April 27, 2024
YouTube CEO Neal Mohan
Tech

YouTube was the real hero of Google’s Q1 earnings, and it should set off alarm bells at Netflix

By
April 26, 2024
Meta CEO Mark Zuckerberg on a stage.
Tech

Meta’s investors are worried about the billions it’s spending on AI—but its advertising empire makes it a positive, Deutsche Bank says

By
April 26, 2024
Image of Netflix login screen.
Tech

Netflix’s password crackdown has stirred up a wave of subscription revenue that still has a lot of room to run

By
April 17, 2024
‘Change agent’ Caitlin Clark prompts advertiser free-for-all: ‘She’s jump-started a new era of basketball, and she’s propelling women’s sports forward’
Success

‘Change agent’ Caitlin Clark prompts advertiser free-for-all: ‘She’s jump-started a new era of basketball, and she’s propelling women’s sports forward’

By Alyssa Meyers, Marketing Brew and Morning Brew
April 16, 2024
Video games are turning into streaming TV, putting ads into America’s favorite entertainment form
Tech

Video games are turning into streaming TV, putting ads into America’s favorite entertainment form

By
April 11, 2024

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