• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia
Social Media

Perplexity said to submit bid to merge with TikTok’s US unit

By
Bloomberg
Bloomberg
Down Arrow Button Icon
By
Bloomberg
Bloomberg
Down Arrow Button Icon
January 18, 2025, 4:50 PM ET
Aravind Srinivas, chief executive officer Perplexity AI.
Aravind Srinivas, chief executive officer Perplexity AI.SeongJoon Cho—Bloomberg via Getty Images

Perplexity AI submitted a bid to TikTok parent ByteDance Ltd., to merge with its US operations and create a new entity, according to a person with knowledge of the matter. 

Recommended Video

The structure would allow most of ByteDance‘s existing investors to retain their stakes, according to CNBC, which cited a person with knowledge of the situation, and reported on the bid earlier Saturday.

Representatives for Perplexity and TikTok declined to comment.

Finding a buyer for TikTok presents a challenge, not just because ByteDance has balked at the idea of selling but because of the expected price tag. Few companies or individuals could likely afford TikTok, which is estimated to be worth as much as $50 billion.

One possibility is a billionaire acquirer, such as Elon Musk – whom the Chinese government is already evaluating as a potential new owner – or a team of investors, like Frank McCourt and Kevin O’Leary, who have publicly trumpeted their desire to take control of the app.

Perplexity AI, an artificial-intelligence search-engine startup, started 2024 with a roughly $500 million valuation and ended the year worth about $9 billion, CNBC said.

The Supreme Court on Friday unanimously upheld a law that would shut down TikTok, the wildly popular social media platform, as soon as Sunday in the US because of national security concerns. President Joe Biden told reporters after the ruling that he would not enforce the ban in his final days in office and that a decision on the app would be made by his successor.

TikTok’s China-based parent company is required to find a buyer for its US operations or face a shutdown on Sunday under the law. 

TikTok said it will be forced to “go dark” in the US on Sunday unless there’s a clear statement from the Biden administration to service providers that are maintaining its availability.

Read More: TikTok to ‘Go Dark’ on Sunday Without White House Clarity (1)

A president can grant a 90-day extension on that deadline if a serious purchase negotiation is underway. 

President-elect Donald Trump told NBC on Saturday he “most likely” will give TikTok the reprieve, saying in a telephone interview that he’ll “probably announce it on Monday” — the day of his inauguration to a second term.

Join us at the Fortune Workplace Innovation Summit May 19–20, 2026, in Atlanta. The next era of workplace innovation is here—and the old playbook is being rewritten. At this exclusive, high-energy event, the world’s most innovative leaders will convene to explore how AI, humanity, and strategy converge to redefine, again, the future of work. Register now.
About the Author
By Bloomberg
See full bioRight Arrow Button Icon

Latest in

The Sallie Mae Bank logo on a green layered background.
Personal FinanceCertificates of Deposit (CDs)
Sallie Mae CD rates 2025: Excellent returns (and not just for students)
By Joseph HostetlerDecember 12, 2025
18 seconds ago
The Discover logo on a green layered background.
Personal FinanceCertificates of Deposit (CDs)
Discover Bank CD rates 2025: How to ensure you get the highest APY
By Joseph HostetlerDecember 12, 2025
52 seconds ago
The Popular Direct logo on a green layered background.
Personal FinanceCertificates of Deposit (CDs)
Popular Direct CD rates 2025
By Joseph HostetlerDecember 12, 2025
1 minute ago
The Newtek Bank logo on a green layered background.
Personal FinanceCertificates of Deposit (CDs)
Newtek Bank CD rates 2025
By Joseph HostetlerDecember 12, 2025
2 minutes ago
Noom as best weight loss program
HealthWeight Loss
Noom Review (2025): Everything You Need to Know
By Christina SnyderDecember 12, 2025
25 minutes ago
Ryan Serhant lifts his arms at the premiere of Owning Manhattan, his Netflix show
Successrelationships
Ryan Serhant, a real-estate mogul who’s met over 100 billionaires, reveals his best networking advice: ‘Every room I go into, I use the two C’s’
By Dave SmithDecember 12, 2025
32 minutes ago

Most Popular

placeholder alt text
Success
At 18, doctors gave him three hours to live. He played video games from his hospital bed—and now, he’s built a $10 million-a-year video game studio
By Preston ForeDecember 10, 2025
2 days ago
placeholder alt text
Success
Palantir cofounder calls elite college undergrads a ‘loser generation’ as data reveals rise in students seeking support for disabilities, like ADHD
By Preston ForeDecember 11, 2025
1 day ago
placeholder alt text
Investing
Baby boomers have now 'gobbled up' nearly one-third of America's wealth share, and they're leaving Gen Z and millennials behind
By Sasha RogelbergDecember 8, 2025
4 days ago
placeholder alt text
Economy
Tariffs are taxes and they were used to finance the federal government until the 1913 income tax. A top economist breaks it down
By Kent JonesDecember 12, 2025
7 hours ago
placeholder alt text
Economy
‘We have not seen this rosy picture’: ADP’s chief economist warns the real economy is pretty different from Wall Street’s bullish outlook
By Eleanor PringleDecember 11, 2025
1 day ago
placeholder alt text
Uncategorized
Transforming customer support through intelligent AI operations
By Lauren ChomiukNovember 26, 2025
16 days ago
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • Future 50
  • World’s Most Admired Companies
  • See All Rankings
Sections
  • Finance
  • Leadership
  • Success
  • Tech
  • Asia
  • Europe
  • Environment
  • Fortune Crypto
  • Health
  • Retail
  • Lifestyle
  • Politics
  • Newsletters
  • Magazine
  • Features
  • Commentary
  • Mpw
  • CEO Initiative
  • Conferences
  • Personal Finance
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
About Us
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map

© 2025 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.