• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia
CommentaryCareers

Microsoft and Google’s chief sustainability officers: ‘CSO Barbie makes us proud, and a little worried. Here’s why’

By
Melanie Nakagawa
Melanie Nakagawa
and
Kate Brandt
Kate Brandt
Down Arrow Button Icon
By
Melanie Nakagawa
Melanie Nakagawa
and
Kate Brandt
Kate Brandt
Down Arrow Button Icon
July 26, 2023, 11:58 AM ET
Mattel has recast Barbie's image in an effort to dissociate the character from negative stereotypes about women.
Mattel has recast Barbie's image in an effort to dissociate the character from negative stereotypes about women.Jin Lee- Bloomberg - Getty Images

In many ways, the two of us are like real-life versions of Mattel’s Chief Sustainability Officer (CSO) Barbie. We represent two of the largest companies in the world, Microsoft and Google, and are leading programs that support private sector action in solving the climate crisis while helping drive the business.  A few months ago, in a nod to the eco-leadership line of Barbies that Mattel launched in partnership with longtime conservationist Jane Goodall and the Jane Goodall Institute, one of us (Kate) posted on LinkedIn that in the 1980s, we had Malibu Beach Barbie. Now, it’s Chief Sustainability Officer Barbie–and this can be seen as one measure of progress. Since then, we have been getting myriad questions about our vision for the CSO role and how environmental sustainability is touching every corner of our businesses. 

But one of the persistent questions we have received is one that leaves us feeling conflicted, conjuring both a sense of pride but also of concern: What it means to be a “woman leader”–in our industry, in the sustainability space, in the C-suite.

Let us first speak of what makes us proud. From Jane Goodall to Christina Figueres to Greta Thunberg–women and girls have been at the forefront of leadership in combatting the climate crisis and environmental degradation. And we are representative of a growing and amazing peer group of other women sustainability executives. The climate crisis has been heralded by many world leaders as the biggest challenge humankind has ever faced, so it is essential to have both the representation and the brainpower of women around the world driving toward solving this existential issue. 

However, as people whose careers have spanned government, private equity, and the tech world, we are also sensitive to how the “feminization” of certain roles or types of work can be used as a way to minimize the importance of the work itself, as well as marginalize the women who are doing it.

Unfortunately, these fears are not unfounded. As Fortune’s Peter Vanham notes in What ‘sustainability’ Barbie tells us about the rise of the woman chief sustainability officer, other senior leadership roles typically occupied by women like chief human resources officer or chief communications officer can sometimes become a career cul-de-sac–whereas leadership roles typically occupied by men often have a clearer and more frequent path to CEO or other executive leadership positions. 

The role of women in private equity paints an even bleaker picture. According to a 2022 Axios article, women make up 34% of entry-level investing roles–the seat of power in the PE world–but 57% of non-investing roles. And as the roles become more senior, the gender gap widens–with women comprising only 9% of investment committee members (and only 1% of these are women of color). Inevitably, this also trickles down to the ideas and companies that get funded. 

Circling back to what this means in our current roles, it’s important for us and other women in executive positions to be honest about our complex relationship with leadership. Being a woman is part of our identity, and since we still live in a world where persistent gender gaps exist across so many facets of society, we understand the symbolism and the importance of discussing and celebrating women’s leadership. 

But it is equally important for us to say, just because I am a woman doing this job, it does not mean that this is “women’s work” in a pejorative sense. 

Fortunately, there is also some cause for hope. A recent article in Harvard Business Review, The Evolving Role of Chief Sustainability Officers, notes that in the past few years, as more companies have hired CSOs, the role itself has become more powerful and strategic–something we can attest to in our own companies where sustainability is inextricably connected to the overall purpose and success of our businesses. This means that sustainability isn’t siloed off into a corner, but fully integrated into everything our companies do: the products we create and sell, the tools and technology we build, how we work with and support our customers and partners, what we invest in, what we report on to our shareholders, and how we engage with government policymakers from the local to the global level.

While there is undoubtedly still more work to be done (for example, in increasing the representation of women from different ethnic, racial, or socio-economic backgrounds in our space), we are also seeing more and more examples of CSOs, including women CSOs, rising to the very top leadership positions in their companies.

So indeed, let’s all celebrate this progress, but we also look forward to the day when women’s leadership doesn’t need a special callout because it’s fully normalized within our workplaces and our societies.

Melanie Nakagawa is corporate VP and chief sustainability officer at Microsoft. 

Kate Brandt is chief sustainability officer at Google.

The opinions expressed in Fortune.com commentary pieces are solely the views of their authors and do not necessarily reflect the opinions and beliefs of Fortune.

More must-read commentary published by Fortune:

  • ‘The global economy is due for a reality check,’ warns the central banks‘ bank
  • Demand for urban real estate will be challenged for the rest of the decade. Here’s how the world’s superstar cities are projected to fare by 2030
  • ‘The Feckless 400’: These companies are still doing business in Russia–and funding Putin’s war
  • Great Place To Work CEO: ‘It’s time to acknowledge why diversity makes us uncomfortable’
Join us at the Fortune Workplace Innovation Summit May 19–20, 2026, in Atlanta. The next era of workplace innovation is here—and the old playbook is being rewritten. At this exclusive, high-energy event, the world’s most innovative leaders will convene to explore how AI, humanity, and strategy converge to redefine, again, the future of work. Register now.
About the Authors
By Melanie Nakagawa
See full bioRight Arrow Button Icon
By Kate Brandt
See full bioRight Arrow Button Icon

Latest in Commentary

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Fortune Secondary Logo
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • World's Most Admired Companies
  • See All Rankings
  • Lists Calendar
Sections
  • Finance
  • Fortune Crypto
  • Features
  • Leadership
  • Health
  • Commentary
  • Success
  • Retail
  • Mpw
  • Tech
  • Lifestyle
  • CEO Initiative
  • Asia
  • Politics
  • Conferences
  • Europe
  • Newsletters
  • Personal Finance
  • Environment
  • Magazine
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
  • Group Subscriptions
About Us
  • About Us
  • Lists Calendar
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • About Us
  • Lists Calendar
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • Pinterest icon

Latest in Commentary

Woman tired while looking at computer
CommentaryProductivity
AI is frying our brains — here’s what leaders need to do about It
By David Rock and Chris WellerApril 26, 2026
1 day ago
250
Commentary250 Years of Innovation
The Declaration of Independence was America’s first founding bet. Business leaders must build on it
By Keith KrachApril 26, 2026
1 day ago
cook
Commentarychief executive officer (CEO)
Tim Cook built Apple into a $4 trillion company. Then his greatest strength became his biggest liability
By Andrea PetroneApril 25, 2026
2 days ago
mark
CommentaryJobs
I lost my job to AI. Here’s why mass layoffs won’t transform your company
By Mark QuinnApril 25, 2026
2 days ago
Asia is turning to coal in the Iran crisis, but nuclear power will be the real endgame
CommentaryNuclear Energy
Asia is turning to coal in the Iran crisis, but nuclear power will be the real endgame
By Julius Cesar TrajanoApril 24, 2026
3 days ago
Gen Alpha can’t write emails to grandma without ChatGPT. It’s time for a ‘Digital Harm Tax’
CommentarySocial Media
Gen Alpha can’t write emails to grandma without ChatGPT. It’s time for a ‘Digital Harm Tax’
By Larz MayApril 24, 2026
3 days ago

Most Popular

'You feel radicalized': A Meta AI exec watched agents beat her top workers. Now she's built a nonprofit to help Gen Z find jobs before they disappear
Future of Work
'You feel radicalized': A Meta AI exec watched agents beat her top workers. Now she's built a nonprofit to help Gen Z find jobs before they disappear
By Jake AngeloApril 26, 2026
1 day ago
The U.S. military may have already used up half of its most expensive missiles, and it could take up to 4 years to rebuild its stockpiles
Politics
The U.S. military may have already used up half of its most expensive missiles, and it could take up to 4 years to rebuild its stockpiles
By Sasha RogelbergApril 24, 2026
3 days ago
More than 90,000 tech workers have been laid off this year. But here’s why companies like Microsoft are offering voluntary buyouts instead
Big Tech
More than 90,000 tech workers have been laid off this year. But here’s why companies like Microsoft are offering voluntary buyouts instead
By Jacqueline MunisApril 26, 2026
1 day ago
Elon Musk says saving for retirement is irrelevant because AI is going to create a world of abundance: 'It won't matter'
Future of Work
Elon Musk says saving for retirement is irrelevant because AI is going to create a world of abundance: 'It won't matter'
By Marco Quiroz-GutierrezApril 26, 2026
21 hours ago
Baby boomers have now 'gobbled up' nearly one-third of America's wealth share, and they're leaving Gen Z and millennials behind
Investing
Baby boomers have now 'gobbled up' nearly one-third of America's wealth share, and they're leaving Gen Z and millennials behind
By Sasha RogelbergApril 26, 2026
21 hours ago
This CEO lived on canned soup and took just two days off for his daughter’s birth. Now he admits he lost sight of proper work-life balance
Success
This CEO lived on canned soup and took just two days off for his daughter’s birth. Now he admits he lost sight of proper work-life balance
By Preston ForeApril 25, 2026
2 days ago

© 2026 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.