VIDEOS|Conferences

New Murabba: Reimagining Urban Living

New Murabba is one of the world’s most ambitious urban experiments: a district built entirely around the 15-minute city ideal, where homes, workspaces, parks, schools, health care, culture, and entertainment all are within walking distance. At its heart stands The Mukaab, a colossal cubic landmark designed to host immersive cultural, retail, and entertainment experiences—a structure so massive it could enclose 20 Empire State Buildings. We'll learn how New Murabba could reshape Riyadh’s economy and culture and set a new benchmark for sustainable city living with vast green spaces and smart, low-carbon design.