• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia

Trendingnow

1

The U.S. spent $30 billion to ditch textbooks for laptops and tablets: The result is the first generation less cognitively capable than their parents

2

Peter Thiel and other tech billionaires are publicly shielding their children from the products that made them rich

3

Trump embraces Australian retirement system backed by Larry Fink

1

The U.S. spent $30 billion to ditch textbooks for laptops and tablets: The result is the first generation less cognitively capable than their parents

2

Peter Thiel and other tech billionaires are publicly shielding their children from the products that made them rich

3

Trump embraces Australian retirement system backed by Larry Fink
AIGoogle

Google Gemini boss describes working with founders Larry Page and Sergey Brin to win the AI future

Nick Lichtenberg
By
Nick Lichtenberg
Nick Lichtenberg
Business Editor
Down Arrow Button Icon
Nick Lichtenberg
By
Nick Lichtenberg
Nick Lichtenberg
Business Editor
Down Arrow Button Icon
February 12, 2026, 9:54 AM ET
Deepmind CEO
Fortune editor-in-chief Alyson Shontell with Google AI leader Demis Hassabis.Fortune
Add Fortune on Google for similar content.

Not so long ago, Google risked being seen as a sleeping giant, coasting on its supersize status while agile competitors raced ahead in the artificial intelligence arms race. But according to Demis Hassabis, CEO of Google DeepMind, that narrative is dead.

Recommended Video

In an interview with Fortune editor-in-chief Alyson Shontell on the Titans and Disruptors of Industry podcast, Hassabis revealed that reports of deep engagement by Google cofounders Larry Page and Sergey Brin are very real, and they are actively driving a resurgence that has placed the $3.9 trillion tech titan back on offense. The result, Hassabis claims, is the dawn of a new “golden era” of discovery and product velocity.

“Sergey has been in the weeds, programming,” Hassabis told Fortune regarding Brin’s involvement in recent projects, particularly the fantastically well-received Gemini models. Page is getting involved as well, Hassabis said, in more strategic ways. This hands-on return has “been fantastic” for Hassabis to see, helping push the company’s technical boundaries and ensuring the necessary resources are deployed to train massive frontier models.

Brin addressed his unretirement in December 2025, speaking at Stanford University’s School of Engineering centennial celebration about stepping back from a day-to-day role in late 2019, just before the pandemic hit. He said he felt himself “spiraling” despite his status as one of the world’s richest men, and found himself going into work when the Googleplex reopened for employees in 2023. The Wall Street Journal reported at the time that this meant Brin showed up for work three to four times per week, and by February 2025 he had issued an internal memo advising Google employees visit Mountain View at least five times a week, with 60-hour weeks hitting the “sweet spot” of productivity.

Getting back to a ‘shipping culture’

This renewed founder intensity coincides with a massive structural shift: the merger of the Google Brain and DeepMind research units. Hassabis, who now leads the combined entity, described Google DeepMind as the “engine room” of the company—a “nuclear power plant” plugged into Google’s vast ecosystem of Search, YouTube, and Chrome.

The consolidation was driven by a period Hassabis acknowledged as a wake-up call: 2023, following the explosive release of OpenAI’s ChatGPT. To compete in the age of scaling laws, Google needed to pool its talent and, crucially, its computing power. “Even someone like Google didn’t have enough compute to have two, you know, frontier projects under one umbrella,” Hassabis explained.

“We had two world-class groups in original DeepMind and Google Brain,” he said, adding that he doesn’t think Google gets enough credit for the fact that something like 90% of the modern AI industry is built on tech or discoveries from those groups. Clarifying that he thinks Google has “incredible talent … better than anywhere else in the world by a long way,” it was still “getting complicated having two groups, especially given the amount of compute needed.”

The strategy appears to be working. Following the internal restructuring, Google parent Alphabet saw its shares skyrocket approximately 65% by the end of 2025, driven by the release of Gemini 3 and a viral image generation model known as “Nano Banana.” Hassabis claimed that the company has “crossed the watershed moment” with these latest models, which are now capable enough to assist in high-level research and coding.

Hassabis characterizes this period as a rediscovery of Google’s roots, making Page and Brin’s hands-on return all the more fitting. The goal was to resurrect the “shipping culture” of 10 to 15 years ago—taking “calculated risks” and moving with speed. Hassabis said he believes the company has been rediscovering “the golden era of Google” by taking calculated risks, shipping quickly, and embracing innovation. The focus is also on being thoughtful, scientific, and rigorous about what products it ships, whether that’s in engineering or science. “We‘ve really got into our groove,” Hassabis said. “And I think other people and the external world are starting to feel that.”

Looking beyond the stock price, Hassabis said he views this corporate renaissance as a stepping stone to a broader scientific one. He predicted that what is shaping up to be the second Google golden age will help unlock, in 10 to 15 years, a world of “radical abundance.” His vision includes using AI to solve the energy crisis through fusion or solar breakthroughs, revolutionizing human health to the point where “medicine won’t look like it does today,” and eventually using those resources to “travel the stars.”

For the immediate future, however, the focus remains on the “classic innovator’s dilemma”: disrupting their own core business before a competitor does. With the founders back in the trenches and a unified AI division powering the ship, Hassabis said he believes Google is no longer reacting to the future, but building it. “If we don’t disrupt ourselves, someone else will,” Hassabis said. “You’re better off … doing it on your terms.”

Watch the full episode on YouTube. The interview transcript can be found here.

Subscribe to Fortune Gulf Brief. Every Tuesday, this new newsletter delivers clear-eyed, authoritative intelligence on the deals, decisions, policies, and power shifts shaping one of the world’s most consequential regions, written for the people who need to act on it. Sign up here.
About the Author
Nick Lichtenberg
By Nick LichtenbergBusiness Editor
LinkedIn icon

Nick Lichtenberg is business editor and was formerly Fortune's executive editor of global news.

See full bioRight Arrow Button Icon
Add Fortune on Google for similar content.

Latest in AI

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Fortune Secondary Logo
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • World's Most Admired Companies
  • See All Rankings
  • Lists Calendar
Sections
  • Finance
  • Fortune Crypto
  • Features
  • Leadership
  • Health
  • Commentary
  • Success
  • Retail
  • Mpw
  • Tech
  • Lifestyle
  • CEO Initiative
  • Asia
  • Politics
  • Conferences
  • Europe
  • Newsletters
  • Personal Finance
  • Environment
  • Magazine
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
  • Group Subscriptions
About Us
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • Pinterest icon

Latest in AI

mm
Commentaryregulation
Exclusive: Delaware Secretary of State partners with Norm Ai to propose the AIC, a legal entity for agents
By John Nay and Charuni Patibanda-SanchezJuly 13, 2026
2 hours ago
Meta’s AI data center cost went from $10 billion to $50 billion in under 2 years—and split the town in two
Big TechMeta
Meta’s AI data center cost went from $10 billion to $50 billion in under 2 years—and split the town in two
By Sydney LakeJuly 13, 2026
4 hours ago
b
CommentaryWorld Cup
Columbia Business School professors: What the Balogun red card can teach us about AI and judgment
By Oded Netzer, Christopher Frank and Paul MagnoneJuly 13, 2026
5 hours ago
‘We are driving in the fog’: Hundreds of economists admit they’re flying blind on AI
Economydisruption
‘We are driving in the fog’: Hundreds of economists admit they’re flying blind on AI
By Nick LichtenbergJuly 13, 2026
7 hours ago
Shuman Ghosemajumder
Cybersecuritycyber
Exclusive: Google’s former ‘click fraud czar’ emerges from stealth with an on-device AI shield against AI-powered phishing, deepfakes, and other scams
By Jeremy KahnJuly 13, 2026
8 hours ago
Why corporate strategy is moving to the CFO’s office
AICFO Daily
Why corporate strategy is moving to the CFO’s office
By Sheryl EstradaJuly 13, 2026
10 hours ago

Most Popular

The U.S. spent $30 billion to ditch textbooks for laptops and tablets: The result is the first generation less cognitively capable than their parents
Innovation
The U.S. spent $30 billion to ditch textbooks for laptops and tablets: The result is the first generation less cognitively capable than their parents
By Sasha RogelbergJuly 12, 2026
1 day ago
Peter Thiel and other tech billionaires are publicly shielding their children from the products that made them rich
Big Tech
Peter Thiel and other tech billionaires are publicly shielding their children from the products that made them rich
By Marco Quiroz-GutierrezJuly 12, 2026
1 day ago
Trump embraces Australian retirement system backed by Larry Fink
Personal Finance
Trump embraces Australian retirement system backed by Larry Fink
By Brianna Sosa and BloombergJuly 12, 2026
1 day ago
Wyoming officials say Meta’s 715,000-square-foot data center is responsible for contaminating its water system with a rare bacterium
Environment
Wyoming officials say Meta’s 715,000-square-foot data center is responsible for contaminating its water system with a rare bacterium
By Sasha RogelbergJuly 10, 2026
3 days ago
Current price of oil as of July 13, 2026
Personal Finance
Current price of oil as of July 13, 2026
By Joseph HostetlerJuly 13, 2026
11 hours ago
Russia’s economy is an 'illusion' built on debt, and a banking crisis is ready to explode, intel report says, while the Kremlin may seize pensions
Banking
Russia’s economy is an 'illusion' built on debt, and a banking crisis is ready to explode, intel report says, while the Kremlin may seize pensions
By Jason MaJuly 12, 2026
1 day ago

© 2026 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.