• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia
TechGeely
Asia

Geely, one of China’s biggest carmakers, resists the push to go all-electric

Nicholas Gordon
By
Nicholas Gordon
Nicholas Gordon
Asia Editor
Down Arrow Button Icon
Nicholas Gordon
By
Nicholas Gordon
Nicholas Gordon
Asia Editor
Down Arrow Button Icon
December 18, 2024, 7:00 AM ET
Gui Shengyue, CEO of Geely Automobile Holdings, said in a recent interview that leaving petrol cars behind would mean losing a “profit growth engine.”
Gui Shengyue, CEO of Geely Automobile Holdings, said in a recent interview that leaving petrol cars behind would mean losing a “profit growth engine.”Jessica Lee—Bloomberg/Getty Images

Even in a car market as EV-crazy as China’s, some auto executives aren’t completely convinced by electrification. 

Recommended Video

Gui Shengyue, CEO of Geely Automobile Holdings, one of China’s largest automakers, believes that internal combustion engine (ICE) cars are going to be a key part of the company’s business. “As a carmaker, you will lose a profit growth engine if you do not make petrol cars,” Gui told the South China Morning Post in an interview published Wednesday, noting that EVs “do not entirely reflect” the car market. 

Geely Auto sold 1.97 million cars in the first 11 months of 2024, close to its annual sales target of 2 million. Around 777,000 of those sales were “new energy vehicles,” a Chinese term that includes both battery electric vehicles and plug-in hybrids.

While some of its electrified models are performing well with Chinese consumers, Geely is still dwarfed by the biggest player in China’s EV market—BYD, the market leader, which sold 3.8 million new energy vehicles between January and November.

Caution on going all in on EVs

Gui isn’t the only car executive to be cautious over the EV shift. 

Toyota chairman Akio Toyoda is a long skeptic of the push for battery-powered electric vehicles, instead supporting a “multi-pathway” approach that includes hybrid engines and ICE cars that run on alternative fuels. 

Other global automakers are scaling back their ambitious EV plans as demand cools. In May, Volkswagen said it would produce more plug-in hybrids in response to slower demand for battery EVs. In July, GM walked back its production target of 1 million EVs by the end of next year. Ford also shrunk its EV ambitions in August, canceling plans for an electric SUV. 

Nominations are now open:
Fortune is now accepting nominations for the 2025 Southeast Asia 500—the definitive ranking of the region’s largest companies. Start your nomination here.

 

 

 

Still, Gui’s skepticism is novel in China, whose car industry has radically shifted to embrace EVs. China accounted for 70% of all EV sales in November, according to data from research firm Rho Motion.

Last year, China overtook Japan as the world’s largest auto exporter, in part owing to its affordable EVs. 

Yet petrol cars are still a major part of China’s car sector. In addition to fulfilling domestic demand, Chinese carmakers are exporting petrol cars to markets that have yet to embrace EVs, like the Middle East, Latin America, and, increasingly, Russia. Chinese car manufacturers, including Geely, have rushed to sell petrol cars to Russian consumers to replace Western automakers that left after Moscow’s invasion of Ukraine. 

But Geely’s Gui still expects petrol cars to change with the times. Petrol cars will “have to be fuel-efficient to support the global efforts to reduce emissions,” he told the South China Morning Post. “They will be made more intelligent, like electric cars,” he continued, referring to the new technology found in China-made EVs.

Fortune has contacted Geely for comment.

Geely’s sprawling empire

Geely is part of a sprawling auto empire owned by Zhejiang Geely Holding Group, No. 185 on Fortune’s Global 500 and founded by Li Shufu in 1986. Geely Automobile Holdings is the group’s Hong Kong–listed arm.

Geely produces several EV brands targeting different segments of the Chinese car market, including Zeekr, a premium brand that tries to compete with Tesla and local EV startups like Nio and Xpeng. Zeekr raised $440 million in an IPO on the New York Stock Exchange earlier this year, a rare U.S. listing for a Chinese company. 

Zhejiang Geely Holding Group also owns the Swedish carmaker Volvo. In September, Volvo scrapped its plans to only sell electric cars by 2030. 

Both Geely Auto and Volvo own stakes in Polestar, a Swedish manufacturer dedicated to EVs. Polestar has struggled to meet sales targets amid a slowdown in the broader EV market. The company replaced its CEO in October, appointing Michael Lohscheller, a veteran car CEO, to the position. 

Geely also has a 49.9% stake in Malaysian automaker Proton, which debuted its first locally made EV this week in a launch ceremony attended by Malaysia Prime Minister Anwar Ibrahim.

Last week, Ji Yue, an EV joint venture between Geely and Chinese tech company Baidu, admitted that it needed to restructure its operations to stay afloat in China’s fiercely competitive car market. The company then took to social media to reassure customers that it would continue to deliver cars, even as videos of employees challenging the CEO spread on social media. 

On Friday, both Baidu and Geely announced that they would help Ji Yue make key payments and ensure delivery of after-sale services, according to Caixin. 

Join us at the Fortune Workplace Innovation Summit May 19–20, 2026, in Atlanta. The next era of workplace innovation is here—and the old playbook is being rewritten. At this exclusive, high-energy event, the world’s most innovative leaders will convene to explore how AI, humanity, and strategy converge to redefine, again, the future of work. Register now.
About the Author
Nicholas Gordon
By Nicholas GordonAsia Editor
LinkedIn iconTwitter icon

Nicholas Gordon is an Asia editor based in Hong Kong, where he helps to drive Fortune’s coverage of Asian business and economics news.

See full bioRight Arrow Button Icon

Latest in Tech

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • Future 50
  • World’s Most Admired Companies
  • See All Rankings
Sections
  • Finance
  • Leadership
  • Success
  • Tech
  • Asia
  • Europe
  • Environment
  • Fortune Crypto
  • Health
  • Retail
  • Lifestyle
  • Politics
  • Newsletters
  • Magazine
  • Features
  • Commentary
  • Mpw
  • CEO Initiative
  • Conferences
  • Personal Finance
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
About Us
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map

Latest in Tech

Bill Gates speaks onstage at the Bloomberg Philanthropies Global Forum 2025 at The Plaza Hotel on September 24, 2025 in New York City.
AIBill Gates
Bill Gates says AI could be used as a bioterrorism weapon akin to the COVID pandemic if it falls into the wrong hands
By Eleanor PringleJanuary 9, 2026
5 hours ago
shapiro
Big TechMedia
Top media strategist on Netflix ending its war on sleep to battle against ‘an infinite number of monkeys’—or the Army of the Dead
By Nick LichtenbergJanuary 9, 2026
5 hours ago
Bill Gates pictured in New York, May 2025.
SuccessBill Gates
Read Bill Gates’s 2026 annual letter in full
By Eleanor PringleJanuary 9, 2026
5 hours ago
A screen displays the Grok logo while a person holds another phone in front.
AIX
Lawmakers and victims criticize the choice to limit Grok’s AI image generation to paid users as ‘insulting’ and ‘not effective’
By Beatrice NolanJanuary 9, 2026
7 hours ago
NewslettersTerm Sheet
Andreessen Horowitz’s shiny, new $15 billion reveals where the firm sees the biggest opportunities
By Allie GarfinkleJanuary 9, 2026
8 hours ago
Chinese and U.S. flags wave outside a technology company in Beijing, on April 17, 2025. (Photo: Pedro Pardo/AFP/Getty Images)
NewslettersFortune Tech
‘Salt Typhoon’ hackers accessed email of U.S. congressional committee staff
By Andrew NuscaJanuary 9, 2026
8 hours ago

Most Popular

placeholder alt text
Success
Diary of a CEO founder says he hired someone with 'zero' work experience because she 'thanked the security guard by name' before the interview
By Emma BurleighJanuary 8, 2026
1 day ago
placeholder alt text
Law
Amazon is cutting checks to millions of customers as part of a $2.5 billion FTC settlement. Here's who qualifies and how to get paid
By Sydney LakeJanuary 6, 2026
3 days ago
placeholder alt text
Workplace Culture
Amazon demands proof of productivity from employees, asking for list of accomplishments
By Jake AngeloJanuary 8, 2026
1 day ago
placeholder alt text
Real Estate
Google billionaire Larry Page copies the Jeff Bezos playbook, buying a $173 million Miami compound that will save him millions in taxes
By Nick LichtenbergJanuary 8, 2026
23 hours ago
placeholder alt text
Crypto
Russia and Iran are increasingly turning to crypto—especially stablecoins—to avoid sanctions, report finds
By Carlos GarciaJanuary 8, 2026
1 day ago
placeholder alt text
Future of Work
AI layoffs are looking more and more like corporate fiction that's masking a darker reality, Oxford Economics suggests
By Nick LichtenbergJanuary 7, 2026
2 days ago

© 2025 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.