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Corporate America has been draining the world's water. Matt Damon's new campaign calls on Gap, Starbucks, and Amazon to help give it back

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Gen Z fled San Francisco for Texas and Florida. Now they’re turning ‘welcomer cities’ into the next big tech towns

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Corporate America has been draining the world's water. Matt Damon's new campaign calls on Gap, Starbucks, and Amazon to help give it back

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Current price of oil as of June 12, 2026

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Gen Z fled San Francisco for Texas and Florida. Now they’re turning ‘welcomer cities’ into the next big tech towns
NewslettersFortune CHRO

Exclusive: Some CHROs are treating remote and hybrid workers like ‘second class citizens’—but it’s a strategy likely to backfire

By
Paige McGlauflin
Paige McGlauflin
and
Emma Burleigh
Emma Burleigh
Down Arrow Button Icon
By
Paige McGlauflin
Paige McGlauflin
and
Emma Burleigh
Emma Burleigh
Down Arrow Button Icon
June 10, 2024, 8:20 AM ET
Group of colleagues sitting and working together in a busy office.
Some HR leaders plan to offer more career advancement opportunities to fully-in-person employees than hybrid or remote workers.pixelfit—Getty Images

Good morning!

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Employers have been trying a lot of things to entice their employees into the office for at least a few days a week, including free lunches, on-site childcare, and charity donations. 

That hybrid arrangement may be enough for employees to keep their jobs, but it may not be enough to boost their careers, according to a new survey of HR leaders from the Conference Board, shared exclusively with Fortune. Some CHROs say they plan to give better advancement opportunities to workers who come into the office five days a week. 

Around 9% of 120 CHROs polled by the Conference Board from April 1 to May 1 expect that promotion eligibility will be increased for fully in-office workers over remote workers. Additionally, 11% plan to increase high-profile project opportunities for in-office workers over hybrid workers, and 13% plan to offer in-office workers more development opportunities than hybrid workers.

Fully-remote workers can expect to lose out on even more career development opportunities. Around 10% of CHROs expect to increase promotion eligibility for fully-in-office workers over fully-remote workers, while 15% plan to increase high-profile office projects for in-office workers over fully-remote workers, and 7% plan to increase development opportunities for fully in-office workers.

It’s likely leaders are favoring in-person employees to try and make the case for RTO, sending a message that “if you want to have a career and accelerate your career growth, you should be more willing to be present on-site,” Diana Scott, U.S. human capital center leader at the Conference Board, tells Fortune.

“It didn’t surprise me that they were trying to come up with ways to entice more people to want to be in the office,” she adds.

But the option to work remotely for at least part of the week still remains a top priority for most workers—another Conference Board survey found that “flexibility” was the most popular non-salary compensation element, chosen by more than 65% of respondents. And Scott emphasizes employers that lean into that and figure out how to make their hybrid arrangements work are going to ultimately see the most benefit.

“Research that we’ve done shows that employees value flexibility, and that it has currency beyond just compensation,” she says, noting that just a small share of HR leaders plan to give their fully in-office workers some sort of preferential treatment. “I tend to think that the organizations who are able to navigate this new hybrid world and do it effectively, and not treat hybrid employees like second class citizens, they’re gonna win in the talent wars.”

Paige McGlauflin
paige.mcglauflin@fortune.com
@paidion

Today’s edition was curated by Emma Burleigh.

Around the Table

A round-up of the most important HR headlines.

- John Deere has fired hundreds of U.S. employees over the past few months, and is planning to cut more jobs, as the machinery company transitions more of its production to Mexico. The Guardian

- More global companies are starting to offer fertility benefits to ease pressure on staffers hoping to conceive, from paid time off to attend egg freezing appointments to IVF subsidies. Financial Times

- Samsung workers went on strike Friday for the first time in the company’s history, after union negotiations for better wages and bonuses repeatedly failed. New York Times

- One of the largest food suppliers in the U.S is fully staffed and is facing little difficulty in attracting and retaining workers as more Americans are turning to tough labor jobs to support themselves. Bloomberg

Watercooler

Everything you need to know from Fortune.

Work swell. U.S. employers added 272,000 jobs in May, a big boost from April, as American consumption fosters consistent hiring growth to meet supply demands. —AP

Buddy system. Airbnb’s CEO says he informally pairs workers together to foster collaboration and combat the workplace loneliness epidemic. —Eleanor Pringle

Business buoys. McKinsey executives say there is both an impending “skill tsunami” and “silver tsunami” that will impact the workforce, and suggest that employers nurture and upskill their employees to stay afloat. —Jane Thier

This is the web version of Fortune CHRO, a newsletter focusing on helping HR executives navigate the needs of the workplace. Sign up to get it delivered free to your inbox.
About the Authors
By Paige McGlauflin
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Emma Burleigh
By Emma BurleighReporter, Success

Emma Burleigh is a reporter at Fortune, covering success, careers, entrepreneurship, and personal finance. Before joining the Success desk, she co-authored Fortune’s CHRO Daily newsletter, extensively covering the workplace and the future of jobs. Emma has also written for publications including the Observer and The China Project, publishing long-form stories on culture, entertainment, and geopolitics. She has a joint-master’s degree from New York University in Global Journalism and East Asian Studies.

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