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RetailNike

Hundreds of staffers laid off at Nike, as second-round cuts hit Oregon headquarters

By
Kim Bhasin
Kim Bhasin
,
Leslie Patton
Leslie Patton
, and
Bloomberg
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By
Kim Bhasin
Kim Bhasin
,
Leslie Patton
Leslie Patton
, and
Bloomberg
Bloomberg
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April 19, 2024, 6:05 PM ET
John Donahoe
Nike president and CEO John Donahoe in 2023.David Paul Morris/Bloomberg via Getty Images
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Nike Inc. will have eliminated about 740 jobs at its headquarters by late June as part of its multiyear cost-cutting plan.

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In a filing with the state of Oregon on Friday, Nike’s vice president of people solutions, Michele Adams, said that this represents a “second phase of impacts” as the world’s largest sportswear company trims its workforce. 

Chief Executive Officer John Donahoe said in December that Beaverton, Oregon-based Nike would slash its global headcount by 2% as management seeks as much as $2 billion in cost savings over the next three years. 

Initial layoffs at Nike began in February and the company expected to conclude the process by the end of its fiscal year, according to an internal memo reviewed by Bloomberg News.

“To compete, we must edit, shift and divest less critical work to create greater focus and capacity for what matters most,” Donahoe said in the memo.

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