• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia
Some Fortune Crypto pricing data is provided by Binance.
The CoinsBitcoin

Bitcoin breaks all-time high of $69,000 as investors flock to spot ETFs ahead of halving

By
Niamh Rowe
Niamh Rowe
Down Arrow Button Icon
By
Niamh Rowe
Niamh Rowe
Down Arrow Button Icon
March 5, 2024, 10:30 AM ET
Bitcoin has reached a new all-time high.
Bitcoin has reached a new all-time high.Chesnot—Getty Imges

Bitcoin on Tuesday morning surpassed $69,000, breaking the record price set by the original cryptocurrency during the last bull run in November 2021.

Recommended Video

Up more than 50% already this year, Bitcoin hit $69,170.63 before falling back below $65,000 in intraday trading. Crypto’s OG surpassed $1.3 trillion market cap for the second time in history yesterday, according to CoinGecko data. The coin, when peaking, had gained more than 200% from a year ago.

Mainstream financial institutions, such as BlackRock and Fidelity, issuing spot ETFs has driven investors toward the cryptocurrency. The exchange-traded products have made it easier for retail investors and IRA holders to gain exposure to Bitcoin without needing to buy it from a crypto exchange or navigate on-chain wallets.

ETF inflows reached a record high last week at $760 million and, as of Tuesday, collectively have accumulated over $50 billion in assets under management in barely two months of trading. The almost $8 billion in year-to-date Bitcoin inflows already have exceeded all inflows from 2021, according to Bank of America Global Research’s Flow Show team.

The ten spot bitcoin ETFs have blown through $50b in assets.. began life 7 weeks ago under $30b. About $8b of it is from flows, the rest from bitcoin value going up. pic.twitter.com/CZCl4mdd7Y

— Eric Balchunas (@EricBalchunas) March 5, 2024

BlackRock Inc.’s iShares Bitcoin Trust (IBIT) and Fidelity Investments’ Wise Origin Bitcoin Fund (FBTC) have captured over 79% of total inflows into the so-called Newborn Nine—a nickname for the group of new ETFs, excluding Grayscale’s GBTC, that has seen billions of dollars in outflows. On Friday, IBIT jumped above $10 billion in assets under management after receiving a record $612 million of inflows in a single day. On Monday, FBTC saw $404.6 billion of inflows, its largest to date.

Another major tailwind for Bitcoin is the upcoming so-called halving, which cuts the daily supply of newly minted coins by 50%—an event that has historically has caused prices to soar. As the next halving rapidly approaches on or around April 19, investors have been anticipating a similar pattern.

Following the previous three halvings, the price climbed 8,760% to $1,152, then 2,570% to $17,760, and then 594% to $67,549 by the following year.

Well, we passed ATH high WAY before the halving. Here's what I think this might mean. 👇

1. This time really is different. #bitcoin    has NEVER done this in its history. This is truly unprecedented.

2. However, I've always thought last bull market was incomplete. I think… pic.twitter.com/yRhbyd7ZVo

— Pastor Coin (@pastorcoin) March 5, 2024

“Over a long period of time, I think you’re going to see institutions being the majority holder of Bitcoin, whereas historically, it was more retail—that’s why you’ve seen the price rise. On top of this, there is some anticipation that after the halving, with supply being less, the price could be much higher,” Robert Le, a crypto analyst at Pitchbook, told Fortune.

“Bitcoin reaching its all-time high is positive for the industry as a whole,” Laurence Smith, a senior market strategist for Consensys, told Fortune. “Other cryptocurrencies tend to be correlated with Bitcoin and will be brought up with it, and more money flowing into the space is good news for those building, attracting more VC money.”

Join us at the Fortune Workplace Innovation Summit May 19–20, 2026, in Atlanta. The next era of workplace innovation is here—and the old playbook is being rewritten. At this exclusive, high-energy event, the world’s most innovative leaders will convene to explore how AI, humanity, and strategy converge to redefine, again, the future of work. Register now.
About the Author
By Niamh Rowe
LinkedIn iconTwitter icon
See full bioRight Arrow Button Icon

Latest in The Coins

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • Future 50
  • World’s Most Admired Companies
  • See All Rankings
Sections
  • Finance
  • Leadership
  • Success
  • Tech
  • Asia
  • Europe
  • Environment
  • Fortune Crypto
  • Health
  • Retail
  • Lifestyle
  • Politics
  • Newsletters
  • Magazine
  • Features
  • Commentary
  • Mpw
  • CEO Initiative
  • Conferences
  • Personal Finance
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
About Us
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map

Latest in The Coins

A picture of Bitcoins
The CoinsCryptocurrency
The crypto market may be out of gas as Bitcoin dips under $100k and altcoins plummet
By Carlos GarciaNovember 6, 2025
2 months ago
Brad Garlinghouse smiles at the camera.
The CoinsVenture Capital
Ripple says Fortress, Citadel Securities invest $500 million
By Emily Mason and BloombergNovember 5, 2025
2 months ago
A man in a black hoodie and glasses is speaking
The CoinsCryptocurrency
Altcoin giant Animoca Brands aims to go public next year, listing will test investor appetite for exotic crypto assets
By Carlos GarciaNovember 4, 2025
2 months ago
A man tries to pull a coin with a BTC logo up a mountain.
The CoinsBitcoin
Crypto’s big ‘Uptober’ ends with a whimper, Bitcoin down 4%
By Carlos Garcia and Ben WeissOctober 31, 2025
2 months ago
Two men are looking at monitors while trading
The CoinsCryptocurrency
Crypto’s second wave of ETFs arrives, investors snap up new Solana offering
By Carlos GarciaOctober 31, 2025
2 months ago
Michael Saylor on stage at a Bitcoin conference.
CompaniesBitcoin
Michael Saylor boosts yield, says Strategy is at an ‘inflection point’
By David Pan, Judy Lagrou and BloombergOctober 30, 2025
2 months ago

Most Popular

placeholder alt text
Health
Bill Gates warns the world is going 'backwards' and gives 5-year deadline before we enter a new Dark Age
By Eleanor PringleJanuary 9, 2026
2 days ago
placeholder alt text
Economy
As U.S. debt soars past $38 trillion, the flood of corporate bonds is a growing threat to the Treasury supply
By Jason MaJanuary 10, 2026
24 hours ago
placeholder alt text
C-Suite
Silicon Valley billionaire flies coach out of solidarity: 'If I'm going to ask my employees to do it, I need to do it, too'
By Nick LichtenbergJanuary 9, 2026
2 days ago
placeholder alt text
Economy
Gen Z is rebelling against the economy with ‘disillusionomics,’ tackling near 6-figure debt by turning life into a giant list of income streams
By Jacqueline MunisJanuary 10, 2026
1 day ago
placeholder alt text
Success
Gen Z are arriving to college unable to even read a sentence—professors warn it could lead to a generation of anxious and lonely graduates
By Preston ForeJanuary 9, 2026
2 days ago
placeholder alt text
Success
Diary of a CEO founder says he hired someone with 'zero' work experience because she 'thanked the security guard by name' before the interview
By Emma BurleighJanuary 8, 2026
3 days ago

© 2025 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.